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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

Here they are… The 97 Best Sales Books in 2020. How to Get a Meeting with Anyone. It uses the formula PPVVC=S (Pain x Power x Vision x Value x Control = Sale) to help salespeople accurately gauge the probability of closing a deal. Sales Models and Fundamentals. The Transparency Sale. The New Handshake.

Sales 143
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The Ultimate Guide to Using WhatsApp for Business in 2020

Hubspot

He continues by noting that, "Businesses always want to build relationships and meet customers where they are. You can also begin to explore some of the business-specific functions available to you, like contact labels and short links. It's where we message the people we care about most — like our friends and family," he says.

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Why marketing operations leaders have become modernizers

Martech

But, as businesses digitized their customer experiences, marketing operations became strategic advisors to not only the CMO but also key cross-functional partners in product, IT, customer service, etc. I chose to portray the X-axis as a range of skills from technology to arts orientation. I’ll start with a playful quiz.

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5 New Sales Metrics Every Sales Leader Should Be Thinking About

Salesforce

Before 2020, sales teams hummed on leads in pipe, one-off sales (digital and in-person), and pipeline velocity. Different measures track different models, but all depend on a simple formula: [Recurring revenue = Active accounts in a period X Cost of good/service]. X 100 = 10% customer churn rate. It caused a seismic shift.

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Decacorns & Unicorns in 2020: Founders Fund Keith Rabois and SaaStr’s Jason Lemkin (Video + Transcript)

SaaStr

But I think that was when everybody had the proverbial partner meeting discussions about what are we funding, why are we funding, what price are we funding. Literally, our plan for the year was to grow or plan for 2020 would be to grow more than 3X, which is great. X and it’s not [inaudible 00:20:29].

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GTM 139: AI Agents Are Changing Everything — Microsoft’s VP of AI Agents on the New Era of Work and Software | Ray Smith

Sales Hacker

And it’s usually like a very detailed sort of Google doc, here’s the login for X. And so if you need 3000 people to perform a function today, maybe in the future, it’s a thousand or 500. I guess hindsight is 2020, but looking at apps and mobile, the pricing to me, at least just always kind of made sense.

GTM 70
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How to Grow Your App Startup Organically with App Store Optimization (ASO)

ConversionXL

The average app install cost per Facebook Ad in 2020 was $3.50. Goals to measure could be “X users completed free trial in X timeframe” or “X users completed basics course in X timeframe”. Meeting technical requirements and satisfying the user journey will impact your position and growth.

UX 121