Sales Hacker

NOVEMBER 21, 2023

Mike Vichich is the Co-Founder and CEO of Wisely , which he successfully sold to Olo for $187 million in 2021. 38:41) First things Wisely did to accelerate growth once product-market fit was found (47:05) One thing revenue leaders believe to be true that Mike things is bull$. (51:49) 6:33) Mike’s entrepreneurial journey. (9:46)

GTM 125

GTM Sell Networking Go To Market 125

SaaStr

NOVEMBER 4, 2021

.” Fortunately, the always excellent KeyBanc Capital Markets (KBCM) 2021 SaaS Survey – which covers over 350 private SaaS companies across various stages and categories – provides a very rich data set to work from. In equation form, Revenue Growth % + Profit Margin % > 40%.

Drivers/motivators 128

Drivers/motivators Profit margin Non-Profits Inside sales 128

SaaStr

SEPTEMBER 16, 2021

The overwhelming participation by both Founders and Investors at the upcoming SaaStr Annual 2021 exemplifies this. Growth Partners. ICONIQ Growth. TZP Growth Equity. Liam Mulcahy, Director, GTM – Unusual Ventures – presenting “Revenue as a Byproduct: A Systematic Approach To Nailing Sales at the Seed Stage”.

Meeting 124

Meeting GTM Legal Presentation 124

SaaStr

JULY 5, 2024

What are the biggest GTM mistakes founders make? GTM Mistake #1: A VP of Sales That Can’t Sell or Demo the Product Mistake number one has always been an issue, and it’s the number one reason startups struggle in today’s world. GTM Mistake #3: Stepping Out Of Sales Founders often want to step out of sales after hiring a GTM team.

GTM 84

GTM Cross-sell X-functional Pipeline 84

SaaStr

FEBRUARY 2, 2022

Product-led growth has built a name for itself through its deep toolbox of effective tactics, from free trials to low prices to an inherent vitality — all of which can build a strong foundation for a versatile company. There’s no harm, of course, in celebrating big numbers — but not at the cost of neglecting a go-to-market (GTM) strategy.

Growth 115

Growth Product GTM X-functional 115

SaaStr

DECEMBER 14, 2021

With one day left to go until SaaStr Scale 2021 on December 15th, we’re looking at an incredible speaker line-up this year. We’ve got you covered with content on scaling, sales, product-led growth, and especially the focus of this post, Marketing. Tickets to Scale are free, so be sure to sign up to join us live.

GTM 111

GTM Growth Consult Go To Market 111

SaaStr

NOVEMBER 8, 2021

With too many examples from SaaStr Annual 2021 to call out specifically, here are 2 “Cloud talks plus decks” that I can imagine the Self-Taught Founder relying upon: David Sacks On SaaS Org Charts. This 20-20-20 data is amazingly useful to that Self-Taught Founder building out their GTM operating model.

GTM 141

GTM Price Growth Product 141

SaaStr

JANUARY 25, 2021

Ready to turbocharge and increase your SaaS sales in 2021? In general, smaller companies, the channel partners, have their ear to the ground at strategic accounts and will know who is on a budget cut, budget freeze, their corporate objectives for 2021, and how a company offering will map to it.

Cross-sell 98

Cross-sell GTM Territory Sales 98

Sales Hacker

JUNE 16, 2021

Here’s my guess: you’d see a GTM organization working together like a well-oiled machine. The mandate for sales enablement is to increase the effectiveness of their go-to-market (GTM) strategy by providing coaching, training, and introducing sales enablement platforms and tools. What is sales enablement? Training platforms.

GTM 121

GTM Contract Quota CRM 121

SaaStr

APRIL 7, 2021

. “SaaStr 416: The Secret Sauce for Scaling to $1B with Zendesk’s Sharon Prosser, VP Global SMB GTM and Ashta Malik, VP GTM Strategy “ A really terrific deep dive on selling and scaling to $1B in SMB ARR. #8.

GTM 97

GTM Up-sell Service Growth 97

Outreach

JULY 16, 2021

Steven Bryerton , SVP of sales at ZoomInfo, took the Unleash 2021 audience on a deep dive of his team’s GTM strategy from a new sales perspective. To create sustainable and scalable growth without rebuilding your processes, strategy, or team structure, you must have your data in order first.

GTM 88

GTM Construction Go To Market CRM 88

Sales Hacker

MARCH 17, 2021

Sam Jacobs from Revenue Collective talks to revenue leaders about what’s worked for their respective orgs, how they’re adjusting their leadership in 2021 and if their philosophy for sales has shifted. Sarah Kennedy Ellis – VP, Global Growth & Demand at Google Cloud. The post What’s Fundamentally Different About Sales in 2021?

GTM 74

GTM Sales Networking Growth 74

Sales Hacker

SEPTEMBER 13, 2024

Hello and welcome to The GTM Newsletter – read by over 52,000 revenue professionals weekly to stay up-to-date and scale their companies and careers. Ensure their compensation and career growth reflect their contribution. is one of the fastest-growing companies in SaaS, with 9x ARR growth since 2021 and currently valued at $1.6

GTM 119

GTM Pipeline Finance Growth 119

Sales Hacker

DECEMBER 13, 2024

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. For product-led growth (PLG) or smaller deal sizes, the benefits may diminish. Lets get into it.

GTM 108

GTM Customers Sales Growth 108

SaaStr

OCTOBER 27, 2023

Q: When Should A Slow Growth Company Hire a Head of Sales? Whether you’re a slow-growth company or a rocketship, a great VP of Sales will make everything a little bit better quickly. But it can be distracting for engineering, product, and GTM teams. So, let’s jump right into Part Two. As a real brand, you’re in every deal.

Strategize 111

Strategize Growth Niche Quota 111

Sales Hacker

SEPTEMBER 8, 2023

Thanks for reading The GTM Newsletter! Here are the 5 biggest takeaways from the session: Falling Seed to Series A Graduation Rates During the boon 2020 and 2021, the graduation rates from Seed to Series A sat well-above historical averages. See photo below that Databricks released on the growth trajectory of LLMs over the last year.

GTM 120

GTM Launch Growth Networking 120

Sales Hacker

OCTOBER 4, 2024

Hello and welcome to The GTM Newsletter – read by over 52,000 revenue professionals weekly to stay up-to-date and scale their companies and careers. Customer feedback is the lifeblood of startup growth. This report is jam packed with data and insights that are incredibly valuable for GTM leaders. One of the coolest parts?

GTM 111

GTM Launch Education Account management 111

SaaStr

FEBRUARY 27, 2024

Go-to-market (GTM) design and efficiency are sometimes overlooked, but they’re a critical driver of any SaaS business. Magic Number is your growth in ARR over a quarter divided by the sales and marketing spend in the prior quarter. This goes to show that efficiency is what gives you the ability to double your growth.

Go To Market 111

Go To Market GTM Non-Profits Quota 111

SaaStr

JANUARY 12, 2024

We still want to drive retention and growth and make money. Even if you were sticky, people were cutting licenses and asking for a discount in the age of efficient growth. People weren’t adding as many seats or pre-buying at higher tiers for predicted growth. Free growth is there but not nearly as high.

Customers 129

Customers GTM Growth Clients 129

SaaStr

AUGUST 29, 2022

Find out how the steps they took not only helped nurture a company’s success, but also allowed its leaders to retain a growth mindset long after they hit the $1B milestone. Scaling Revenue in 2022: What’s the Same and What’s Different? Join Divvy CRO Sterling Snow for this enlightening session. $1M

GTM 116

GTM Growth B2B Territory 116

SaaStr

MARCH 7, 2023

Many companies got sucked into the 2021 vortex of a low-interest rate environment and high multiples when they should have focused on growth and efficiency. General Partner of ICONIQ Growth, Doug Pepper, and General Partner and Head of Analytics, Christine Edmonds, joined us for Workshop Wednesday , held live every Wednesday at 10 a.m.

GTM 72

GTM Growth Profit margin Contract 72

SaaStr

JANUARY 30, 2024

It’s a SaaS startup that basically fell out of product-market fit after the 2021 boom … but has enough revenue and high enough NRR to keep going. There was so much panic and fear about not running out of money, and cutting the burn, and overfunded unicorns, that almost everyone got a pass on growth as long as the burn was low.

GTM 120

GTM Finance Growth Gaming 120

SaaStr

NOVEMBER 3, 2023

We’ll share the answers in today’s brand new episode of CRO Confidential, where our host Sam Blond, partner at Founders Fund, sits down with Toast CRO, Jonathan Vassil to talk about their proven customer acquisition strategies that led to its record-breaking growth. market tapped, signaling massive growth potential.

Growth 108

Growth Territory Referrals Customers 108

Sales Hacker

FEBRUARY 2, 2024

If your business growth is constrained by the cashflow you need for inventory, advertising, or something else, Flex could provide you with an interesting growth lever. Listen on Spotify or find it anywhere you get your podcasts by searching “The GTM Podcast.” Share The GTM Newsletter That’s it, that’s all.

GTM 122

GTM Pipeline SQL UX 122

Sales Hacker

NOVEMBER 3, 2023

Both should make some concessions to close the expectation gap and get more roles filled which should help with overall market growth. Feeling energized and inspired coming out of these dinners, each of which had 30-40 GTM leaders. Hottest GTM jobs of the week: Growth Marketing Manager at Spekit – more details here.

GTM 120

GTM Represent Growth CRM 120

SaaStr

JULY 31, 2022

VC all seemed like a game in the boom times of 2021 and late 2020. The Challenge with SMB SaaS: High Growth Can Only Mask High Churn For Just So Long. The profitable growth strategy every marketer needs to understand with the CMOs of Box, Salesforce & Attentive. It’s not as fun anymore. Top Videos This Week: 1.

GTM 122

GTM Price Gaming Growth 122

SaaStr

SEPTEMBER 23, 2022

Cloud 100 multiples have fallen in 2022 –– ARR multiples rose nearly fourfold from 9x in 2016 to 34x in 2021 and down to 30x in 2022. Historically, cloud businesses were all about growth, but now the focus is on profitability and efficiency. . These cloud businesses have product-market fit, scalable GTM, and a growing customer base. .

GTM 123

GTM Contract Growth Follow-up 123

SaaStr

MAY 15, 2022

In 2021+, Yes. SaaStr 554: The Builders and Sellers Playbook: Proven Models that Help GTM and Product-led Teams Scale with CircleCI CEO Jim Rose. Unlocking Growth in the Internet Economy: a Perspective from Stripe Head of Invoicing, Suzanne Xie. But New Unicorns Are Going to Go on Pause for a Bit. Is it Really ARR?

GTM 110

GTM Up-sell Engineering Growth 110

SaaStr

MARCH 6, 2023

Once single-point solutions took over sales technology in 2021, buyers grew tired of managing different seller relationships. Tune your GTM approach to relate to how modern buyers want to buy. But a new competitor known as point solution would emerge to usurp CRM from its primary position.

B2B 98

B2B Growth GTM CRM 98

SaaStr

MAY 8, 2024

Let’s jump right into this set of community questions focused on SaaS metrics, growth, and efficiency. Sales is much harder than in 2021. 2021 made no sense in terms of budgeting. The average public company today has over $300k of revenue per employee; in 2021, it was just over $100k. Yes, there will be some tradeoffs.

Quota 110

Quota Price GTM Finance 110

SaaStr

JUNE 27, 2024

In 2021, they grew from 50 people to 650 people in one year, and now they have over 1,100 people in 170+ countries and tens of thousands of customers. Let’s see what Job’s biggest learnings are during this wild ride of growth. When Remote had 120 people two weeks into 2021, they planned to scale to 600 that year.

GTM 105

GTM Launch Finance Start-ups 105

SaaStr

JULY 11, 2024

Can Early-Stage Startups Run PLG and Enterprise GTM Motions at the Same Time? In 2021, no one really cared or looked at gross margins and mostly wanted top-line growth. But to be tactical, many VCs still care about top-line growth. They’ll talk to 20 people to figure out what’s working and what’s not.

GTM 116

GTM Growth Start-ups Closing 116

SaaStr

JULY 27, 2022

If a SaaS business hopes to win over the SMB market successfully, it will need a precise GTM approach. At the SaaStr Europa 2022 event, Accel Partner Philippe Botteri interviewed PayFit CEO & Co-Founder Firmin Zocchetto to ask about his GTM strategy. . Boterri’s company Accel invested in PayFit in 2017 and again in 2021.

Go To Market 97

Go To Market GTM B2C Price 97

Martech

JULY 14, 2022

A survey by the IT Sales and Marketing Association (ITSMA) found 27% of the marketing budget dedicated to ABM in 2021, with 75% of those surveyed saying they planned to increase spending on ABM in 2022.

B2B 120

B2B GTM Technology Technology 120

Sales Hacker

NOVEMBER 24, 2023

It’s not just in your best interest – it’s the right thing to do.” – Kathleen Booth (SVP, Marketing & Growth at Pavilion ) #3 “ 10 percent of life is what happens and 90 percent is how you respond. Hottest GTM jobs of the week: Mid Market Account Executive at Vividly – more details here.

GTM 116

GTM Trust Start-ups Growth 116

SaaStr

NOVEMBER 25, 2022

About 20%-25% have seen growth rapidly decelerate vs. 12 months ago. In my ecosystem, these are a combination of “nice to haves” that are struggling to get budget today and folks that didn’t really iterate their product portfolio or GTM since the start of the year. That ties to the 29% of folks not doing any hiring.

GTM 97

GTM Growth Product 97

Highspot

OCTOBER 5, 2021

5, 2021 /PRNewswire/ — Highspot , the sales enablement platform that increases the performance of sales teams, today announced that its second annual global user conference, Highspot Spark 2021 , will take place on November 3–4. SEATTLE, Oct. About Highspot. Contact: Elena Edington, 206-817-4339, elena.edington@highspot.com. ###.

Customers 52

Customers Teamwork GTM Strategize 52