SaaStr

FEBRUARY 7, 2023

days of tactical content, networking, and epic evening events when the Cloud comes to Singapore. Braindates are 1:1 and small group networking sessions designed for you to share knowledge and network with like-minded SaaS leaders during SaaStr Europa. The post Braindates Are Open for SaaStr APAC 2023! Happy Brain-dating!

GTM 117

GTM Territory Networking B2B 117

Martech

FEBRUARY 3, 2023

I have two distinct voices in my head: One that is craving the in-person networking, excitement and sheer adrenaline of large-scale events. Having explored events that include immersive media and technologies for marketers pre-pandemic, I was eager to discover how the landscape has shifted after the last few years.

Transportation 98

Transportation Gambling Networking Technology 98

Martech

SEPTEMBER 14, 2023

The IAB introduced new guidelines to improve measurement across retail media networks (RMNs) this week. However, advertisers and agencies need to be able to compare across networks and measure the impact of campaigns in RMNs against outside channels in order to prove the investment is worth it. Why we care. In your inbox.

Retail 123

Retail Networking Growth Campaign 123

Sales Hacker

NOVEMBER 29, 2024

Constantly leveraging our GTM LP community network to diligence new businesses and verticals better. Particularly with technology moats declining, go-to-market is what drives growth and determines which companies win. For the six-month period ending July 31, it pulled in $348 million in revenue, up 26% from the same period in 2023.

GTM 112

GTM Real Estate Represent Territory 112

Martech

DECEMBER 28, 2022

So, in the spirit of the holidays, I have crafted this — if not optimistic, then entertaining — list of immersive marketing trends to look forward to in 2023. So, without further ado, here’s your countdown of the “Top 10 reasons marketers can be optimistic in 2023” à la David Letterman. (If Networking. Learning and education.

Entertainment 115

Entertainment B2B Education Campaign 115

Martech

JULY 26, 2024

Google has to manage expectations and there is simply too much uncertainty from regulatory bodies and the technology itself to set a firm date on cookie deprecation. Digital marketing specialist Robert Brady said removing the foreboding deadline (that kept getting pushed back) is a positive. I fully expect Google to continue their efforts.”

Non-Profits 124

Non-Profits Strategize Drivers/motivators Launch 124

Hubspot

JANUARY 27, 2020

As a writer who loves covering emerging technology and human being, I'm surrounded by technology. It's safe to say that I'm a big fan of emerging media, technology, and innovation. As an individual, this technology is already impacting my life. As a marketer, I'm curious to see how brands could leverage smart technology.

Technology 101

Technology Technology Gaming Entertainment 101

Martech

JANUARY 5, 2023

Retail media networks. Data is at the center of what marketers do, and this will be a prime focus for marketers in 2023. Here are some ways data will change marketing in 2023. Already in 2023, GDPR has hit Meta with much much more. “We How organizations will transform their martech stacks and digital experiences.

B2B 109

B2B Trust Campaign Retail 109

Search Engine Land

DECEMBER 28, 2023

The PPC community had a rollercoaster year in 2023. As we approach the end of 2023, let’s reflect on some of the most headline-worthy, controversial, and impactful changes that significantly influenced the PPC world over the past 12 months. It’s fair to say that GA4 did not receive the warmest welcome. billion in the U.S.,

Retail 116

Retail X-functional Launch Non-Profits 116

Hubspot

JANUARY 17, 2023

In fact, the number of technology startups has increased by 47% in the last decade — creating a need for competent salespeople. Here, we'll cover the basics of tech sales, the pros and cons of working in this industry, and how you can kickstart a career in tech sales in 2023. How to Get Into Tech Sales in 2023. Pro: High demand.

Networking 94

Networking Sales Commission Up-sell 94

Salesforce

AUGUST 18, 2023

5 reasons Muleys should attend Dreamforce With less than a month until Dreamforce 2023, it’s officially the most wonderful time of the year! Improve Visibility and Trust for AI Initiatives : AI technologies like chatbots and ChatGPT are increasingly being adopted. We can’t wait to see you in person for Dreamforce 2023!

Government 98

Government Trust CRM Follow-up 98

Martech

JUNE 23, 2023

This tool uses the same technology as ChatGPT for creating or editing content in HubSpot and will be especially useful for teams working with a recently-reduced staff. Goals include contacts from first form submission, network conversions and the number of contacts in a lifecycle stage. Get MarTech! In your inbox.

Contact 104

Contact Campaign Meeting Prospecting 104

Martech

JANUARY 10, 2023

Retail media networks. I think we’re going to see marketing organizations get much more practical and realistic about the value of these technologies. They’ll be looking at how they can use these technologies to enhance loyalties and more secure rewards currencies.”. Experience, Ecommerce and Transformation. Get MarTech!

Gaming 104

Gaming Retail Technology Technology 104

Martech

DECEMBER 19, 2022

With B2B buyers and buying teams spending more time doing their research online and through peer networks, sales has less access to buyers. Kerry Cunningham, director of research at revenue technology leader 6Sense, shares: “Most buyers are researching your solution and don’t know your company or solution exists.

GTM 117

GTM B2B Strategic planning Drivers/motivators 117

Veloxy

SEPTEMBER 5, 2023

Largely due to these professional networks , inside sales reps can instantly take advantage and leverage the network to find the right prospects, start conversations, and build relationships that could evolve to business partnerships. Use a Data-Driven Sales Model Sales technology has come a long way in the past few years.

Inside sales 130

Inside sales Pipeline Quota Cold Call 130

Salesforce

DECEMBER 14, 2022

In a time when there’s a need to do more with less, Trailblazers need technology to help increase efficiency and boost productivity. And no matter where you live or what your background is, it provides the tools to help you understand the required technologies and skills to improve results and achieve success now. BE CONNECTED.

Start-ups 98

Start-ups CRM Technology Technology 98

SaaStr

MAY 26, 2023

Then get ready to network! And make sure you have your team’s tickets to SaaStr Europa 2023 — you can’t meet the VCs if you’re not attending. We’ll see you soon at SaaStr Europa 2023! The post 125+ VC Funds and 250+ VCs Are Coming to SaaStr Europa 2023 to Meet You!!

Meeting 98

Meeting Pitch Growth Networking 98

Martech

SEPTEMBER 27, 2024

Almost a third of brands signing deals with influencers over the last 12 months had no such deals in 2023 or 2022 according to tracking by sports and entertainment intelligence platform SponsorUnited.

Sports 66

Sports Entertainment Retail Follow-up 66

Search Engine Land

JULY 23, 2024

“Google has to manage expectations and there is simply too much uncertainty from regulatory bodies and the technology itself to set a firm date on cookie deprecation. .” Digital marketing specialist Robert Brady said removing the foreboding deadline (that kept getting pushed back) is a positive.

Non-Profits 97

Non-Profits Strategize Drivers/motivators Launch 97

Veloxy

JUNE 6, 2022

Almost half of the field sales pros we surveyed say they’re most optimistic about the ability to improve customer experience in-person in 2022 and 2023. Extending inside sales technology to the field. Would you like to know the other inside sales technology demanded by field pros? Field reps pivoted to remote or inside selling.

Inside sales 173

Inside sales Quota Outside Sales Sales 173

Martech

JANUARY 3, 2024

consumers outright abandoning an app/website if asked to allow data tracking) rose from 20% to 33% between 2021 and 2023.” Social VR establishes a core audience Sales of VR and AR hardware dropped 40% in 2023. But at the same time, ecommerce giant Amazon is growing its ad network. Get MarTech! In your inbox.

Entertainment 139

Entertainment Sports Niche Retail 139

Martech

MAY 10, 2024

Comedy and sports leading the way Podcasting’s slowed growth in 2023 was indicative of lower ad budgets overall as advertisers braced for economic headwinds, according to Matt Shapo, director, Media Center for IAB, in his keynote. in Q1 2024 over Q1 2023. Podcast Advertising Revenue Study: 2023 Revenue & 2024-2026 Growth Projects.”

Sports 105

Sports Strategic partnership Networking Entertainment 105

Search Engine Land

FEBRUARY 9, 2023

With retail media ad spending on pace to grow over 20% in 2023 to upwards of $45 billion, it’s no surprise that retailers of all shapes and sizes are running for a piece of the pie. Needless to say, I expect 2023 to be a year of evolution. Retail media is like that but on the web.

Retail 80

Retail Networking Engineering Closing 80

Search Engine Land

FEBRUARY 15, 2023

Both ad networks and exchanges are a useful part of programmatic advertising and can help grow your game or brand. But what’s the difference between an exchange and a network? A video ad network is a company that connects publishers and advertisers. Our advantage is technology and supply. It is not an intermediary.

Gaming 84

Gaming Networking Campaign Angle 84

Search Engine Land

JANUARY 24, 2023

I asked Christine Askew of Workshop Digital (and 2022 winner of Best B2B Search Marketing Initiative ) and Timothy Jensen of M&T Bank (and SMX Next panelist on 2023 PPC trends to get ahead of ), their thoughts on why more brands should be giving Microsoft Ads a fair shot. How about the Audience Network? ” Jensen said.

Campaign 86

Campaign B2B Networking Price 86

Martech

JANUARY 17, 2023

Today at NRF 2023, Cooler Screens announced an expansion of their in-store video screen offerings. Their technology has previously been used to provide video screens for refrigerator doors at Walgreens and other retailers. screens, with views projected to double in 2023. Why we care.

Retail 110

Retail Promote Technology Technology 110

Martech

JANUARY 3, 2022

Apple has restricted third-party tracking cookies and Google is doing the same thing by 2023.”. Identity resolution technology connects those identifiers to one individual. These technologies also ensure their activities stay in line with privacy regulations. Why it’s hot now. Why we care.

Trust 139

Trust Legal Healthcare Campaign 139

Search Engine Land

MAY 22, 2023

Fields: Technology, ecommerce, healthcare, finance and more. BlueTree BlueTree specializes in digital PR for SaaS and technology companies. Fields: SaaS and technology companies. Fields : Information technology and services. Fields: Retail, manufacturing, technology and advertising.

Real Estate 81

Real Estate Finance Price Promote 81

Martech

FEBRUARY 22, 2023

53% of marketers expect TikTok to deliver the biggest growth in 2023, according to Reuters’ State of Marketing 2023 report. TikTok is a video-first platform built for mobile, giving it huge advantages over other networks. Technology and B2B content already exist in the platform. Boost other creators’ content.

B2B 117

B2B Launch Campaign Entertainment 117

Martech

DECEMBER 1, 2021

The California Privacy Rights Act is legislation that is going to come into effect in 2023 — it further changes the way data is acquired by companies who want it,” Corugedo said. Combine identity resolution technology. Successful brands use these data management and IR technologies to power omnichannel experiences.

Drivers/motivators 121

Drivers/motivators Technology Technology Presentation 121

Martech

OCTOBER 22, 2021

SORT (Smart Optimization of Responsive Traits) is a new privacy-conscious, cookieless identity resolution technology from Perio Network, a global ad tech company focused on search, social, display and CTV/video advertising. The foundational technologies that help marketers target these segments are called identity resolution platforms.

Launch 106

Launch Entertainment Networking Technology 106

Sales Pop!

MARCH 1, 2022

Support for information technology (IT) is an important part of corporate operations. Expertise in the most up-to-date technologies. The number of social media users in the United States reached 223 million in 2020 and is expected to climb to 257 million by 2023. Assist you in increasing the efficiency of your firm.

UX 130

UX Technology Technology Follow-up 130

Martech

DECEMBER 14, 2021

Identity resolution technology connects those identifiers to one individual. It’s an important tool as the number of devices connected to IP networks is expected to climb to more than three times the global population by 2023, according to the Cisco Annual Internet Report. Why it’s hot now. Why we care.

Campaign 111

Campaign Technology Technology Networking 111

Search Engine Land

NOVEMBER 20, 2023

only) LinkedIn is the most popular social networking site for people who want to build relationships, learn and figure out a way to do business online. They have a disclaimer at the bottom of every piece: “This article was generated using automation technology and thoroughly edited and fact-checked by an editor on our editorial staff.”

A/B testing 122

A/B testing Click Through Rate Real Estate Niche 122

Martech

OCTOBER 14, 2021

The foundational technologies that help marketers target these segments are called identity resolution platforms. Identity resolution technology connects a growing number of identifiers to one individual. These technologies also ensure their activities stay in line with privacy regulations. Learn more here.

Campaign 113

Campaign Technology Technology Presentation 113

Hubspot

JULY 10, 2024

in 2023, followed by debit cards. As the way customers pay continues to evolve with technology, payment processing platforms will be more essential for businesses. it’s the base fee that card-issuing banks and networks charge when they process a transaction. If you’re like me and asking yourself, “What is intercharge?”

Process 74

Process Retail Appointment Price 74

Martech

JANUARY 12, 2022

Conversations are a two-way street, and brands need effective technologies that create foundations for ongoing high-quality customer messaging. You need the technology to be able to execute this,” he said. But data is just one piece of the puzzle. It means responding at the right time and on the right channels.”.

Customers 121

Customers Repeat business Technology Technology 121