Salesforce

APRIL 29, 2022

But what happens when catastrophes converge, like when 2020’s pandemic met severe hurricanes and wildfires? Older technology systems lack flexibility and can’t deliver the utility customer satisfaction level critical in today’s competitive market. They prepare for everything from natural disasters to terrorist attacks.

Technology 98

Technology Technology Customers Cross-sell 98

Sales Hacker

MARCH 23, 2020

With a pandemic on our hands, most sales conferences scheduled for the early part of 2020 have either been rescheduled or, if you’re lucky, made virtual. The Best Virtual Sales Conferences & Events in 2020. DATE: April 16–17, 2020. DATE: May 4–7, 2020. SiriusDecisions Summit 2020. DATE: May 4–6, 2020.

Sales 86

Sales Growth B2B Networking 86

Hubspot

OCTOBER 3, 2019

Below you'll find the top 20 PR conferences to attend in 2020 and learn how they can help you as a PR professional. Dates: January 26-27, 2020. Dates: January 30, 2020. Dates: February 4-6, 2020. Dates: February 24-26, 2020. Dates: February 25-26, 2020. Dates: March 13-22, 2020.

Cross-sell 15

Cross-sell Networking B2B Strategize 15

SBI

JULY 1, 2020

5 Ways to Uncover Strategic Account Revenue. Now, with the economic uncertainties of 2020, sales teams of all sizes are desperate for a more strategic approach to building dependable and ongoing opportunities to optimize customer revenue in their most strategic accounts. Deepen Customer Insights.

Strategize 72

Strategize Cross-sell Strategic partnership Growth 72

Sales Hacker

SEPTEMBER 30, 2020

Since Linc Global had just hired a new head of sales and Karen had been brought in for customer success, the company was in a great position, strategically, to keep scaling the team. Keep people excited about your company’s product or technology. What if Hiring Just Isn’t on the Table? You’ve got to stay on people’s radar.”.

Strategize 105

Strategize Sales Growth High impact 105

Outreach

JANUARY 12, 2021

In 2020, that’s exactly what we did. In 2020, Outreach…. We are using the funding to continue to deliver new revolutionary technologies to drive transformative change in sales. We also welcomed several strategic leadership hires across all of our offices. Grit is one of our core values. The Highlights.

CRM 75

CRM Territory Government Prospecting 75

Highspot

OCTOBER 23, 2019

As the new year quickly approaches, it’s time for sales enablement practitioners to begin to research trends and strategize for 2020. In the report, SiriusDecisions synthesized the key findings to establish six planning assumptions that should drive your sales enablement strategy in 2020. Sales Asset Management.

Sales 74

Sales Up-sell Strategize B2B 74

Martech

JULY 29, 2024

Unlike other recently hyped technologies (e.g., What happens when adopting a technology such as AI outpaces leaders’ understanding of its potential, its current application and its potential for harm? the metaverse ), greater AI investments have real and near-immediate potential to provide ROI.

Technology 140

Technology Technology Education Follow-up 140

Cerebral Selling

AUGUST 8, 2022

Since March 2020, the world has been in a state of constant change and uncertainty. The disruption will continue, particularly as technology advances and disrupts work as we know it today. These ups and downs are a normal part of business (and the human experience).

Sales 214

Sales Contract Clients Quota 214

Highspot

SEPTEMBER 24, 2020

Welcome to Spark 2020 — a two-day virtual conference during which you’ll learn the best ways to enable your teams on Highspot, how to configure the product to suit your organization’s needs, and gain the know-how to strengthen your sales enablement function as a whole. But that’s just the beginning.

Territory 76

Territory Networking Strategize Service 76

Sales Hacker

FEBRUARY 3, 2020

Here are the 26 sales events in 2020 (organized by the season of the year) that we’re most excited about. Best 26 Sales Conferences in 2020. SaaStr Annual 2020. SiriusDecisions 2020 Summit. Sales Assembly Annual 2020. Seismic Shift 2020. G2’s Reach 2020. Less is more in 2020. We’ll wait!

Networking 77

Networking Sales B2B Growth 77

Martech

AUGUST 19, 2022

Integrating your marketing technology stack into a unified digital ecosystem can be challenging and time-consuming. It can also be costly and frustrating without the right martech consultants to lead strategic and tactical road mapping and execution. Martech leaders need a solid mix of business, marketing, and technology skills.

E-commerce 122

E-commerce Technology Technology Strategize 122

Sales Hacker

FEBRUARY 17, 2020

Today, companies of all shapes and sizes still lack the technology needed to support their outside sales teams effectively. This article will cover inside vs. outside sales CRMs; the biggest challenges for outside sales reps, their leaders, and managers; time management; quota attainment; and outside sales technology.

Outside Sales 92

Outside Sales Quota Inside sales CRM 92

Martech

APRIL 5, 2024

In 2023, martech utilization was only at 33% per Gartner — a steep decline from 42% in 2022 and 58% in 2020. In some cases, CMOs and other leaders may want to pursue new technologies as this landscape evolves quickly. Dig deeper: How to unlock the power of your marketing technology 2.

Strategize 126

Strategize Campaign Technology Technology 126

Hubspot

DECEMBER 5, 2019

To keep you informed and help you make strategic social media decisions, here's a list of 30 helpful and intriguing Reddit stats related to the company, its user base, and what it takes to engage audiences on the platform. Aside from movies, like Infinity War, one of Reddit's most popular topics is technology. Reddit Blog ).

Launch 101

Launch Niche Engineering Networking 101

Outreach

JANUARY 21, 2020

With new technologies, strategic acquisitions, and surprising trends shaking up the industry, here are the highlights from some of the most compelling content the sales engagement community published in 2019. Career Advice from the Pros: Starting a Sales Career in 2020? Will Technology Replace Relationships in Sales? (No.)

Sales 76

Sales Cross-sell Prospecting Technology 76

Miller Heiman Group

JUNE 24, 2020

But it’s become harder to find that advantage amid a sea of change: customers engage sellers later in their buying journey and technology, sellers struggle to adopt new selling methodologies and organizations constantly deploy myriad transformation initiatives. Take the 2020 Sales Performance Survey.

Sales 65

Sales Strategize Technology Technology 65

Martech

JANUARY 13, 2022

New technologies and the 2020 pandemic have led to a “greater focus on the need to drive optimal digital experiences for our customers,” says Dunham. Here are some strategic actions he recommends marketers take to ensure their online properties are optimized for the search-first age.

Objectives and Key Results 144

Objectives and Key Results Education Strategize Engineering 144

Martech

JUNE 22, 2022

There are many reasons marketing technology fails to deliver on its promise. In 2020, Real Story Group managing director and analyst Jarrod Gingras wrote about martech vendor bullying. In my article How to avoid a marketing technology #Fail , I gave strategic advice on how to avoid martech buying potholes.

E-commerce 132

E-commerce Construction Technology Technology 132

Hubspot

MARCH 2, 2020

In fact, with the growth of technology and progressive attitudes around work culture, many other companies are following suit. In a highly-connected world, soft skills will be the hardest for technology to replace. In the past, when we thought about technology, we feared that robots would steal our jobs.

Negotiate 101

Negotiate Pitch Technology Technology 101

Highspot

JANUARY 16, 2020

For companies who have already invested, the impact of revenue enablement is clear: it drives strategic growth; elevates customer conversations across sales, account management, and marketing; and empowers go-to-market teams to outperform in highly competitive markets. Ready to learn more?

Strategize 61

Strategize Technology Technology Account management 61

Martech

JANUARY 3, 2022

The number of applications increased to 8,000 in 2020, from just 150 in 2011, according to chiefmartec.com’s Scottt Brinker in his latest Marketing Technology Landscape. Train and support marketing staff on using marketing technology products 77.5% Operate marketing technology products as an administrator 76.1%

Drivers/motivators 126

Drivers/motivators Technology Technology Campaign 126

Highspot

FEBRUARY 22, 2021

In 2020, Highspot connected more than three million salespeople, channel partners, services reps and customers in digital sales experiences, representing a 100 percent increase in platform usage from 2019. Highspot helps companies worldwide improve the performance of their sales teams by turning strategic initiatives into business outcomes.

Growth 129

Growth Strategize Sales Contact 129

Martech

NOVEMBER 18, 2021

But while cutting edge technologies like natural language processing, extended reality and predictive analytics can be fascinating, getting email right is for many marketing organizations their bread and butter. Strategic thinking is required to come up with better metrics than open rates. Prior to The Trade Desk she was at Criteo.

Appointment 122

Appointment Strategize Technology Technology 122

Martech

AUGUST 28, 2023

That’s down from 42% last year and 58% in 2020. Utilization has been declining amid huge increases in spending on marketing technology: up 35% from $15.3 billion in 2020 to $23.6 of their marketing budget on technology, says Gartner. billion in 2023, per Statista. Organizations are spending 25.4% Currently, “99.9%

Government 98

Government Technology Technology Strategize 98

Sales Hacker

DECEMBER 30, 2020

B2B sales is always changing, but nothing could’ve quite prepared us for the wild ride that 2020 ended up being. 40% of businesses did not meet revenue targets in 2020. 40% of businesses did not meet revenue targets in 2020. Sometimes you just don’t have time to read an entire article. What this means for you.

CRM 132

CRM B2B Referrals Sales 132

SalesLoft

NOVEMBER 17, 2020

Originally designed to help sales development functions manage high call and email volumes, companies in this segment can now deliver sizable productivity gains to entire revenue teams… — Laura Ramos and Mary Shea, Forrester Research, Now Tech: Sales Enablement Automation Q2 2020 , May 2020. Your Team’s Skills.

Sales 105

Sales Territory Technology Technology 105

SaaStr

SEPTEMBER 22, 2020

2 Data is becoming a strategic asset. #3 The truth is, most companies are already falling behind with the ramifications of 2020 and need to move quickly. Skill sets required are shifting as the world becomes more automated and reliant on technology. 3 Successful technology companies are developer and practitioner centric.

SQL 128

SQL Technology Technology Service 128

Smarter With Gartner

AUGUST 11, 2021

Digitalization generally describes the use of digital technologies to upgrade organizational processes, improve interactions between people, organizations and things, or make new business models possible. increase in IT/technology budgets. In short, what is the organization trying to achieve and how will it accomplish those goals?

Strategize 111

Strategize Technology Technology Growth 111

Martech

FEBRUARY 10, 2022

We believe marketing technology can help improve those digital experiences – helping your brand grow and increase revenue.”. Acquia’s Customer Experience report found that 94% of marketers claim their organization had changed their digital customer experience strategy in the 18 months following the 2020 pandemic.

Technology 122

Technology Technology Trust Presentation 122

Gong.io

FEBRUARY 23, 2023

For today’s sellers, these factors have ushered in digital transformation across your organizations, dozens of new technologies at your disposal, and the requirement to master new skills. We analyzed three years of data, across 184 companies, and hundreds of thousands of deals to identify key shifts in buying behavior since 2020.

Closing 121

Closing Price Finance Negotiate 121

Hubspot

APRIL 20, 2021

Franchell says, “Because we created targeted content centered on strategic keywords, Goddard’s Google rankings increased even throughout a dip in traffic.”. The HubSpot content mapping tool helped them create a strategic pillar-cluster plan, and the on-page SEO recommendations provided them with helpful tips. Revenue River.

Strategize 101

Strategize Clients Growth B2B 101

Martech

JUNE 6, 2024

Utilization of martech tools has fallen from 58% in 2020 to 33% in 2023 (all research quoted here is from Gartner). “ Enter the cloud data warehouse AWS, Google Big Query, Snowflake; the cloud data warehouse (CDW) is not a new technology. . Email: Business email address Sign up now Processing.

Territory 120

Territory Technology Technology Strategize 120

Salesforce

JULY 21, 2021

Monica Langley, executive vice president of Global Strategic Affairs at Salesforce, gets into the nitty gritty of sports metaphors, captains versus coaches, and why horseshoes are greater than circles with Deloitte Consulting’s Chairman and CEO Dan Helfrich. This piece has been edited since it was first published on September 28, 2020.

Sports 98

Sports Government Consult Strategize 98

Martech

APRIL 8, 2022

But, as businesses digitized their customer experiences, marketing operations became strategic advisors to not only the CMO but also key cross-functional partners in product, IT, customer service, etc. This helped so many of us as it further legitimized the role by proclaiming that you could be both a marketer and a technology leader.

X-functional 128

X-functional Technology Technology Strategize 128

Martech

JANUARY 21, 2022

Digital disruptions are occurring more than ever before thanks to the 2020 pandemic and technological innovation. ” She added, “Think what you could do with your campaign strategy and overall outcome if you were able to have more time to strategize versus sifting through data.”

Customers 141

Customers Campaign Strategize Presentation 141

Martech

SEPTEMBER 24, 2024

of total revenue, down from a high of 11% in 2020 and 9.1% Paid media investment in search, social media and digital display advertising is soaring, along with offline spending on event and influencer marketing and TV — all at the expense of marketing technology , human resources and agencies. The average marketing budget is 7.7%

Promote 132

Promote Represent Technology Technology 132