Heinz Marketing

DECEMBER 30, 2019

This week’s episode is entitled “ How to Start 2020 the WRONG Way ” and I banter with our MC and friend, Paul Roberts. Football does come up, but we also talk about 2020. Maybe you just want to beat your cross town rival. How to start 2020 the wrong way. And I think that mentality has shifted.

Pipeline 57

Pipeline Sales Objectives and Key Results Start-ups 57

SaaStr

OCTOBER 29, 2019

Join us at SaaStr Annual 2020. I was on the product team and saw this opportunity for us to work more cross functionally across the company and focus heavily on retention and monetization. If you value speed, you might up in for an Uber X. I had a cross functional team that owned pricing and packaging.

Price 45

Price X-functional Cross-sell Drivers/motivators 45

SaaStr

JULY 8, 2020

Look, okay, let’s say half your business sells to eCommerce, but 20% sells to live events. Jason Lemkin: So, traditionally in normal and good times, there is a sort of very slow-paced pressure as a VC, which is to do X deals a year. Well, do the math in your head. You should still be growing, but growing more slowly.

Pitch 86

Pitch Start-ups Up-sell Technology 86

Sales Hacker

MARCH 2, 2020

Here they are… The 97 Best Sales Books in 2020. The New Solution Selling. The Little Red Book of Selling. Unbreakable Laws of Selling. The New Strategic Selling. Agile Selling. Spin Selling. Insight Selling. Spear Selling. The Psychology of Selling. Buyer-Centered Selling.

Sales 143

Sales Technique Objectives and Key Results Non-Profits 143

SaaStr

JULY 15, 2020

And so obviously the people that need consumers to spend money for their revenue and then their contribution margin just had no shot of selling things, look at model T-shirts or something. People are buying and selling houses. Literally, our plan for the year was to grow or plan for 2020 would be to grow more than 3X, which is great.

X-functional 82

X-functional E-commerce Growth Retail 82

SaaStr

APRIL 24, 2020

Number one is they didn’t really have an enterprise software selling group when they bought Omniture, so that route to market was something they were very interested in creating. And going through the process of selling boxed software in stores to selling online delivery of the application, it’s crazy.

X-functional 95

X-functional Strategize Retail Technology 95

SaaStr

MARCH 12, 2019

Join us for SaaStr Annual 2020. Awesome revenue growth on the X axis, awesome revenue retention on the Y. And I think it comes out of the 80s and 90s and how we used to sell with shelfware. We really only know how to sell the mid market companies through inbound demand gen. FULL TRANSCRIPT BELOW. SaaStr, good morning.

Growth 106

Growth Cross-sell Contract X-functional 106

SaaStr

MARCH 5, 2019

The entire company was told about us selling our chat products Stride and Hipchat to our largest competitor in the space, Slack, four days before the news went out. Join us for SaaStr Annual 2020. Crossed a billion in revenue. Is Atlassian crossing the line and enjoying crossing the line, but where is too much information?

Objectives and Key Results 79

Objectives and Key Results Cross-sell Trust Product 79

SaaStr

MARCH 5, 2019

The entire company was told about us selling our chat products Stride and Hipchat to our largest competitor in the space, Slack, four days before the news went out. Join us for SaaStr Annual 2020. Crossed a billion in revenue. Is Atlassian crossing the line and enjoying crossing the line, but where is too much information?

Objectives and Key Results 65

Objectives and Key Results Cross-sell Trust Product 65

Sales Hacker

MARCH 11, 2025

Guest Speaker (Cassie Young): LinkedIn Primary VC Host (Scott Barker): LinkedIn Newsletter Find GTMnow (GTMfund’s Media Brand): Website LinkedIn Twitter/X YouTube Podcast Sponsor: Pursuit The best talent isn’t actively job hunting. And hindsight is 2020. 15:53 Driving alignment through northstar metrics and incentives.

GTM 83

GTM Growth X-functional Referrals 83