A Step-by-Step Guide to LinkedIn Ads
ConversionXL
JULY 6, 2021
billion in 2023. Although video ads are visual and break up the traditional feed, users are less likely to click on videos. A video ads CTR sits around 0.44% compared to 0.56% for sponsored content. . However, this is a step many people won’t take––with a benchmark CTR of 0.4%. Carousel ads. Ad relevance.
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