Martech

SEPTEMBER 13, 2022

Today, Samsung launches a weeklong “Discover Samsung” event, supported by NFTs and a scavenger hunt through their Discord community. Samsung launched their Discord community, or server, in June. Read next: 4 key strategies for NFT brand launches. Hunt for clues. NFTs and prizes. Metaverse commerce events. Get MarTech!

Launch 111

Launch Gaming Campaign Product 111

Martech

DECEMBER 30, 2022

Launch things. Today, my agency’s retail clients are all heads down, launching campaigns. 4 marketing lessons learned in 2022. The advice I shared in 2022 can guide you through 2023. We’ve seen significant investment in email by our clients in 2022. For retailers, it’s absolute chaos. Make money.

Retail 24

Retail Strategize Clients Launch 24

Martech

NOVEMBER 7, 2023

Walmart and NBCUniversal are launching a new commerce partnership that allows streaming viewers to shop items featured in a hit TV show. During commercial breaks, same or similar products appear in a carousel that viewers can flip through with their TV remotes. The QR code takes them to a Walmart checkout on their phones.

Launch 107

Launch Retail Technology Technology 107

SaaStr

DECEMBER 5, 2021

#1 most important tactical thing to do for 2022: get those core, missing VPs hired. #1 1 more important strategic thing to do for 2022: expand your product footprint. So I know many of your are furiously working on drafting, updating, and tweaking your plans for 2022. Strategic Job #2: expand your product footprint.

Strategize 105

Strategize Launch Product Growth 105

Martech

JANUARY 26, 2022

Today, Snapchat announced it is launching a catalog-powered tool, Shopping Lenses, adding to the augmented reality experience that is already used by social commerce shoppers more than 6 billion times per day on the social platform. Shopping Lenses provides product information and SKU-specific purchase capabilities. Results for brands.

Launch 105

Launch E-commerce Retail Price 105

Salesforce

SEPTEMBER 29, 2023

AI for IT: 3 launches you can use Let’s take a look at how these new AI launches, all announced at Dreamforce 2023, are helping IT teams get more done – and how you can, too! That’s an increase of 31% from their 2022 estimate of $3.6 How can you build AI-powered applications that you can trust? And how can you do it now ?

Launch 126

Launch Government Trust CRM 126

Search Engine Land

APRIL 11, 2022

Almost three weeks after Google launched the 3rd version of the product reviews update, it is now done rolling out.

Product 97

Product Launch 97

Search Engine Land

DECEMBER 29, 2022

Since Search Engine Land launched, we have given PPC experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and understand the constantly shifting landscape of paid search, paid social and display. By Anthony Tedesco. Published Aug.

Engineering 113

Engineering High impact Launch Campaign 113

Martech

NOVEMBER 22, 2022

The 2022 FIFA World Cup is now underway in Qatar, and brands are lined up to reach the 5 billion fans globally who are expected to watch the tournament, which runs through December 18. It’s not just about selling a product or tagline but using a storyline to pull on consumers’ heartstrings or associate the brand with mission-driven messaging.

Cross-sell 113

Cross-sell Sports Gaming Campaign 113

Salesforce

JUNE 6, 2022

Salesforce Connections 2022 will bring together industry leaders and hands-on practitioners for an in-person experience in Chicago and will be streamed live on Salesforce +. Join Connections 2022 Online! We’ll be launching our Marketer Career Path learning hub on Trailhead. Join Connections 2022 Online!

Launch 98

Launch Gaming Technology Technology 98

Search Engine Land

DECEMBER 28, 2022

As 2022 proved once again, SEO is never boring. Was 2022 the year of AI – or perhaps the official dawning of the age of AI? For 16 years , Search Engine Land has covered all the biggest stories, just as we did again in 2022. Product (variants, as well as disallowing rich results for widely prohibited or regulated product ).

Engineering 102

Engineering Launch Healthcare Appointment 102

Salesforce

JANUARY 25, 2022

In 2022, B2B marketplaces will be the real MVP. B2Bs that use marketplace technology to onboard additional sellers and offer third-party products related to their core goods can vastly expand their reach. The results are a more comprehensive service for B2B buyers that addresses region-specific product and distribution needs.

B2B 98

B2B Cold Call B2C Territory 98

Martech

MARCH 29, 2023

Almost lost in the excitement following Adobe’s generative AI announcements at last week’s Summit (Adobe Firefly and Sensei Gen AI) were a raft of other product updates, especially those surrounding B2B marketing, Adobe Real-Time CDP and Adobe Product Analytics. Summit audience on Tuesday, March 21, 2023, in Las Vegas.

B2B 113

B2B Product Launch Campaign 113

Search Engine Land

FEBRUARY 21, 2023

Google has released the February 2023 product reviews update, and it will take about two weeks to rollout. The update brings new languages to the product reviews update, including English, Spanish, German, French, Italian, Vietnamese, Indonesian, Russian, Dutch, Portuguese, and Polish. Previous advice on the product reviews update.

Product 99

Product Manufacturing Promote Launch 99

Search Engine Land

MARCH 7, 2023

Google has confirmed that the February 2023 product reviews update is now finished rolling out. February 2023 product reviews update. As a reminder, the February 2023 product reviews update started to roll out at about 5 p.m. Previous product review updates. ET on February 21. Why we care.

Product 89

Product Launch Engineering 89

Highspot

NOVEMBER 2, 2022

Platform usage increases to more than 12 million connected users in 2022. In the two years since its launch, customers are eagerly taking advantage of the Training and Coaching feature set, adding on average one course every one-and-a-half months. SEATTLE, Nov. To see Highspot’s innovations in action, request a demo.

Growth 98

Growth Product Customers Healthcare 98

Search Engine Land

OCTOBER 1, 2024

March 2022 : They launched product grids that show products directly. June 2022 : They started testing search filters on the left sidebar. June 2022: They integrated local elements by including local “In-Store Nearby” results. January 2024: Now, they show five product grid results instead of four.

Retail 124

Retail E-commerce Price Engineering 124

Salesforce

SEPTEMBER 20, 2022

Don’t worry, we have your back with Dream Quest 2022. While you’re having fun learning about the latest product innovations, a little motivation doesn’t hurt. Trailhead Trailmix – Dream Quest 2022: Customer Data Platform, powered by Genie. Trailhead Trailmix – Dream Quest 2022: Automation. What is Dream Quest?

Start-ups 98

Start-ups Technology Technology Trust 98

Search Engine Land

NOVEMBER 8, 2023

” We have had a total of 8 reviews updates confirmed by Google since the first reviews update launched in April 2021. Product reviews to reviews update. With the last reviews update, the April 2023 reviews update , Google stopped naming them the product reviews update and started calling them just the reviews update.

Manufacturing 135

Manufacturing Launch Gaming Engineering 135

SaaStr

MAY 4, 2022

jasonlk) April 29, 2022. So a top theme across SaaStr CEO interviews since 2017 or so, and across our 5 Interesting Learnings series with public SaaS companies, is … when should you go multi-product? Roughly: By $100m ARR, you probably have to be multi-product to scale at top-tier rates. That failed initially for them.

Product 98

Product Growth Up-sell Represent 98

ConversionXL

NOVEMBER 23, 2022

CXL Live 2022 was a blast. Of course, we took care of the usual aspects of every offline marketing conference, and CXL Live 2022 brought together 300 returning attendees and first-timers, taking over a rooftop venue in downtown Austin. In order to have this positioning, make sure you answer three questions: What does your product do?

B2B 94

B2B Objectives and Key Results Relationship building Growth 94

Martech

NOVEMBER 30, 2021

Throughout the past year, Google has been more aggressive , rolling out changes to their search algorithm, launching three Core Updates along with a variety of more narrowly focused improvements during the year. The pros, cons, and alternatives of a product? Page Experience, Site Speed, and Core Web Vitals. Wrapping things up.

E-commerce 108

E-commerce Objectives and Key Results UX Healthcare 108

SaaStr

APRIL 1, 2022

We wanted to give a special shout-out to some of our newest sponsors for SaaStr Europa 2022. Global customers such as Amazon, Japan Airlines, Sky, and Affirm rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns. Grab tickets here.

Strategize 82

Strategize Launch Trust Campaign 82

Search Engine Land

DECEMBER 26, 2023

Google launched nine confirmed algorithmic updates in 2023, as well as a new AI search engine, the Search Generative Experience. In 2022 and 2021, Google had 10 confirmed algorithmic updates. Unless Google rolls out a new update this week, Google would have rolled out one less update in 2023 than it did in 2022 and 2021.

Niche 137

Niche Launch Engineering Start-ups 137

Hubspot

APRIL 7, 2023

They're all digital products. These products aren’t tangible, but they play a role in our daily lives and are no less valuable than physical products. Because digital products are so ubiquitous, selling them can be profitable for your business. How can your business sell digital products? Why sell digital products?

Product 88

Product Sell Education Launch 88

Search Engine Land

APRIL 27, 2023

The April 2022 reviews update created more volatility in Google’s search results than past versions of the update, including the previous February 2023 product reviews update , according to Semrush and Rank Ranger data. This was the seventh reviews update and the first Google update that targeted more than just product reviews.

Product 88

Product Manufacturing Niche Launch 88

Search Engine Land

AUGUST 3, 2023

Trivago did not to advertise with Google’s new ad product because it is part of Google hotel ads – which historically hasn’t performed well for the company, Skift reported. If financial risk is a concern, perhaps it may make more sense to trial a new product on a smaller scale rather than to disregard it all together.

Product 96

Product Promote Engineering Campaign 96

Martech

JULY 30, 2024

launched less than two years ago and boasts 19 million registered users. Founded in 2022, Leonardo.AI In 2022, Canva acquired data visualization platform Flourish. With its launch in 2013, Canva empowered individual users by providing low-cost tools that anybody could use to create professional-level visuals. Leonardo.AI.

Commission 113

Commission Launch Advertising/ Marketing User Experience 113

Search Engine Land

AUGUST 22, 2024

With LLMs capable of providing detailed answers, consumers are likely to move away from simple queries (e.g., “car insurance,” “running shoes”) toward more complex, conversational searches (e.g., “How much is car insurance for a 2022 Accord?”). 1, 2022–Nov. 1, 2022–Dec. 1, 2022–Dec.

Click Through Rate 90

Click Through Rate CTR Launch Start-ups 90

Search Engine Land

MARCH 9, 2023

On February 21, 2023, Google released the February 2023 product reviews update that ran for 14 days and ended on March 7, 2023. This update was different than the previous several product reviews update in that it impacted not just English languages but also several other languages. February 2023 product reviews update.

Product 81

Product Niche Manufacturing Promote 81

Martech

NOVEMBER 6, 2024

The recent launch of TikTok’s search ads and Smart+ expands business opportunities by providing greater control over ad placements, improved targeting and easier campaign management. TikTok’s new search ads boost the platform’s versatility by letting you target users who are actively searching for products or services.

Campaign 125

Campaign Launch Growth Strategize 125

Highspot

OCTOBER 17, 2023

Businesses worldwide are prioritizing sales productivity, driving investment in sales enablement. in 2022, after growth of 19.7% in 2021” (Market Share Analysis: CRM Sales Software, Worldwide, 2022, Oct. To learn more about Highspot’s new suite of product offerings, request a demo. and/or its affiliates in the U.S.

Launch 64

Launch Government Strategize Sales 64

Martech

AUGUST 6, 2024

There would be no problem if this came by legitimate business practices — “a better product, superior management or historic accident,” to quote the FTC. As someone around when Google launched in 1998, I can attest that it was a gigantic improvement over other search engines. But, is that how it maintained that position?

Commission 121

Commission Market share Engineering Launch 121

Martech

AUGUST 20, 2024

For context, ChatGPT, a key player in the AI revolution, was only released on November 30, 2022 — less than two years ago. Example : John New Hire, a recent Stanford graduate with limited work experience, joins the marketing team excited to handle an upcoming product announcement. Wisdom Goes beyond knowledge and intelligence.

Consult 129

Consult Technology Technology Represent 129

SaaStr

FEBRUARY 11, 2022

Focusing on how to build better, strong faster products to $100M and beyond, SaaStr Build will be a live, global digital event on Wednesday, March 16 th. In the meantime, we’ve picked a few sessions you should plan to tune into: People, Process, and Product. Marketing to Developers.

Territory 86

Territory Growth Launch Sales 86

Hubspot

NOVEMBER 7, 2022

Handmade Products. Hand-made products are especially popular because they allow customers to learn about the people behind the products and their specific processes for creating them. In this case, the business owner would be the retailer, acquiring the products directly from the makers via a wholesale purchasing relationship.

Sports 18

Sports Niche Manufacturing Up-sell 18