Gong.io

JANUARY 1, 2021

Here is the 7-step framework for crafting a bullet-proof sales strategy in 2021. Here is what makes a buyer persona useful… to a salesperson: Based on reality, not guessing or assuming (yes, you’ve heard that before ): Interview customers and prospects. Talk with customers immediately after a deal is done (win or lose).

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Objectives and Key Results Pipeline Sales Cold Call 118

Highspot

NOVEMBER 3, 2021

Fall 2021 release delivers AI innovation across content and analytics, launches Highspot Spark Community. The release further extends Highspot’s innovation leadership, delivering on what customers want today and anticipating what they will need tomorrow. SEATTLE, Nov. Enterprise Content Management Provides Better Control.

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ClickFunnels

SEPTEMBER 28, 2021

It’s important to understand the difference between traditional marketing and agile marketing : The traditional approach to marketing involves creating a marketing campaign in isolation, then launching it and hoping for the best. This type of campaign is sometimes called the “Big Bang” campaign because you go all out with one big launch.

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Martech

OCTOBER 3, 2023

To build trust and authority with customers they transformed their content strategy, broke ground on new channels like TikTok and backed everything with data. Meeting customers where they are and supporting ‘feet on the street’ Lori Dillion serves as head of enterprise marketing at Citizens Bank, with 30 years of experience at the company.

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Highspot

NOVEMBER 17, 2021

Global customer adoption, product innovation and category momentum drive strong growth that earned placement for third consecutive year. 17, 2021 /PRNewswire/ – Highspot , the sales enablement platform that improves sales performance, today announced it ranked No. Stevie Award for Customer Service Department of the Year.

Technology 98

Technology Technology Growth Strategize 98

Martech

OCTOBER 3, 2023

To build trust and authority with customers they transformed their content strategy, broke ground on new channels like TikTok and backed everything with data. Meeting customers where they are and supporting ‘feet on the street’ Lori Dillion serves as head of enterprise marketing at Citizens Bank, with 30 years of experience at the company.

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Lead Fuze

AUGUST 13, 2021

Stay Ahead With These Sales Training Courses this 2021! In partnership with LeadFuze, Sales Hacker has launched FREE LeadFuze Certified Sales Hacker Bundle. Launch Campaigns- Once you understand the structure and risk factors of your target customer, your team will have the knowledge necessary to build a tailored campaign.

Objectives and Key Results 98

Objectives and Key Results A/B testing Sales Appointment 98

Martech

APRIL 13, 2022

Luna Labs was acquired by ironSource in 2021. The post IronSource launches new ad platform for app-focused mobile campaigns appeared first on MarTech. Automating the search discovery of apps on different channels, in one place, helps scale a team’s mobile marketing. Get the daily newsletter digital marketers rely on.

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Martech

FEBRUARY 2, 2022

Due to a change in NCAA guidelines and a number of state laws enacted in 2021, college student-athletes gained the right to receive payment from brands for the use of their name, image and likeness (NIL). Read more: 2022 Predictions: Customer Experience & Digital Experience. Innovating customer experience.

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ClickFunnels

JUNE 18, 2021

Middle of the sales funnel (MoFu): Potential customers. Bottom of the sales funnel (BoFu): New and existing customers. You offer the potential customer a freebie known as a lead magnet in exchange for their email address. You offer the potential customer your least expensive and least valuable product.

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Martech

FEBRUARY 2, 2022

InMoment, the customer and employee experience platform, has announced the launch of InMoment AI as an added layer of intelligence in its XI (experience intelligence) platform. The launch leverages the capabilities InMoment brought on board with its acquisition of Lexalytics in September 2021. Why we care. Questionnaires?

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Martech

AUGUST 12, 2021

This demand is anticipated in particular from the rising group of Gen Z consumers who are acquiring real purchase power — although, across the board, customers can be slow to adopt new in-store technologies. HBO Max Orbit is just one of the 5G+-powered experiences we’ve recently launched, with more to come,” Weaver said. “In

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Customers Retail Entertainment Technology 124

ClickFunnels

JUNE 30, 2021

We will also share the #1 launch mistake that you must avoid at all costs. So are you ready to put your product in front of your dream customers? In 2021 the industry is projected to reach a market size of $13.8 So how can you use it to launch your product? #1 2 Partner With Influencers for Your Product Launch.

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Martech

MARCH 1, 2023

Virtual assistants like Siri and Alexa, which are a growing part of the digital customer experience, from discovery via search marketing to customer support, may soon be used by protesters to disrupt organizations by flooding customer support channels , according to a study by Gartner. By the end of next year there will be 8.4

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ClickFunnels

JANUARY 30, 2022

What failed startups don’t have are enough customers.”. So the question is this: How can you get your product in front of your potential customers? Content marketing is about building trust with your potential customers by providing valuable information for free. Adam Enfroy launched his blog in January 2019. …etc.

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Force Management

OCTOBER 8, 2020

Read the original article to learn more about why our process equips our customers to achieve lasting results. To help ramp up sales teams and get them ready to execute in 2021, many sales organizations are choosing virtual sales training engagements as a way to move forward with internal process changes. Read it here.

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Objectives and Key Results Launch Strategize Sales 147

Martech

OCTOBER 22, 2024

The new offering is available immediately but only to customers in the United States. Maybe digital won’t grow again like it did in 2020 and 2021, but it’s also not going back. The following capabilities are now available: Not only fast launch of online storefronts, but storefronts with built-in CRM. Why we care.

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Martech

JANUARY 3, 2024

While customers log off, advertisers will continue to spend and shift their budgets We’ll believe it when we see it. consumers outright abandoning an app/website if asked to allow data tracking) rose from 20% to 33% between 2021 and 2023.” And for consumers with money to spend, there are new ways to shop through social commerce.

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Entertainment Sports Niche Retail 141

Martech

MAY 6, 2022

In July 2021, TikTok challenged its community to think about the most memorable advertisements in recent history and create their versions of the ads for its Re: Make campaign. TikTok launched the campaign and let its users do the rest. Customers have to download an app that enables them to unlock this experience.

Sports 122

Sports Non-Profits Launch Campaign 122

ClickFunnels

OCTOBER 20, 2021

How To Build a Lead Generation Funnel Step #1: Create a Lead Magnet Step #2: Create a Landing Page For That Lead Magnet Step #3: Test Your Lead Generation Funnel With Paid Ads 3 Lead Generation Strategies for the Life Insurance Industry Want To Convert More Leads Into Paying Customers? What You Need To Know About Lead Generation. A webinar.

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Hubspot

APRIL 21, 2021

I care about customers. Whether they're your customers, my customers, or my customers' customers, I want every one of them to have a good experience every time they pick up the phone to call a business, open a marketing email, or visit a website. They're the people who set every customer-facing team up for success.

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Customers Launch Growth Start-ups 101

SaaStr

JANUARY 4, 2022

In 7 years from launch in hit $100m in ARR in 2019, and then $200m in 2021, just two years later. Braze has focused on the enterprise, with about 1,250 customers paying on average $200,000 each. Still, Braze isn’t overly concentrated, with no customer being over 5% of their revenue. 2016 customer cohort spends 3.2x

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SaaStr

OCTOBER 4, 2024

In today’s dynamic SaaS landscape of hyperfuncational SaaS, the journey of building a product that customers adore, while simultaneously scaling revenue to nearly $1B, is still quite a feat. Not only is Klaviyo a rocketship but also the first to IPO in over 2 years (since December 2021) when it went public in September of 2023.

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Martech

FEBRUARY 9, 2022

During the pandemic, consumers were deluged with new series on streaming platforms, and marketers followed this trend by producing more video content to engage customers and prospects. But the data about 2021 surprised us. In 2021, video uploads on Wistia were up 73% from their pre-pandemic level in 2019. Why we care.

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ClickFunnels

JULY 5, 2021

You need to master digital marketing if you want to grow your business in 2021. You offer the potential customer a lead magnet in exchange for their email address. You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product.

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ClickFunnels

JUNE 24, 2021

So how can you convert more potential customers into leads? There’s a difference between a sales prospect and a lead: A sales prospect is someone who meets the criteria for being your dream customer. Sales prospecting is the process of turning a potential customer into a lead by getting them interested in your product.

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Prospecting Process Cold Call Customer Relationship Management 215

Highspot

NOVEMBER 2, 2022

2, 2022 — Highspot , the sales enablement platform that increases sales productivity, today announced surging customer adoption and usage as companies leverage its capabilities to equip, train and coach reps, and analyze their programs to improve sales performance. SEATTLE, Nov. Doubled revenue across the U.K.,

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Growth Product Customers Healthcare 98

ClickFunnels

OCTOBER 20, 2021

A lead is a potential customer who has: Expressed an interest in your product. Lead generation is the process of converting potential customers into leads by persuading them to give you their contact information. You can read more about this in Harvard Business Review: “Know Your Customers’ “Jobs to Be Done””. What Is a Lead?

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Lead generation Education Niche Up-sell 264

Martech

SEPTEMBER 22, 2022

After experimenting in 2021 with a virtual experience extended over several weeks, Dreamforce went back to in-person in San Francisco this week — with continued virtual access too. Genie, now generally available, marks the latest stage in Salesforce’s long and winding customer data journey. Genie is out of the bottle.

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ClickFunnels

OCTOBER 24, 2021

However, traditional business websites are confusing by nature, since they are a maze of links that the potential customer has to navigate themselves. So what happens is that the potential customer arrives on your website and starts randomly clicking around. You offer the customer a more expensive and more valuable product.

Lead generation 246

Lead generation Real Estate Niche Promote 246

Search Engine Land

OCTOBER 11, 2022

The new features are aimed at making it easier for people to book tickets and experiences right from Google, as well as giving businesses the ability to connect with potential customers. Now available on Maps (mobile & desktop), after first launching on Search in Sept 2021. Things to do Ads (also launched Sept 2021).

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Highspot

NOVEMBER 9, 2021

9, 2021 /PRNewswire/ — Highspot , the sales enablement platform that improves sales performance, today announced an expanded partnership with Corporate Visions , the leading provider of science-backed training and consulting services. Unique partnership enables a faster, more flexible approach to sales training and enablement. SEATTLE, Nov.

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Customers Strategize Consult B2B 98

SaaStr

APRIL 26, 2021

The reason is the Incremental Customer. Build lots of remote offices, with sales engineers, client success, and sales reps closer to your customers. And if you keep the customers for a decade, the long term ROI can still be huge. Why spend so much money to get an almost handful of Incremental Customers?

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Start-ups Customers Growth Construction 116

Hubspot

JULY 5, 2021

While hosting these types of videos on YouTube made sense because they were for entertainment purposes, your business needs a platform with more features so you can create videos for marketing campaigns, sales pitches, and customer service knowledge base articles. Video can also be used for customer service. Video Platforms.

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Pitch Entertainment Campaign Prospecting 101

Martech

JULY 19, 2022

And a robust ecosystem of app integrations enables marketers to make sure that work management includes important marketing functions and customer data. Roughly 17% of businesses in the survey replaced them this year, up from 15% in 2021. Monday.com joined this group when it launched Monday Marketer earlier this year. “We

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SaaStr

JULY 17, 2024

with first customers launched in 2012, the metrics today are very strong: $480,000,000 in ARR Growing 34% (strong) 98% GRR (!) It built up speed then, and wrnt from $100m ARR in 2020 to $200m in 2021 and $300m in 2022 anf $450m in 2023! To grow 34%, OneStream is also adding +21% new customers a year. #5. Not OneStream.

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SaaStr

OCTOBER 20, 2023

It’s only been ten months since ChatGPT launched, and since then, we’ve seen a huge increase in AI applications being created and used globally. OpenAI’s Head of Sales, Aliisa Rosenthal, joined OpenAI a year and a half ago — before ChatGPT launched. After the launch of ChatGPT, they went from 30 leads a week to 10,000.

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Growth Launch Territory Legal 119