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One year later: Little change to Microsoft Bing’s search market share

Search Engine Land

Microsoft Bing managed to steal a tiny bit of Google’s search market share in the last year in the U.S., This despite the launch of the new Bing , powered by ChatGPT designed for Search, one year ago, which many believed could ignite a true contender to challenge Google. 7, 2023, he called it “a new day for search.”

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

The PPC community had a rollercoaster year in 2023. As we approach the end of 2023, let’s reflect on some of the most headline-worthy, controversial, and impactful changes that significantly influenced the PPC world over the past 12 months. The retailer is also exploring the possibility of launching ads on Prime Video.

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SEO year in review 2023: The year of generative AI

Search Engine Land

The year 2023 was unlike any other I’ve seen in SEO and Search. Many others I spoke to expressed similar sentiments at various points throughout 2023. Search Engine Land has covered all the biggest stories for 17 years , and we did it again in 2023. Here’s our look back at the biggest SEO news and updates of 2023.

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Your 2023 SaaStr New Years’ Resolutions

SaaStr

But 2023 is so … unique. So with that … here are Your Top 10 New Year’s SaaS Resolutions for 2023: #1. Of Marketing. This is so much more important in 2023. Launch a truly great second product. Launch a more valuable, new higher-end edition. You need the team sharp to retain your customers in 2023.

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Highspot Launches Highspot Copilot for Sales Enablement

Highspot

in 2021” (Market Share Analysis: CRM Sales Software, Worldwide, 2022, Oct. The post Highspot Launches Highspot Copilot for Sales Enablement appeared first on Highspot. According to research from Gartner® “The sales enablement subsegment grew strongly once more, rising 35.7% in 2022, after growth of 19.7%

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Microsoft is improving its ad platform. Here’s why brands should give it a shot in 2023

Search Engine Land

I asked Christine Askew of Workshop Digital (and 2022 winner of Best B2B Search Marketing Initiative ) and Timothy Jensen of M&T Bank (and SMX Next panelist on 2023 PPC trends to get ahead of ), their thoughts on why more brands should be giving Microsoft Ads a fair shot. But what do other advertisers think?

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Global search engine AI innovations: What SEOs need to know

Search Engine Land

Google and Bing get a lot of attention, which you’d expect given both hold approximately 95% of the global search market share. While it remains the dominant search engine in China, it has lost market share to non-traditional “search engine” applications. Get the newsletter search marketers rely on.