2022 Electricity Niche 
Martech
OCTOBER 17, 2023
We want influencers who might not frequent glitzy award shows but have carved a niche and command genuine, rapt attention. 2022 was a revelation, with B2B diving headfirst into influencer partnerships. It’s the classic word-of-mouth charm but with an electric, digital spin. And, oh boy, did it pay off!
Search Engine Land
MAY 7, 2024
Top Google rankings: Secured top three positions for competitive terms like “electric bike” (246,000 searches) and “eBike” (90,500 searches), boosted by strategic digital PR and a focus on the online audience journey. This is not the case with Lectric eBike, an electric bike ecommerce company.
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Search Engine Land
SEPTEMBER 6, 2023
Experience is a priority Google updated its E-A-T guidelines in December 2022 to add an extra ‘e’, which stands for experience – and it’s a factor all SEOs should prioritize when it comes to their content strategy. “Please go read the guidelines on that. How did everyone else outrank them?
Search Engine Land
MAY 25, 2023
But when we retested this in 2022, the results were substantially different. These services also help improve rankings for niche service-based keywords. For example, under the electrician category, Google shows two services related to “alarm installation” and “electric car charging."
Hubspot
JULY 6, 2018
When I was in San Francisco in April, it seemed that -- in nearly an instant -- everyone was talking about electric scooters and the new system of sharing them: scooter-sharing. Among them are investors, who are leading to the valuation of some of the companies behind electric scooters to reach the billions. What Is Scooter-Sharing?
Hubspot
MAY 6, 2024
Rivian , an electric vehicle manufacturer. While almost no product will serve literally everyone (even Google has boycotters), a large target audience can create more opportunities than a small niche. OpenAI is perhaps the most talked about technology company after it released ChatGPT in November 2022.
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