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This day in search marketing history: January 12

Search Engine Land

And, as we learned at SMX Next in 2022 from Hyung-Jin Kim, the VP of Google Search, Google’s Panda algorithm later evolved into the Coati algorithm. 2022: It’s the updates Google does not give us huge lead time to prepare for that have impacted rankings the most, like the core, Penguin and Panda updates. Also on this day .

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Demand Generation: 7 Tactics to Fuel Your Funnel

ConversionXL

In this article, you’ll learn how to follow in the footsteps of brands like ConvertKit and Morning Brew through interest-building demand generation tactics. The state of demand generation in 2022. Team members also represent the brand on social media while simultaneously building their own personal brands.

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Managing Partner: Who They Are and What They Do

Hubspot

While all partners have a stake in the company, a managing partner typically takes on leadership duties, such as: Overseeing daily operations. Representing the business in key decisions. Instead of trying to do everything themselves, they focus on building a strong leadership team and investing in people.