Highspot

NOVEMBER 2, 2022

2, 2022 — Highspot , the sales enablement platform that increases sales productivity, today announced surging customer adoption and usage as companies leverage its capabilities to equip, train and coach reps, and analyze their programs to improve sales performance. SEATTLE, Nov. and/or its affiliates in the U.S. All rights reserved.

Growth 98

Growth Product Customers Healthcare 98

SaaStr

FEBRUARY 2, 2022

Product-led growth has built a name for itself through its deep toolbox of effective tactics, from free trials to low prices to an inherent vitality — all of which can build a strong foundation for a versatile company. The optics, however, proved dramatically different when we went to monetize our free product. Plan accordingly.

Growth 108

Growth Product GTM X-functional 108

SaaStr

DECEMBER 1, 2021

With two weeks left to go until SaaStr Scale 2021, we’re looking at an incredible speaker line-up this year. Oh yes, product-led growth is so hot right now, we couldn’t wait to bring the fire with this session. Tickets to Scale are free, so be sure to sign up to join us live on December 15th! ” The Operators.

Growth 98

Growth Go To Market Closing Customers 98

SaaStr

JANUARY 25, 2021

Ready to turbocharge and increase your SaaS sales in 2021? Tie your deal to a corporate objective such as a digital transformation, or a cloud-first initiative, or a new product line. A product needs to be sticky for it to work, and the churn manageable. Key Considerations from 2020: Look at the data.

Cross-sell 75

Cross-sell GTM Territory Sales 75

Sales Hacker

JUNE 16, 2021

They’re all on board – marketing, sales, product, customer success, and executive leaders. The mandate for sales enablement is to increase the effectiveness of their go-to-market (GTM) strategy by providing coaching, training, and introducing sales enablement platforms and tools. Product mix. How do they do it?

GTM 110

GTM Contract Quota CRM 110

Sales Hacker

JANUARY 21, 2021

With so many businesses remaining remote well into 2021, LinkedIn Sales Navigator can be an incredibly powerful tool for anyone looking to master the art of social selling. These insights help revenue organizations make smarter, more informed decisions regarding their go-to-market sales strategy, sales forecasting, and more.

Territory 108

Territory Networking Sales Contact 108

SaaStr

JULY 27, 2022

Boterri’s company Accel invested in PayFit in 2017 and again in 2021. Secret 1: A Self-Serve Product is Non-Negotiable For SMBs. From the very beginning, PayFit planned to create a self-serve product. They built their sales funnel in the same fashion to empower customers with autonomous product discovery and conversions.

Go To Market 86

Go To Market GTM B2C Price 86

Sales Hacker

NOVEMBER 24, 2020

How to plan for 2021 [15:46]. She’s going to be talking to us about team selling and how the concept of combined quotas with senior and junior account executives, converging on one territory, is coming back. She’s also going to talk about 2021 planning, how this year the planning process must be different.

Sell 89

Sell Territory Quota Up-sell 89

ConversionXL

JUNE 25, 2021

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. But it’s not a linear journey.

Launch 96

Launch Product Non-Profits GTM 96

ConversionXL

JANUARY 18, 2022

To succeed in today’s crowded market, you need to harmonize product marketing and brand marketing. In this article, you’ll learn the difference between brand marketing and product marketing, and how to balance both to stand out above the crowd. Brand vs product marketing: Friends or foe?

Product 110

Product GTM Construction Launch 110

SaaStr

FEBRUARY 2, 2024

The backup of 2020 was great, 2021 comes in and somehow we have 600 unicorns and everyone can burn 500 million a year or have huge sales teams. And then at the end of 2021, all of a sudden the music stopped. Jason warns not to hire this persona if what you need in 2024 are high-output, productive employees. #2

Growth 126

Growth Start-ups Product Customers 126

Highspot

FEBRUARY 22, 2021

22, 2021 — Highspot , the industry’s only unified, natively-built sales enablement platform, today announced it has closed $200 million in Series E funding led by Tiger Global Management, with participation from new investor Bain & Company. Marketo changed marketing 10 years ago. SEATTLE, Feb.

Growth 129

Growth Strategize Sales Contact 129

Martech

JULY 14, 2022

B2B marketers have employed account-based marketing (ABM) for well over a decade, of course, but the space has evolved rapidly over the past two to three years. Additionally, the COVID pandemic accelerated fundamental shifts in the B2B buying cycle by forcing events and in-person meetings to go virtual.

B2B 129

B2B GTM Technology Technology 129

SaaStr

FEBRUARY 25, 2024

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: The Thing Is, Maybe 10%-15% of Venture-Backed Startups Are Still Running the 2021 Playbook. SaaStr 725: Mastering High-Volume, Low-CAC Marketing: Strategies from Gorgias, Vercel, and Hypergrowth Partners   2.

Growth 102

Growth Go To Market Product Customers 102

Highspot

JANUARY 27, 2021

The remote reality has accelerated the pace of digital transformation and changed the way go-to-market teams engage buyers. ” (Predictions 2021: B2B Sales, Forrester Research, Inc., ” (Predictions 2021: B2B Sales, Forrester Research, Inc., SEATTLE, Jan. According to Gartner, Inc., Buckley, T.

Growth 98

Growth Customers Territory Strategize 98

Sales Hacker

NOVEMBER 21, 2023

Mike Vichich is the Co-Founder and CEO of Wisely , which he successfully sold to Olo for $187 million in 2021. How to evaluate product-market fit from experience trying to find it for 4.5 9:46) Differentiating product-market-timing fit from product-market fit. (14:58)

GTM 110

GTM Sell Networking Go To Market 110

Martech

JUNE 3, 2024

Horizontal software, on the other hand, can generally be sold to any company, often focusing on either B2C or B2B markets. In 2021-2022, software companies could easily raise vast amounts of money and win vast numbers of customers. Evaluate product fit Use buyer research to assess your product from their perspective.

Growth 135

Growth Pharmaceutical B2C Construction 135

InsightSquared

MARCH 23, 2021

There’s a lot to be excited about in our Q1 Product Updates, including: Activity-by-Day, Extended Reporting for Custom Content Types, Goals for Everything, 120 Best Practice Dashboards and Expanded Conversational Intelligence. . The post Q1 Product Updates: Inspect, Predict, Validate and Coach appeared first on InsightSquared.

Product 62

Product Retail Pipeline Contract 62

Sales Hacker

SEPTEMBER 10, 2024

Leandra Fishman is the Chief Revenue Officer at Apollo.io , a leading go-to-market solution for sales and marketing teams. is one of the fastest-growing companies in SaaS, with 9x ARR growth since 2021 and currently valued at $1.6 The role of AI in enhancing sales productivity rather than replacing salespeople.

GTM 103

GTM Growth Sales Consult 103

InsightSquared

MAY 25, 2021

Despite the growing pressure on CROs and RevOps leaders to accurately predict growth and confidently report to the board, The 2021 State of Sales Forecasting reveals only nine percent of respondents are achieving a forecast accuracy of five percent or better,” said Todd Abbott, CEO of InsightSquared. About InsightSquared.

CRM 62

CRM B2B Contract Growth 62

SaaStr

OCTOBER 17, 2021

Top Blog Posts This Week: 6 Product Led Growth Sessions From SaaStr Annual 2021. Top Videos of the Week: State of the Cloud 2021 with Bessemer Venture Partners. 3 Secrets CROs Need to Know Before Going to Market with Talend’s CRO. The Top 8 Questions To Ask Candidates for Head of Customer Success.

Growth 89

Growth Go To Market Closing Product 89

Heinz Marketing

OCTOBER 4, 2021

This week’s show is called “ A New Go To Market Framework to Get You MOVE-ing “ My guest is Sangram Vajre , Author, Co-Founder & Chief Evangelist at Terminus. We’re going to talk a little bit about that today as well, in terms of better go-to-market strategies.

Pipeline 115

Pipeline Go To Market Cross-sell Sales 115

SaaStr

DECEMBER 1, 2021

During SaaStr Annual 2021, Amanda Malko, CMO at G2, shared a fascinating look at the data that reveals shifting patterns in the way consumers purchase software. . As companies accelerate their digital transformations, the SaaS spend has exploded: In Q2 of 2021, G2 recorded the highest software spend per employee to date.

Repeat business 111

Repeat business Growth Trust Product 111

SaaStr

OCTOBER 20, 2023

She joined a team of two, and there was a lack of product-market fit beyond small groups of researchers. In 2021, they trained GPT3 on Github repositories, produced a model that could code, and released embedding that allowed people to vectorize language and search across it to perform recommendations. How did they get here?

Growth 111

Growth Launch Territory Legal 111

Highspot

NOVEMBER 23, 2021

23, 2021 /PRNewswire/ – Highspot , the sales enablement platform that improves sales performance, today announced an expanded partnership and new platform integration with Gong , the revenue intelligence platform leveraging artificial intelligence to transform revenue and customer-facing teams. SEATTLE, Nov.

Pitch 98

Pitch Sales Strategize Go To Market 98

Martech

OCTOBER 18, 2022

Adidas began their metaverse journey in February of 2021. Using these ideas, Wykes-Sneyd developed a go-to-market strategy with the same foundations in consumer and category research that she uses with other product launches. She has experience in fintech and gaming technology at PlayStation, Venmo and Uber.

Government 142

Government Gaming Pitch Technology 142

Sales Hacker

APRIL 16, 2024

James Kaikis currently serves as the Head of Go-To-Market and Chief Solutions Officer at TestBox, an innovative company revolutionizing the way buyers interact with product demos. Under their leadership, the community became a pivotal resource in the presales domain until its successful acquisition in November 2021.

GTM 85

GTM Pipeline B2B Growth 85

SaaStr

DECEMBER 26, 2022

and go-to-market partners, to understand what’s happening in the space. . “G2 Another exciting trend is that more products are being bought than ever before. Companies are witnessing slight pricing pressure, with the average spend per product dipping slightly. . Go-to-market Partners released a report using G2 data.

Go To Market 88

Go To Market Follow-up Trust Up-sell 88

SaaStr

MAY 25, 2023

Probably just say Yes pic.twitter.com/K483lKnyzd — Jason ✨Be Kind✨ Lemkin  (@jasonlk) April 21, 2021 So I wrote a version of this post years ago, about when to think about selling your startup, if you do get an attractive offer. No one is going to want to buy your pre-revenue SaaS start-up, unless you have a truly epic, proven team.

Sell 144

Sell Price Up-sell Start-ups 144

Highspot

SEPTEMBER 20, 2021

They are used for internal and partner/channel enablement” (Gartner, Market Guide for Sales Enablement Platforms, Melissa Hilbert, Mark Paine, Alastair Woolcock, Doug Bushee, 17 August, 2021). . Go Unified or Go Home. What does this mean for buyers? What would one such enablement platform look like?

Sales 52

Sales Technology Technology Education 52

Martech

NOVEMBER 9, 2023

These improvements include: Newer knowledge cutoff: GPT-4 Turbo will have access to information up to April 2023, rather than September 2021. This single, unified platform helps revenue teams to prospect more efficiently, win more deals, improve results, and leverage AI-driven intelligence to streamline their go-to-market.

Campaign 108

Campaign Price B2B Represent 108

Outreach

JANUARY 3, 2022

What we do know is that go-to-market teams are more innovative and driven than ever, and we will continue to be there every step of the way to help you – our customers – succeed. Let’s take a look at what you helped us achieve in 2021. In 2021, Outreach…. Hosted Unleash 2021 Virtual Summit Series. The Highlights.

CRM 40

CRM Pipeline Referrals Growth 40

SaaStr

JANUARY 30, 2023

Deel overcame these challenges by taking care of these four things: Finding a product focus When Deel got accepted by Y Combinator in 2019, everyone loved the idea but hated the product. Deel scaled the sales team from two to 250 account executives, but issues with productivity and enablement of the account executives cropped up.

Cross-sell 106

Cross-sell Account management Clients Growth 106

SaaStr

JUNE 6, 2022

In 2021, Plaid raised $425 million in Series D funding that boosted the company to decacorn status at a $13.4 We have a product strategy and a company strategy, and it happens that this acquisition was a fantastic fit there.”. That product strategy has served the company well, but it wasn’t always easy in the early days.

Account management 111

Account management Engineering Technology Technology 111

Heinz Marketing

SEPTEMBER 20, 2021

Check out Sendoso, you can go to sendoso.com. Go to sendoso.com/connected actually and check out their connected event coming up on October 13th, 2021. So, we talk a lot about sales and product and customer success. We’re helping product define the product better. Christina: Sure.

Pipeline 102

Pipeline Go To Market Sales Technology 102

Sales Hacker

SEPTEMBER 8, 2023

Here are the 5 biggest takeaways from the session: Falling Seed to Series A Graduation Rates During the boon 2020 and 2021, the graduation rates from Seed to Series A sat well-above historical averages. Most of the cost of building the product (R&D) is completed in the early-stages of a company’s lifecycle.

GTM 99

GTM Launch Growth Networking 99

SaaStr

NOVEMBER 3, 2023

Jonathan saw them through IPO in 2021 with the highest software multiple IPO ever. That means they still have 85% of the market left to tackle. Toast’s Go To Market Structure Toast has seen unprecedented growth on the revenue side, so let’s look at the customer acquisition strategy. and across the globe. In the U.S.

Growth 92

Growth Territory Referrals Customers 92