Martech

JUNE 3, 2024

As companies prioritize “efficient growth,” vertical software has gained prominence due to its lower customer acquisition costs, higher expansion sales and stronger gross retention than its horizontal counterparts. In 2021-2022, software companies could easily raise vast amounts of money and win vast numbers of customers.

Growth 122

Growth Pharmaceutical B2C Construction 122

Highspot

NOVEMBER 2, 2022

2, 2022 — Highspot , the sales enablement platform that increases sales productivity, today announced surging customer adoption and usage as companies leverage its capabilities to equip, train and coach reps, and analyze their programs to improve sales performance. SEATTLE, Nov.

Growth 98

Growth Product Customers Healthcare 98

Martech

MAY 18, 2023

growth in 2024, the forecast said. Digital ad spend saw a dramatic rebound in 2021 following the initial wave of the COVID pandemic — when it saw growth of 37.6%. CTV’s projected growth for 2023, however, is 21.2% — nearly triple digital’s growth. growth in retail media search. Digital slice of the pie.

Growth 108

Growth Retail Networking Represent 108

Heinz Marketing

JANUARY 25, 2022

Getting a new customer can be the single most expensive thing your business will do. Your customer list is also one of the most important assets your business has. What is a customer retention strategy? A retention strategy is a plan or process designed to help retain customers after they decide to do business with you.

Growth 98

Growth Customers Repeat business Cross-sell 98

SaaStr

MAY 7, 2021

Revenue growth accelerated from 32% to 41% * And new customer growth accelerated to a crazy 45% YoY * All while keeping ACVs constant at ~10k. — Jason BeKind Lemkin (@jasonlk) May 6, 2021. Word-of-mouth remains the source of 33% of their new customers. HubSpot keeps adding new core products to fuel growth.

Growth 143

Growth Customers Cross-sell Up-sell 143

Highspot

JANUARY 27, 2021

Highspot connected more than three million salespeople, channel partners, services reps and customers in modern, digital sales experiences last year, representing a 100 percent increase in platform usage from 2019. ” (Predictions 2021: B2B Sales, Forrester Research, Inc., ” Fast Facts on Highspot’s Customer Adoption.

Growth 98

Growth Customers Territory Strategize 98

Martech

JANUARY 12, 2022

Online shoppers saw over 6 billion out-of-stock messages during the 2021 holidays, according to the Adobe study. Computers saw a 10% discount in 2021 compared to 22% off in 2020. There were marginally higher discounts in 2021 for apparel and toys. This was 253% higher than 2019, in pre-pandemic times. Less discounting.

E-commerce 110

E-commerce Retail Represent Price 110

Heinz Marketing

JANUARY 14, 2021

A new year has begun and while 2020 wasn’t a great year (to say the least), it’s time to move on and take a look at helpful marketing trends for 2021. I reviewed a handful of websites and resources and pulled together the top / most mentioned B2B Marketing trends for 2021. Not just for new customer acquisition. Let me know!

B2B 142

B2B Drivers/motivators Prospecting Engineering 142

SaaStr

OCTOBER 26, 2021

In a noisy world where there are no practical barriers to creating B2B content, you need a thoughtful approach to engage your Ideal Customer Profile audience. . These sessions from SaaStr Annual 2021 provide a window into what approaches best-in-class marketers in SaaS are taking today: . Customer Success Sessions at SaaStr 2021.

Pipeline 135

Pipeline Presentation Represent B2B 135

SaaStr

NOVEMBER 4, 2021

.” Fortunately, the always excellent KeyBanc Capital Markets (KBCM) 2021 SaaS Survey – which covers over 350 private SaaS companies across various stages and categories – provides a very rich data set to work from. In equation form, Revenue Growth % + Profit Margin % > 40%.

Drivers/motivators 104

Drivers/motivators Profit margin Non-Profits Inside sales 104

Highspot

OCTOBER 5, 2021

5, 2021 /PRNewswire/ — Highspot , the sales enablement platform that increases the performance of sales teams, today announced that its second annual global user conference, Highspot Spark 2021 , will take place on November 3–4. SEATTLE, Oct. About Highspot. Contact: Elena Edington, 206-817-4339, elena.edington@highspot.com. ###.

Customers 52

Customers Teamwork GTM Strategize 52

SaaStr

OCTOBER 29, 2021

To help you understand the most current thinking on SaaS product excellence, we’ve curated a set of product-focused sessions from SaaStr Annual 2021. . Product SaaStr Session #1: “Designing a Product Your Customer Can’t Live Without with Brex’s CEO and Mutiny’s CEO”. Customer Success Sessions at SaaStr 2021.

Product 117

Product Presentation Growth Customers 117

SaaStr

DECEMBER 23, 2021

With four digital events plus SaaStr Annual, we have 100+ videos just from 2021 for you! Our top videos alone cover a wide range of topics important to SaaS Founders and CEOs: building a unicorn, scaling, fundraising, customer success, mental health, and more. State of the Cloud 2021 with Bessemer Venture Partners.

Growth 110

Growth Customers 110

Smarter With Gartner

AUGUST 22, 2021

NFTs are also one of the additions to the Gartner Hype Cycle for Emerging Technologies 2021, which highlights the 25 breakthrough technologies that will have the most significant effect on business and society over the next two-to-ten years. Accelerating growth. Theme 2: Accelerating growth. Sculpting change.

Technology 145

Technology Technology Trust Engineering 145

Highspot

JANUARY 26, 2021

As businesses begin the new year, many have learned that the rapid changes implemented in response to the COVID-19 pandemic are now an important part of their growth strategy in 2021. Tight alignment allows for the creation of seamless customer journeys amid an increasing amount of online channels, as virtual selling is here to stay.

B2B 52

B2B Customers Cross-sell Trust 52

Heinz Marketing

FEBRUARY 4, 2021

I was honored recently to be a part of another great RevTech Summit 2021 , an online summit for marketing and sales professionals who want to set themselves up for success in 2021; hosted by ChatFunnels. And I think that’s changing the attributes of what a successful marketer looks like in 2021 and beyond.

Negotiate 140

Negotiate Cross-sell Prospecting Up-sell 140

SaaStr

DECEMBER 21, 2023

Median Revenue Multiples and Growth Rate is Down This chart is similar to the previous one but without the 10-year rate. Now, a light blue line shows the median consensus NTM growth rate for that same 100 software companies. By comparison, the median growth rate for these businesses from 2015-2017 was 27%. Why is that?

Growth 98

Growth Intrinsic Real Estate Start-ups 98

SaaStr

JULY 20, 2021

That’s a wrap on SaaStr Money 2021 ! From $50k ARR to $10m+ ARR with No Dilution: Supercharging Growth with Smart Cash Management with Capchase. Cecily Sackey, Senior Customer Success Manager @ Capchase & Alex Pedraza, Head of New Business @ Capchase. 3 Ways Payments Drive Growth for SaaS Companies with Adyen’s SVP.

Finance 103

Finance Manufacturing Account management Growth 103

Martech

SEPTEMBER 9, 2022

in 2021, according to the report. Last year companies spent to keep up with the pandemic-driven shift to online by customers and businesses. This followed huge growth between 2018 and 2020 when martech spending nearly doubled. . in 2021, according to Gartner. Spending increased 20.9% trillion by 2025. Why we care.

Growth 103

Growth B2C B2B Technology 103

Salesforce

JANUARY 27, 2022

The need to elevate the status of customer service agents has never been more crucial. While many basic service requests can be handled by bots , artificial intelligence tools , or automation technologies , human interaction between customers and agents is necessary for complex problems. Watch the demo.

Service 98

Service Growth Customers Represent 98

Sales Hacker

FEBRUARY 18, 2021

Now that we’re well into 2021, we’re starting to get more value out of those 2×2 Zoom boxes. Note: We will add more conferences as companies announce their plans for 2021, be they virtual or in-person conferences. 9 sales conferences and events to attend in 2021. Unleash 2021. SaaStr Annual 2021. Unleash 2021.

B2B 110

B2B Sales Networking Price 110

SBI

APRIL 27, 2021

26 Top Sales Software to Drive Growth in 2021. These categories represent the tasks to be done to achieve steady revenue growth. For the top learning solutions in 2021, we’ve selected: Allego , Brainshark , Chorus , Second Nature , and Qstream. You are sure to get great ideas for growing your revenue in 2021.

Growth 57

Growth Sales Represent Closing 57

Martech

OCTOBER 19, 2021

Real Story Group says that the CDP marketplace in 2021 is far from homogenous. We heard from Oracle, for example, that many customers use the Oracle Unity CDP by loading in data needed for a specific purpose — they don’t attempt to load all their data and create a single source of truth. Snapshot: Customer Data Platforms.

Meeting 82

Meeting Technology Technology Growth 82

SaaStr

OCTOBER 29, 2024

So it’s been a sloooow time in SaaS IPOs since the boom times ended in December 2021. There have been just 3 SaaS IPOs since December 2021: Klaviyo OneStream Rubrik And all were strong ones, at $500m+ ARR or so, growing ~50% or so. And plenty more at $200m+ ARR with maybe less strong growth, that still want to IPO.

Contact 92

Contact Growth Market share Customers 92

Highspot

NOVEMBER 17, 2021

Global customer adoption, product innovation and category momentum drive strong growth that earned placement for third consecutive year. 17, 2021 /PRNewswire/ – Highspot , the sales enablement platform that improves sales performance, today announced it ranked No. Earned National Recognition for Company Growth and Culture.

Technology 98

Technology Technology Growth Strategize 98

SaaStr

NOVEMBER 3, 2023

We’ll share the answers in today’s brand new episode of CRO Confidential, where our host Sam Blond, partner at Founders Fund, sits down with Toast CRO, Jonathan Vassil to talk about their proven customer acquisition strategies that led to its record-breaking growth. So, how do they get customers?

Growth 76

Growth Territory Referrals Customers 76

Martech

JULY 28, 2022

Mobile gaming spend will climb from $120 billion in 2021 to $136 billion in 2022. That’s saying a lot when, in the US, we saw console gamers grow by 21% year-over-year in 2021. The post Mobile leads growth in the expanding in-game advertising industry appeared first on MarTech. This makes mobile gaming advertising 3.2

Gaming 122

Gaming Growth Market share Service 122

SaaStr

JANUARY 12, 2024

Is it the end of an era for customer success in SaaS? We just wrote up how some of the biggest changes of SaaS are now coming, specifically in Customer Success and Sales. We still want to drive retention and growth and make money. With the number of layoffs, customer success was the highest. The world has changed.

Customers 97

Customers GTM Growth Clients 97

SaaStr

SEPTEMBER 12, 2021

Session reg is now OPEN for 2021 SaaStrAnnual.com Sep 27-29 in San Mateo, CA / SF Bay Area. “Mastermind Masterclass: Beyond Product-led Growth: 7 Lessons Learned in Product-Led Scaling with Dropbox’s GM” Another great mastermind session on Monday Sep 27. #3. So what’s the most popular — so far?

B2C 94

B2C Growth B2B Prospecting 94

Highspot

MAY 20, 2021

SEATTLE, May 20, 2021 /PRNewswire/ — Highspot , the sales enablement platform that increases the performance of sales teams, today announced its Spring ’21 release, delivering robust enterprise capabilities that help companies build a scalable, repeatable revenue engine. Is the strategy resonating with customers?

Government 98

Government Quota CRM Strategize 98

SaaStr

OCTOBER 13, 2023

How do you build a successful, high-growth company that is also profitable? Expensify’s COO, Anu Muralidharan, debunks the fallacy that profitability comes at the expense of growth. As an industry, we’ve assumed all profitability comes at the expense of growth, but that’s just not true. Can it have a meaningful impact?

Growth 94

Growth Drivers/motivators Launch Product 94

Highspot

FEBRUARY 22, 2021

22, 2021 — Highspot , the industry’s only unified, natively-built sales enablement platform, today announced it has closed $200 million in Series E funding led by Tiger Global Management, with participation from new investor Bain & Company. SEATTLE, Feb. “Sales enablement is about more than sales. . We close this gap.

Growth 129

Growth Strategize Sales Contact 129

Salesforce

DECEMBER 15, 2021

The best podcasts of 2021 deal with the opportunities presented by this momentous shift in our lives. And how does having a mission help with hiring, employee satisfaction, and customer loyalty? How do you build a data-driven model that delivers relevant, personalized messages to customers and prospects? Listen now. Listen now.

Technology 98

Technology Technology Conversion Growth 98

SaaStr

DECEMBER 28, 2021

Today, to wrap up the year, we’ve got the Top 10 episodes of 2021! SaaStr 421: 11 tips to Build Stronger Relationships with Customers with Jason Lemkin, CEO @ SaaStr. SaaStr 434: How to Build out a Sales Organization from 0 reps to 100 in 18 months with Flock Safety CEO Garrett Langley and VP Growth Alex Latraverse.

Growth 87

Growth Go To Market Service Product 87

SaaStr

JULY 24, 2023

Instead of looking at those who are struggling, let’s take a look at the epic growth story of MongoDB, a company crushing it in 2023. in ARR, 29% overall growth, and is worth $29B. 1 — 2022 Saw A Slowdown In Usage Growth, But 2023 Saw A Potential Bounce Back. 3 — New Customer Count Is Up 24%—a Very Good Sign.

Growth 74

Growth Gaming Price Closing 74

SaaStr

MAY 10, 2021

SaaStr Enterprise 2021 is our next MEGA Digital Event and the line-up is incredible: Registration has just kicked off, and the core sessions are FREE, so sign-up here. “Lessons in Scale: Building the Foundation for High Growth with Qualtrics’s CEO” This should be a great session. Register here. #2. Register here. #2.

Up-sell 109

Up-sell Growth Sell Customers 109

Beeketing

MAY 11, 2021

In 2021, the conversion rate on your website will be the most important factor to consider when running a business. In this post, we’re going to talk about an effective and proven method that you can use for building a converting business strategy in 2021. What Is an Effective Business Strategy? Be authentic .

Promote 98

Promote Conversion Service Up-sell 98