Remove 2020 Remove Networking Remove Tradeshows
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The Pros and Cons of Virtual B2B Events

Heinz Marketing

Since March 2020, the in-person event playbook has been thrown out the window – along with most other ideas of predictability and normalcy. A lack of networking opportunities. It’s clear there’s still no digital replacement for in-person networking opportunities. By Josh Baez , Client Engagement Manager at Heinz Marketing.

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Top 2 Takeaways from MozCon Virtual 2020

Heinz Marketing

After attending MozCon Virtual 2020 , I’m convinced virtual conferences are the future. Now that we’ve covered my opinion on virtual conferences, let’s dive into the best insights I took away from MozCon 2020. The post Top 2 Takeaways from MozCon Virtual 2020 appeared first on Heinz Marketing. Gotta love a win-win situation.

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Virtual events: The ultimate marketers’ guide

Martech

Virtual event “networking.” Virtual events also typically feature networking opportunities for attendees and participating exhibitors/sponsors. Much more on networking is here. The company added nearly 600 customers in 2020, compared to just 150 in 2019. Its revenue grew 76% in 2020, compared to just 8% in 2019.

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Common B2B Challenges and How To Solve Them

ConversionXL

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. Canceled events and tradeshows increased the focus on outbound activities. Let’s dive in. Common B2B marketing challenges.

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Top 5 B2B Sales Predictions for 2022

KO Advantage Group

Based on what we’ve seen since 2020 and 2021 the digital transformation will start to normalize and many of the technologies we have been using will adapt to the hybrid models and focus on how we can communicate and meet in client and seller interactions faster. Will that continue? Will we revert back? Slack Groups and Online Forums.

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@ZuantApp Stops Event Lead Evaporation with Seamless Follow-up to Drive ROI

SBI

In our latest research survey, topping the list of operational improvement goals for sales in 2020 was optimizing lead generation,“ says Jim Dickie, Sales Mastery Co-founder and Research Fellow. CRM, lead generation and follow-up are still the focus for Zuant and its network of NACCENT call centers around the globe.

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Industry news: @ZuantApp Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth

SBI

Zuant Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth. Zuant has added 36 new clients since January 2019, 10 of which joined in January 2020, including 3M (six divisions), Dow Chemical, Honeywell, Sleep Number (two divisions), Uber, Verizon (three divisions) and others.

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