Heinz Marketing

JANUARY 14, 2021

A new year has begun and while 2020 wasn’t a great year (to say the least), it’s time to move on and take a look at helpful marketing trends for 2021. I reviewed a handful of websites and resources and pulled together the top / most mentioned B2B Marketing trends for 2021. How to engage prospects. Live streams also became popular.

B2B 143

B2B Drivers/motivators Prospecting Engineering 143

SaaStr

FEBRUARY 7, 2025

Its all flowing into AI and Growth, but its back. As fast and as furious as 2021. #2. Competition is Way, Way Up. Did you step up? The Ones That Cant Keep Up Are Being Left Behind The pace of innovation has accelerated. Those still basically selling the same products as in 2021 are falling far behind. #7.

Legal 92

Legal Contract B2B Growth 92

SaaStr

OCTOBER 16, 2024

The bar has gone up, and it’s not just in AI. To set the stage, if you talk to any VC out there today, they will tell you that half of their investments which were growing at epic rates in 2021 are barely growing today. Crowdstrike is up and still grew 35%. So non-tech is strong, we all know AI is strong. Is there a bubble?

B2B 126

B2B Legal Cross-sell Growth 126

Heinz Marketing

FEBRUARY 4, 2021

I was honored recently to be a part of another great RevTech Summit 2021 , an online summit for marketing and sales professionals who want to set themselves up for success in 2021; hosted by ChatFunnels. Selling channels traditionally, getting in front of doing traditional sales calls has not come back.

Negotiate 140

Negotiate Cross-sell Prospecting Up-sell 140

Sales Hacker

FEBRUARY 18, 2021

Now that we’re well into 2021, we’re starting to get more value out of those 2×2 Zoom boxes. We’ve taken the liberty of rounding up the nine most promising sales conferences for this year. Note: We will add more conferences as companies announce their plans for 2021, be they virtual or in-person conferences. Unleash 2021.

B2B 129

B2B Sales Networking Price 129

SaaStr

MAY 7, 2021

Revenue growth accelerated from 32% to 41% * And new customer growth accelerated to a crazy 45% YoY * All while keeping ACVs constant at ~10k. — Jason BeKind Lemkin (@jasonlk) May 6, 2021. HubSpot is sort a bell-weather stock and company for selling to SMBs and mid-market. for the full fiscal year, up from $1.17B.

Growth 144

Growth Customers Cross-sell Up-sell 144

SaaStr

MAY 20, 2021

Year after year, VCs show up to SaaStr Annual locked and loaded, term sheets in hands , on the hunt for soon-to-be Unicorns to add to their portfolios. So take the time to update your LinkedIn, spruce up your pitch deck, and ask your mentors to help you perfect your pitch. Caravan Growth. And they want to meet YOU.

Pitch 116

Pitch Finance Meeting Networking 116

SaaStr

FEBRUARY 16, 2024

And for many in SaaS, especially those that sell mainly to startups and tech, it’s often been a rough 2 years. With no more funding coming, and growth way down. Yes, of the 1,000+ Unicorns of the boom era, maybe only 200 will end up making it. But of those 200, maybe 50-100 can still run the 2021 Playbook.

Growth 125

Growth Up-sell Sell 125

Martech

JUNE 3, 2024

As companies prioritize “efficient growth,” vertical software has gained prominence due to its lower customer acquisition costs, higher expansion sales and stronger gross retention than its horizontal counterparts. In 2021-2022, software companies could easily raise vast amounts of money and win vast numbers of customers.

Growth 129

Growth Pharmaceutical B2C Construction 129

SaaStr

SEPTEMBER 16, 2021

The overwhelming participation by both Founders and Investors at the upcoming SaaStr Annual 2021 exemplifies this. You can still buy tickets here before we sell out. Growth Partners. ICONIQ Growth. TZP Growth Equity. Yousuf Khan, Partner – Ridge Ventures – presenting “Selling to the Modern CIO”.

Meeting 121

Meeting GTM Legal Presentation 121

SaaStr

MAY 10, 2021

SaaStr Enterprise 2021 is our next MEGA Digital Event and the line-up is incredible: Registration has just kicked off, and the core sessions are FREE, so sign-up here. “Lessons in Scale: Building the Foundation for High Growth with Qualtrics’s CEO” This should be a great session. Register here. #2.

Up-sell 112

Up-sell Growth Sell Customers 112

Sales Hacker

MARCH 5, 2021

As we move into 2021, buyer intent data will help you gain ground on competitors and connect with prospects. For example, let’s say your organization sells analytics software to other businesses. Free trial sign-ups (for the enterprise product) increased by 150 percent. million in sales pipeline growth.

B2B 128

B2B Sales Pipeline Referrals 128

Martech

JUNE 28, 2022

Average subscribers paid 12% more in 2022 than in 2021. The company attributed the increase to existing customers adding capabilities to their marketing automation instances and the growth of enterprise-level customers. . The company now has 143,000 customers, up 26% year-over-year. . Processing.Please wait.

Customers 97

Customers Customer Relationship Management Cross-sell Territory 97

Sales Hacker

JANUARY 28, 2021

With the shift to remote work and more new products hitting the market every day, it’s no surprise that social selling has risen in popularity. Social selling is a way for sales professionals to use social media platforms to connect with prospects and start building relationships. These are our best LinkedIn profile tips for 2021.

Pitch 129

Pitch Networking Up-sell Prospecting 129

Sales Hacker

FEBRUARY 12, 2021

At this point, a business needs to look for an enterprise solution that can support its growth. More often than not, companies end up with overly complicated systems that actually add more friction and complexity to the company. 10 best enterprise CRM solutions for 2021. Looking for the TL;DR? Total Reviews: 26,128.

CRM 117

CRM Territory Price E-commerce 117

SaaStr

OCTOBER 23, 2024

” Investing for growth has been pretty flat year over year for SMBs, which means there is money there, but they’re holding onto it. Selling to Multiple Stakeholders If you sell into the Enterprise, you understand there are different stakeholders. If you screw up one payment, customers are going to be angry.

Customers 121

Customers Networking UX Engineering 121

Sales Hacker

NOVEMBER 24, 2020

Team selling and why it’s making a comeback [7:43]. How to plan for 2021 [15:46]. She’s going to be talking to us about team selling and how the concept of combined quotas with senior and junior account executives, converging on one territory, is coming back. Team selling and why it’s making a comeback [7:43].

Sell 111

Sell Territory Quota Up-sell 111

Beeketing

MAY 11, 2021

In 2021, the conversion rate on your website will be the most important factor to consider when running a business. In this post, we’re going to talk about an effective and proven method that you can use for building a converting business strategy in 2021. What Is an Effective Business Strategy? Be authentic .

Promote 98

Promote Conversion Service Up-sell 98

SaaStr

JULY 2, 2024

If we’re unpacking the reason for that number, the market run-up hasn’t been evenly distributed. They’ve been driving the lion’s share of the S&P and NASDAQ growth. If you look, the indexed returns of those names were up 71% throughout 2023, and if you’ve followed NVIDIA, they’ve gone even higher.

Non-Profits 118

Non-Profits Finance Growth Up-sell 118

Search Engine Land

NOVEMBER 28, 2022

Brick-and-mortar retailers, who for the last two Black Fridays contended with Covid-19 outbreaks and restrictions, saw in-store visits tick up this year by 2.9% compared to 2021, according to a report by Sensormatic Solutions. compared to Black Friday 2021, Bloomberg reports. compared to last year. Peak sales per minute: $3.5

Cross-sell 84

Cross-sell Retail Sales Up-sell 84

ClickFunnels

SEPTEMBER 28, 2021

The agile approach to marketing involves coming up with a marketing idea, creating a minimum viable campaign, and then observing how your ideal customers react. Because sales funnels are the most effective way to sell online. What’s the Biggest Mistake People Make When Selling Online? Talk about explosive growth!

Campaign 256

Campaign Product Niche Promote 256

Sales Hacker

JANUARY 21, 2021

LinkedIn has been around for less than two decades, but it’s already changed the way we sell. This new sales strategy is known as social selling, and the numbers show that when it works, it works. Social selling is quickly becoming a favorite prospecting channel for sales reps and LinkedIn is their social media platform of choice.

Territory 121

Territory Networking Sales Contact 121

Sales Hacker

JUNE 16, 2021

This explanation from Roderick Jefferson sums it up well: “Sales enablement is centered around getting the right people in the right conversations with the right decision-makers in the right way.”. These are opportunities to help lift up low performers to be, at least, on par with average attainment. Not exactly. Prospecting tools.

GTM 121

GTM Contract Quota CRM 121

SaaStr

JULY 17, 2024

It’s always been hard to raise venture capital, but if you’re in the group of folks VCs do want to fund, it’s like 2021 in some ways. These unicorns are often different from the 2021 unicorns. From 2018 to the end of 2021, a weird thing happened. Then, the end of 2021 hit, and it started to normalize. The top U.S.

Cross-sell 120

Cross-sell Growth Up-sell B2B 120

SaaStr

MARCH 5, 2025

With decades of experience as both a founder and investor, David brings a unique perspective to the often-misunderstood process of selling a company. He joined SaaStr Workshop Wednesday LIVE to do a deep dive with Jason Lemkin on his 10 Point Checklist when you sell your startup.

Sell 82

Sell Negotiate Healthcare Drivers/motivators 82

Hubspot

FEBRUARY 17, 2021

feel about remote work in 2021, and whether remote work is just a current necessity — or the new long-term reality. I like that working remotely frees up my ability to select places to live that truly support the inclusive and diverse experience that is so important when establishing a sense of community and belonging.".

Meeting 101

Meeting Growth Appointment Networking 101

SaaStr

APRIL 13, 2021

— Jennifer Tejada (@jenntejada) January 8, 2021. A lot of the growth since IPO though has been fueled by $500k+ ACV customers … a big change that mostly came after $100m+ ARR. Fast forward to today, and its bigger growth is from $1M+ customers, up 44% — versus 29% growth overall. startups [link].

Growth 131

Growth Up-sell Contact Presentation 131

SaaStr

AUGUST 4, 2022

Atleryx, ZoomInfo have blow out quarters today, trade way up. eCommerce, video, and more are having post-crazy growth hangovers. And startups that had planned on a big up round this year are in many cases, really struggling. Not a crazy 2021 multiple. But still … 74% growth at $2 Billion in ARR. It’s jaw dropping.

Growth 129

Growth Up-sell Closing Sell 129

SaaStr

OCTOBER 20, 2023

From there, the pace picked up rapidly. In 2021, they trained GPT3 on Github repositories, produced a model that could code, and released embedding that allowed people to vectorize language and search across it to perform recommendations. Aliisa joined OpenAI in 2021 after leaving WalkMe after 3.5

Growth 115

Growth Launch Territory Legal 115

Veloxy

DECEMBER 28, 2021

Helping You Sell Faster, Easier, and Smarter. While sales acceleration spent 2021 as a powerful, yet underutilized solution across the B2B landscape, the software market is expected to enjoy explosive growth in 2022. Sales acceleration software is so much more than selling faster. selling and generating revenue.

Non-Profits 200

Non-Profits Sales Inside sales Price 200

SaaStr

MARCH 8, 2023

That’s 12x ARR even with fairly mature growth. This turbocharged Doximity’s growth, but truly hitting 80% of your ecosystem has lead to slowing growth as they approach $500m in ARR. #2. That’s how they’ve built up to something big. #3. Lots and lots of profits. 5 Interesting Learnings: #1.

Contract 137

Contract Growth Networking Up-sell 137

Veloxy

MAY 24, 2022

That’s right, they spend it on boring data entry, dull admin tasks, redundant meetings, and other non-selling activities that make the clock crawl like a snail. Here at Veloxy, we help sales organizations eliminate non-selling activity , and hence, accelerate your average workday while making two to three times more revenue than before.

Non-Profits 189

Non-Profits Commission Up-sell Technique 189

SaaStr

NOVEMBER 3, 2023

We’ve talked about Toast a bit here on SaaStr – most recently we wrote up the 5 Interesting Learnings from Toast at $1.1B It’s not only rare(r) to see such explosive growth by a SaaS company, but to also watch Jonathan’s exciting career growth at the more senior levels within a hyper-growth company.

Growth 105

Growth Territory Referrals Customers 105

SaaStr

APRIL 23, 2021

[link] 's NRR @ IPO: 110% from SMBs [link] 's NRR now: 121% from SMBs [link] 's new customer growth @ IPO: 21% [link] 's new customer growth now: 27%. — Jason BeKind Lemkin (@jasonlk) April 21, 2021. 121% NRR from SMBs — up from 110% at IPO. Treat SMBs right, they grow forever.

Growth 138

Growth Up-sell Sell Customers 138

SaaStr

JUNE 9, 2021

Veeva Systems is a quieter SaaS enterprise giant that if you sell bigger deals, and/or do vertical SaaS, it’s worth learning more about. Revenue has accelerated in 2021 — even at $2B in ARR. A 2 Product line is key to growth at scale. Commercial Cloud growth reaccelerated, and Vault growth normalized: #4.

Growth 119

Growth CRM Up-sell Service 119

SaaStr

JANUARY 6, 2021

Take heart, with the stock market still performing well into 2021 and vaccines beginning distribution across the United States, things are looking up. — Jason BeKind Lemkin (@jasonlk) January 4, 2021. The Playbook on Hiring your first VP of Sales and Not Screwing it Up. Reply back and I’ll put together a list.

Healthcare 135

Healthcare Finance Construction Government 135

SaaStr

DECEMBER 9, 2022

More stakeholders to sell to. CIOs and SMBs went on a huge “digital transformation” spend wave in 2021 and into early 2022 that was, in many ways, a one-time reaction to how the world changed post-Covid. Overall, growth rates have come down for most public SaaS companies since 12 months ago. You have to sell harder.

Growth 124

Growth Up-sell Start-ups Price 124