Search Engine Land

OCTOBER 13, 2022

NP Digital leads the way in the 2022 Search Engine Land Awards – the U.S. All the other winners of the 2022 edition of Search Engine Land Awards will be revealed this Monday, Oct. Meet Search Engine Land 2022 award winners at SMX Next. agency is a finalist in a whopping seven categories. Congrats to both agencies!

Engineering 24

Engineering Non-Profits Electricity Retail 24

Search Engine Land

MAY 7, 2024

Top Google rankings: Secured top three positions for competitive terms like “electric bike” (246,000 searches) and “eBike” (90,500 searches), boosted by strategic digital PR and a focus on the online audience journey. This is not the case with Lectric eBike, an electric bike ecommerce company.

CTR 83

CTR Electricity Real Estate X-functional 83

Search Engine Land

SEPTEMBER 6, 2023

Experience is a priority Google updated its E-A-T guidelines in December 2022 to add an extra ‘e’, which stands for experience – and it’s a factor all SEOs should prioritize when it comes to their content strategy. You may have a great writer, but if your trust factors are not there, it’s an issue.

Electricity 134

Electricity Trust Niche Launch 134

Martech

OCTOBER 17, 2023

2022 was a revelation, with B2B diving headfirst into influencer partnerships. It’s the classic word-of-mouth charm but with an electric, digital spin. Earning trust with authority The appeal of influencers? That’s more than just a “like” — it’s your brand stamped with authenticity and trust.

B2B 122

B2B Niche Contract Campaign 122

Sales Pop!

JULY 7, 2022

Eachnight does a really good job at this with their long-form review of 2022’s best mattresses. The same goes for their other guides on electric guitar, amps, pedals, and just about everything music-related you can think of. That’s where social proof comes in.

Electricity 130

Electricity Up-sell Pitch Product 130

Search Engine Land

FEBRUARY 24, 2023

Also on this day IndexNow integrations grow as Bing says ‘millions’ of sites are using it 2022: Duda, All in One WordPress SEO plugin and Rank Math SEO plugin gained IndexNow support. Read all about it in Controversy over Google Featured Snippets stealing publisher traffic reignites. Losing Google?

Negotiate 119

Negotiate Launch Electricity Networking 119

Search Engine Land

MARCH 13, 2023

Trust is earned by demonstrating experience, expertise and authoritativeness, according to Google’s search quality rater guidelines. After all, in the real world, we trust sources who are qualified and would prefer to get information or advice from authoritative people. E-E-A-T: What does it mean for SEO and why is it important?

Electricity 99

Electricity Trust Engineering Consult 99