Remove 2021 Remove Customers Remove Growth Remove X-functional
article thumbnail

Top 10 GTM Mistakes Founders Make Again … and Again with SaaStr’s Jason Lemkin 

SaaStr

GTM Mistake #4: Cutting Marketing Budgets to Almost Nothing When growth comes up short, and you have a marketing budget of a few million, that’s the first place that gets cut. You can’t go public or be acquired on 10% growth. For public companies, growth is still worth twice as much as profitability. Most startups don’t do this.

GTM 75
article thumbnail

How an ecommerce site increased commercial monthly organic traffic from 37K to 210K

Search Engine Land

Figure 1: Brand and non-brand keywords overview (Source: Semrush) Figure 2: Organic traffic growth (Source: Semrush) Figure 3: Brand search and traffic (Source: Semrush) Non-brand keyword CTR Ranking in the top three positions in Google generates the vast majority of clicks (Figure 4). The x -axis shows U.S.

CTR 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

8 Must-Have Ecommerce Tools for Rapid Retail Growth

Sales Pop!

Those numbers only continue to grow in 2021. 8 Must-Have Ecommerce Tools for Rapid Retail Growth. Voice assistants (Amazon Echo, Alexa, Alice, Google Home), thanks to their upgradable functionality, are becoming personal shopping assistants: from finding a product in online stores to buying it with voice control.

Retail 52
article thumbnail

Top 10 Mistakes In 10 Years From Gainsight CEO Nick Mehta

SaaStr

Mistake: On the other hand… not betting on the team that got me there “Everything will be fine once we get a new head of [X]” -every startup CEO ever (also me, frequently) When you launch a company, the initial team is usually whoever you can get. For this one deal, we just need to do X. Invest in back-office systems early.

article thumbnail

How to Double Your Magic Number and Increase Your Go-to-Market Efficiency with Sapphire Ventures

SaaStr

Magic Number is your growth in ARR over a quarter divided by the sales and marketing spend in the prior quarter. The magic number is a key measure of financial health for any SaaS company, and it has significant implications for your company’s ability to not only drive profits but also its ability to drive growth.

article thumbnail

What’s Happening in B2B SaaS in 2024 and Beyond with Zapier CEO Wade Foster and SaaStr CEO Jason Lemkin

SaaStr

2021 was the boom. Twitter, now X, has changed drastically. But everything has changed, especially in places like contact centers, where the majority of new budget goes into AI automation and the largest customers are eliminating half of their support teams. Jason says folks in tech today are the unhappiest they’ve ever been.

B2B 91
article thumbnail

9 Best Free and Open Source Survey Software Solutions

Capterra Sales & Marketing Software

The name change and rebranding denotes the company’s expanded outlook on surveys as part of a larger voice of the customer strategy. Google Forms offers limited design customization options and few templates, but a fairly robust suite of question types and response parameters (e.g., Alchemer does a great job pulling an overall report.