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Sat.Feb 08, 2025 - Fri.Feb 14, 2025

gtm-sql

The truth about martech in 2025 and how to make it work for you

Martech

FEBRUARY 14, 2025

Dig deeper: What do C-level execs think of their GTM strategies? Your data analysts should speak the language of customer behavior, not just SQL. Meanwhile, sales keeps asking why leads aren’t converting and finance wants to know why the ROI on that expensive platform isn’t materializing.

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