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Maximizing Salesforce ROI in 2023: Strategies and Metrics to Consider

Veloxy

Salesforce’s revenue in 2022 was $26.492 Billion. In this blog post, we’ll dive into the importance of Salesforce ROI, the key factors affecting it, and the essential metrics to consider when measuring your CRM investment. The average ROI period for a Salesforce installation is now 13 months.

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How to control Performance Max campaigns

Martech

It’s one of the fastest major launches we’ve seen, with the product going from general availability (Nov 2021) to forced migration (Sep 2022) in less than a year. Regardless of how tightly you control it, the machine will identify a slice of traffic where it’s comfortably producing the results you’ve asked for.

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How Consumer Spending Trends Impact Your Recession Sales Strategy [Data + Insights]

Hubspot

Here, we cover the top consumer spending trends in 2023, along with five key strategies for selling during an economic downturn. As a result, sales cycles tend to get longer. It's also common for consumers to have less confidence in their decisions, so expect to face more objections in the process. Let's dive in.

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What Is Sales Commission? Formulas, Examples, and Best Practices

Salesforce

Reward performance: Commissions are directly tied to sales results, so they reward high performers. As a result, they have the power to boost their earnings rather than relying solely on a fixed salary. For instance, a 2022 Gartner survey found that 90% of sellers experience burnout, which can lead to resignations.