Highspot

FEBRUARY 22, 2021

22, 2021 — Highspot , the industry’s only unified, natively-built sales enablement platform, today announced it has closed $200 million in Series E funding led by Tiger Global Management, with participation from new investor Bain & Company. Marketo changed marketing 10 years ago. SEATTLE, Feb.

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Martech

JULY 14, 2022

B2B marketers have employed account-based marketing (ABM) for well over a decade, of course, but the space has evolved rapidly over the past two to three years. Additionally, the COVID pandemic accelerated fundamental shifts in the B2B buying cycle by forcing events and in-person meetings to go virtual.

B2B 120

B2B GTM Technology Technology 120

Heinz Marketing

SEPTEMBER 20, 2021

Check out Sendoso, you can go to sendoso.com. Go to sendoso.com/connected actually and check out their connected event coming up on October 13th, 2021. So, the G in GRIT stands for go-to-market, go-to-market strategy, which again, I think is really key and it’s missing in a lot of companies right now.

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Pipeline Go To Market Sales Technology 117

Martech

OCTOBER 18, 2022

She has experience in fintech and gaming technology at PlayStation, Venmo and Uber. Adidas began their metaverse journey in February of 2021. This boosted the credibility of cryptocurrency, as well as the underpinning blockchain technology that governs transactions in web3. Here are the steps Adidas has taken so far.

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Highspot

NOVEMBER 18, 2020

As we prepare to exit 2020, the process of building your yearly go-to-market strategy is filled with unknowns: When will we return to our physical offices? While nobody can answer these questions with exact certainty, the broader shifts shaping our markets for the next year are already happening. How can we invest strategically?

Cross-sell 52

Cross-sell Sales Technique Presentation 52

InsightSquared

MAY 25, 2021

Despite the growing pressure on CROs and RevOps leaders to accurately predict growth and confidently report to the board, The 2021 State of Sales Forecasting reveals only nine percent of respondents are achieving a forecast accuracy of five percent or better,” said Todd Abbott, CEO of InsightSquared.

CRM 62

CRM B2B Contract Sales 62

Highspot

SEPTEMBER 20, 2021

They are used for internal and partner/channel enablement” (Gartner, Market Guide for Sales Enablement Platforms, Melissa Hilbert, Mark Paine, Alastair Woolcock, Doug Bushee, 17 August, 2021). . Go Unified or Go Home. What does this mean for buyers? What would one such enablement platform look like?

Sales 52

Sales Technology Technology Education 52

SaaStr

JUNE 6, 2022

In 2021, Plaid raised $425 million in Series D funding that boosted the company to decacorn status at a $13.4 What we’ve actually seen is a sea change in the way that banks think about FinTech and technology in general. That allows us to have a very different go-to-market strategy. billion valuation.

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Sales Hacker

SEPTEMBER 8, 2023

Here are the 5 biggest takeaways from the session: Falling Seed to Series A Graduation Rates During the boon 2020 and 2021, the graduation rates from Seed to Series A sat well-above historical averages. In 2021, if you had a good idea and raised funds, you’d blink and 5 competitors would appear from thin air. That’s not the case today.

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Highspot

NOVEMBER 23, 2021

23, 2021 /PRNewswire/ – Highspot , the sales enablement platform that improves sales performance, today announced an expanded partnership and new platform integration with Gong , the revenue intelligence platform leveraging artificial intelligence to transform revenue and customer-facing teams. SEATTLE, Nov.

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Outreach

JULY 16, 2021

A winning go-to-market strategy provides direction and metrics that help all revenue departments stay aligned on customer acquisition (and retention!) Steven Bryerton , SVP of sales at ZoomInfo, took the Unleash 2021 audience on a deep dive of his team’s GTM strategy from a new sales perspective.

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SaaStr

MARCH 6, 2023

The marketplace in 2023 prioritizes emerging technology and instantaneous communication. B2B founders and sales agents feel pressured to keep up with the rapidly evolving market. Technological AI and automation advancements. Sales organizations are becoming more agile, adept, and technology-enabled.

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B2B Growth GTM CRM 98

Heinz Marketing

OCTOBER 4, 2021

This week’s show is called “ A New Go To Market Framework to Get You MOVE-ing “ My guest is Sangram Vajre , Author, Co-Founder & Chief Evangelist at Terminus. We’re going to talk a little bit about that today as well, in terms of better go-to-market strategies.

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Heinz Marketing

APRIL 11, 2022

Tune in to hear more about navigating marketing experiences in a crypto world, while learning about: The differences and implications between B2B Marketing in Web2 vs. Web3. How blockchain technology affects digital advertising and go-to-market standpoints. The other is really from a go-to-market standpoint.

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Sales Hacker

OCTOBER 4, 2024

GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies. Product : Vanta Your deal is almost closed, and all that’s left is the security review. exit to Cisco.

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Martech

NOVEMBER 9, 2023

These improvements include: Newer knowledge cutoff: GPT-4 Turbo will have access to information up to April 2023, rather than September 2021. This single, unified platform helps revenue teams to prospect more efficiently, win more deals, improve results, and leverage AI-driven intelligence to streamline their go-to-market.

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Sales Hacker

FEBRUARY 2, 2024

Those three little letters that can stir up so much debate in the marketing and go-to-market world. What I mean by MQLs is Marketing Qualified Leads. Staying quiet on go-to-market topics isn’t exactly my style – so let’s get into it. Not Nicole and not other marketing leaders.

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Outreach

JANUARY 3, 2022

What we do know is that go-to-market teams are more innovative and driven than ever, and we will continue to be there every step of the way to help you – our customers – succeed. Let’s take a look at what you helped us achieve in 2021. In 2021, Outreach…. Hosted Unleash 2021 Virtual Summit Series. The Highlights.

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CRM Pipeline Referrals Growth 40

Heinz Marketing

OCTOBER 12, 2020

How Prospecting has Changed in 2020” and our guest is Eric Quanstrom , CMO at CIENCE Technologies. Every week we’re featuring some of the best and brightest minds in B2B sales and marketing. Today, absolutely no different the CMO of CIENCE Technologies from beautiful San Diego, California, Eric Quanstrom.

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SaaStr

JULY 20, 2022

Accelerating on a go to market expansion too rapidly can cripple a business’s momentum. How can founders and executive leaders avoid falling victim to the pitfalls of premature go-to-market acceleration? On average, companies that went public in 2021 had existed for eleven years.

Cross-sell 104

Cross-sell GTM Finance Growth 104

Martech

OCTOBER 31, 2022

A look at IT and marketing data’s relationship. Technology is developing exponentially. That growth is in a market representing hardware, data centers and semiconductors that reached $1.4T in 2021. . Now couple this technology growth with the ever-changing face of marketing where technology is having a profound impact.

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Technology Technology Growth Government 106

SaaStr

JUNE 17, 2023

billion cash acquisition deal in December 2021. Their approach: Reduced unnecessary expenses Invested in technology for automation and process streamlining Focused on customer retention strategies Prioritized high-margin products or services This plan helped them thrive in challenging market conditions.

Growth 111

Growth E-commerce Profit margin Strategize 111

Heinz Marketing

OCTOBER 5, 2020

Ryan and I are talking about tactile marketing, talking about building relationships and the value of still leaning in on a non-digital world when we can. Ryan say of PFL “… we are a marketing technology company. Nick Runyon: So PFL is a marketing technology company. That’s probably backwards.

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Martech

JULY 19, 2022

XM Cloud combines a headless CMS solution with a WYSIWYG authoring interface suitable for use by marketing or other business teams. Sitecore is also supporting composability as a new go-to-market strategy, offering distinct parts of its suite as separate modules in recognition of the complexity of today’s digital experience stack.

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A/B testing Niche User Experience Represent 101

Martech

FEBRUARY 4, 2022

Auseh Britt, vp of growth marketing at account-based marketing platform Terminus, recently hosted a webinar that discussed her organization’s 2021 State of Modern Marketing Report. The study polled over 1000 go-to-Market (GTM) teams — groups tasked with identifying the best ways to reach specific marketing. “It

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Salesforce

AUGUST 24, 2021

Over the past 20 years of my career, I’ve analyzed the digital economy, enterprise technology, and the evolution of customer behaviors. Believe me when I tell you: teams and companies aren’t using CRM technology to its full potential as the engine for customer-centered growth. Read The State of CRM. View the study. Employees agree.

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CRM Finance Customer Relationship Management Technology 98

Sales Hacker

MARCH 30, 2021

Sam Jacobs: I’d be remiss not to tell you about Unleash 2021 on May 11th – 13th. We’re focusing on how to win in the new sales era: new go-to-market strategies, deeper funnel insights and actionable takeaways for your entire organization from revenue leaders at high-growth startups and fortune 500 companies.

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Sell CRM Appointment Up-sell 112

Hubspot

JUNE 8, 2021

For the same reasons that inside sales reps roles are growing, outside sales reps now often rely on technology to land customers. It's good to check how much travel is involved, what technology you'll have access to, and what performance metrics you'll be evaluated against. In 2021, the average base salary for an account manager.

Commission 94

Commission Territory Finance Inside sales 94

Highspot

OCTOBER 17, 2023

in 2021” (Market Share Analysis: CRM Sales Software, Worldwide, 2022, Oct. This technology breakthrough unlocks new insight into how an initiative is performing to drive effective C-level strategy. According to research from Gartner® “The sales enablement subsegment grew strongly once more, rising 35.7% All rights reserved.)

Launch 64

Launch Government Sales Strategize 64

Sales Hacker

APRIL 1, 2021

Now that we’re in 2021, you’ve got data from at least three quarters of the COVID era. Analyze your specific sales and market, then look across the globe. You may also have implemented new technologies and capabilities during 2020. The future of this space is digital and streamlined. COVID-19 Lessons Will Serve You Well.

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E-commerce Territory Transportation B2C 90

Highspot

FEBRUARY 1, 2024

Enablement technology has become essential At the outset of 2024, it is clear that enablement technology , like the talented, vital enablement teams who use it, has become an essential part of every successful business’ go-to-market strategy. in 2022, after growth of 19.7% in 2022, after growth of 19.7%

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Customers GTM Account management Government 64

Sales Hacker

SEPTEMBER 2, 2023

Where do you think revenue technology is heading? —- Robert Simmons – VP of Sales A lot more automation and AI. I am super unimpressed with the current Go-to-market tech stack options…If I found the right team to start a company to take out all of them I would. You still need a moat and a real, scalable market opportunity.

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GTM Negotiate Pipeline Contract 97

Heinz Marketing

OCTOBER 25, 2021

So if you want to check out all of the content from connected all for free, go to sendoso.com/connected-2021. We’re going to talk a lot about sort of blurring lines today, Geoff, between not just online and offline, but marketing, product, sales. That’s a good thing. Everybody should be doing that.

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Pipeline Sales Growth X-functional 122

SaaStr

SEPTEMBER 13, 2020

It’s also been a powerful moment for technology to be a force for good. We are truly living in a cloud first world today, where businesses not only understand, but they now embrace and are looking to lead with technology solutions from folks on this Zoom, who are cloud first and providing that next generation of solutions.

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Non-Profits Strategize Trust Growth 94

Sales Hacker

APRIL 21, 2021

Proliferation of marketing and sales technology. Develop a strong understanding of a basic sales process from top to bottom and think about where processes need to be improved and what technology makes things more efficient.”. Assist the CEO and sales leadership team with go-to-market planning. Alisa Goldschmidt ).

Finance 116

Finance Cross-sell GTM SQL 116

Heinz Marketing

SEPTEMBER 21, 2020

People think you have all the answers, but you won’t, so you may as well just go in very early and as part of a research process, whether you’re creating a technology report or something that’s more model and framework based and say, “I’d love your feedback on this.” Matt: Yeah. .”

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Pipeline Sales Start-ups Clients 109

Sales Hacker

OCTOBER 16, 2020

Obviously, each salesperson looks for different information, but for me personally, I look for words such as “competition,” “technology,” “revenue,” “initiatives,” “third-party,” “vendors,” etc. Here, you can uncover financial statuses, market research reports, internal news about their strategies, new hires, and more.

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