Anthony Cole Training
APRIL 3, 2025
AI is a leading topic in almost every industry publication these days from Forbes to Insurance Journal to the American Bankers Association. As it should be, since it is revolutionizing most job functions, including sales and business development. AI is another tool that offers many benefits for salespeople, and staying informed as AI is evolving will be important.
SaaStr
APRIL 2, 2025
So Freshworks started off as a low-end Zendesk competitor (Freshdesk), but relatively early expanded into a whole suite of related products for service and support, and most of its growth today is fueled by its lower-end competitor to ServiceNow, it’s “EX” products. The support space has been turned upside down by AI, with as much as 40% of all support issues now handled by AI at many leaders.
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Sales Pop!
MARCH 30, 2025
We all know about team selling, dont we? Assembling your firms human assets to increase the chances of winning big deals is a survival skill in the major account world. But in engaging your selling team as effectively as possible, never neglect to focus on one of enterprise sellings top challenges team buying! To understand the concept in the major accounts arena, think first about small and medium-sized businesses.
Sales Gravy
MARCH 30, 2025
This is a very important Monday because this is the first Monday of the second quarter and its time for a major gut check and assessment of where you are against your number, coming out of Q1 and what you need to adjust and think about as we move into Q2. Start with setting aside a dedicated, focused time block of one to two hours for reviewing your: Q1 Results Current state of your pipeline 2025 goals & Personal business plan Evaluate Your Q1 Performance Against Your Sales Goals Begin with an h
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Martech
APRIL 2, 2025
With inbox fatigue at an all-time high, brands need more than static messages to capture attention. Interactive emails turn passive readers into engaged participants whether through quizzes, carousels or gamification creating experiences that boost engagement, conversions and brand loyalty. From trend to strategy: How interactivity drives results Social media platforms punish their brand advertisers, influencer marketing loses its edge, but email just keeps on keepin’ on.
Sales Hacker
MARCH 30, 2025
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
SaaStr
MARCH 29, 2025
Dear SaaStr: What Are The Best Ways to Transition From The Founder-Led Sales Stage? Transitioning from founder-led sales to a commissioned sales team is one of the most criticaland trickysteps in scaling a SaaS business. Its where many startups hit roadblocks, but if you do it right, its a game-changer. Heres how to approach it: 1. Dont Rush the Transition.
Sales Gravy
APRIL 2, 2025
Dennis from Chesterfield, Missouri, wants to know if sales coaching truly moves the performance needle, especially when shifting from transactional approaches to more consultative selling. Below are the key insights from our conversation on why coaching matters, how it boosts sales and culture, and what leaders should do right now to make it happen.
Martech
APRIL 2, 2025
There’s more evidence that AI-powered tools are transforming go-to-market (GTM) strategies by augmenting human capabilities and addressing shifts in buyer behavior. As the Forrester B2B Summit kicked off this week in Phoenix, the analyst firm released a report called “AI Agents: What It Means For B2B Marketing, Sales, And Product.” The report explores the rapidly evolving role of artificial intelligence agents within B2B operations.
Salesforce
MARCH 28, 2025
We are thrilled to announce that Juan Carlos Niebles , one of our talented researchers, has been named one of the top 100 in AI by the Artificial Intelligence Observatory in Colombia. This recognition is a testament to his groundbreaking work and significant contributions to the field of computer vision and artificial intelligence. About Juan Carlos Niebles Juan Carlos is a prominent researcher of Colombian origin who currently holds the position of Director of Research at Salesforce AI Research
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
Highspot
APRIL 1, 2025
Key Takeaways Traditional sales role play often feels forced and anxiety-inducing, limiting a reps ability to build genuine sales confidence. AI-driven simulations provide judgment-free, personalized feedback, helping managers improve skills without peer scrutiny. Traditional onboarding can take up to 26 weeks at the executive level; AI role-play cuts this time dramatically.
SaaStr
MARCH 30, 2025
Co-founders Dharmesh Shah (CTO) and Brian Halligan (Chairperson) shared at SaaStr Annual the unfiltered truth on building an SMB powerhouse, pivoting to product-led growth, and why the “M” segment is SaaS gold. At SaaStr, we’re obsessed with knowing how the best SaaS companies scale from zero to IPO and beyond. At SaaStr Annual, HubSpot founders Dharmesh Shah and Brian Halligan shared some incredible insights on their journey from scrappy startup to a $2B+ run rate behemoth.
Heinz Marketing
APRIL 2, 2025
By Lisa Heay , Vice President of Business Operations at Heinz Marketing Your pipeline shouldnt feel like a rollercoasterthrilling one month, terrifying the next. But if your sales and marketing teams are playing tug-of-war, if your data is more of a dumpster fire than a goldmine, or if your tech stack feels like a bad game of Jenga read on and watch the on-demand recording below.
Martech
APRIL 2, 2025
Marketing tactics such as content creation, a well-designed website, email marketing and even paid media don’t work well in isolation. Achieving predictable and sustainable growth is nearly impossible without a cohesive framework guiding these efforts. In short, tactics without strategy are just guesswork. Developing scalable and measurable strategies may sound straightforward, but where do you begin?
Advertisement
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Sales Gravy
APRIL 3, 2025
Alls fair in love and warand sales. At the end of the day, what really matters is whether the deal closed or if you were left holding the bag. Did you make quota this quarter? Did you crush your numbers? Or did you fall short? If you missed quota, chances are you played it too safe. You followed the so-called 'best practices'the ones that average reps cling to.
The Advantexe Advisor
MARCH 28, 2025
I have a prediction: one of the biggest business acumen trends of 2025 will be large companies instructing their mid- and upper-level managers to stop being so passive and start making significant bets. Why do I make this prediction? Because five out of the last six business acumen programs I have delivered for clients across various industries, including pharmaceuticals, high tech, chemicals, and consumer products, have requested that I develop business simulations to help participants learn ab
SaaStr
APRIL 2, 2025
Dear SaaStr: How Long Should You Give a New Sales Rep? The tough truth is from 0.51.5 sales cycles. Sales is tough. Its a lot of Nos to get to a Yes. And while sales is pretty similar in SaaS at a given price point / ACV, different products are still different to sell.A rep good at one product can fail at selling another. Training and support matter.
Highspot
APRIL 1, 2025
Weve all seen the headlines. AI isnt just emerging; its here and taking over nearly every aspect of our livesand business. Smart leaders understand the impetus to integrate this transformative technology into all of their teams, processes, and systems. On top of that, they know AI has a particular power when it comes to sales: a whopping 97% of sales leaders understand that AI-powered tools can help their teams perform at the highest level.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
TrackStreet
MARCH 28, 2025
The global trade landscape is shifting, and brands that rely on eCommerce and omnichannel distribution are feeling the pressure. Tariffs and trade policies are raising costs, squeezing margins, and adding new layers of complexity to supply chains. But heres the reality: market disruption always presents opportunity. For brand executives and eCommerce leaders, this is a moment of strategic decision-making.
Salesforce
APRIL 4, 2025
Better, faster, and cheaper. Marketing leaders goals havent changed, but theyre now being driven by the surge of AI and agents. They arent being asked to do new things theyre evaluating whether they can be done differently. Specifically, how can their teams be even more efficient? Agentic marketing automation can help by doing critical work needed to get results across complex workstreams.
The Advantexe Advisor
APRIL 4, 2025
Thursday was another one of those all-too-familiar days where markets imploded, stock prices cratered, and billions of dollars of shareholder value were wiped away. I was sitting in the heart of Silicon Valley working with one of our clients in the semiconductor industry an industry being decimated by the geopolitical news of tariffs while the world crumbled around us.
SaaStr
MARCH 28, 2025
CFOs, VP Finance and Finance Leaders: Be Our VIP Guest at the 2nd Annual CFO Summit at 2025 SaaStrAnnual on May 13 with top speakers from: Andreessen Horowitz Emergence Capital OpenAI SnapLogic and more! “The Rise of the AI-Driven Finance Org” THE 2025 SaaStr Annual CFO SUMMIT hosted by Lloyed Lobo and in partnership with Carta and Grant Thornton The role of the CFO is being redefined.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
G2
APRIL 2, 2025
AI LLM models are evolving, but can we trust AI's research capabilities when hallucinations haunt? G2 data and user reviews uncover the truth.
Membrain
APRIL 2, 2025
Derek Cabrera, co-author of Systems Thinking Made Simple , recently said something that opened up a new insight for me. The topic was the RDS Barbell, which is a way of visualizing and naming relationships between parts of a system, and he said: Nature hides its secrets in relationships.
Salesfolks
MARCH 31, 2025
It has often been said that sales is a numbers game, but is it really? Let's explore this old adage and see if it stacks up.
Predictable Revenue
APRIL 3, 2025
On this episode of the Predictable Revenue Podcast, Ty Allen, from SocialClimb, shared the deeply personal story behind his companys origin. The post From Messy Beginnings to Product-Market Fit with Ty Allen appeared first on Predictable Revenue.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
SaaStr
MARCH 28, 2025
AI is driving up churn all across the board. Why? In many cases, its not because vendors fail their customers, or that the solution wasnt good enough. In previous years, customers might have just renewed out of intertia. But things are different now. Today churn is often simply because looking at how AI changes a category put the customer / renewal into play.
G2
APRIL 2, 2025
I tested 20+ platforms to find the best lead intelligence software for sales and marketing teams to enrich data, score leads, and target smarter in 2025.
Salesforce
APRIL 2, 2025
You know those delicious samples you snack on while shopping at warehouse clubs? And when the samples are so good that you decide without prompting to buy the product on the spot? That’s a classic example of product-led sales (PLS). Samples of donuts, pizza, or almond croissants don’t require a lengthy explanation or complicated product demonstration.
Salesfolks
MARCH 31, 2025
The April 2 tariffs will test your sales strategy, your supply chain, and your teams resilience. But theyll also reveal what youre made of.
Speaker: Kevin Burke
AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.
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