Remove 2022 Remove Market share Remove Strategize
article thumbnail

CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

CXL Live 2022 was a blast. Of course, we took care of the usual aspects of every offline marketing conference, and CXL Live 2022 brought together 300 returning attendees and first-timers, taking over a rooftop venue in downtown Austin. CXL live is a marketing conference that gets it. Daniel Layfield. In-person events FTW!

B2B 94
article thumbnail

Highspot’s Customer Growth Surges as Companies Turn to Enablement to Drive Sales Productivity

Highspot

Platform usage increases to more than 12 million connected users in 2022. “In a challenging sales environment, strategic enablement is the way forward,” said Sheevaun Thatcher, VP of Global Sales and Success Enablement, Slack. SEATTLE, Nov. To see Highspot’s innovations in action, request a demo.

Growth 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Case study: How Komet USA embraced agile marketing

Martech

It’s been just over a year since Komet USA, an American-based subsidiary of the German company that manufactures dental instruments, has been practicing agile marketing. I had the pleasure of training their marketing team in 2022, and I recently had a chance to catch up with their CEO (and former head of marketing), who made it all possible.

article thumbnail

Crunching the cookie-less conundrum: A guide to PPC in the post-cookie world by Adthena

Search Engine Land

In response to growing demand from consumers and regulators to protect online privacy, in January 2020, Google announced plans to phase out support for third-party cookies in its Chrome browser by 2022. Adthena’s Local View gives interactive insight across any city, state, or Designated Market Area (DMA).

Territory 115
article thumbnail

How to tune your GTM strategies to cope with budgetary headwinds

Martech

In recent advisory efforts with GTM leaders and boards, we helped winning marketing leaders augment or magnify those above traits. They were able to increase their budgets from 2022 by a wide range (from 10% to 200%). Many CEOs regret not prioritizing market share during periods of resiliency and growth.

GTM 128
article thumbnail

VC State of the Market with SaaStr CEO Jason Lemkin and Cowboy Ventures Founder & MP Aileen Lee (Pod 597 + Video)

SaaStr

The number of global venture capital (VC) investments dipped in 2022, thanks to ongoing geopolitical tensions, turbulence in global capital markets, supply chain issues, and increasing interest rates. The rise and fall of these investments have resulted in negativity in the global VC space in 2022. The recent downward movement.

article thumbnail

Search Engine Land Awards 2023: Complete finalists list

Search Engine Land

agency is a finalist in four categories in 2023, after being a finalist in seven categories last year and winner of three awards in 2022. NP Digital once again is leading the way in the ninth annual Search Engine Land Awards. How NP Digital increased Adobe Substance 3D non-branded traffic by 494%.