Martech

JUNE 14, 2023

Too many businesses seem to forget or ignore the importance of the user experience (UX). The UX honeycomb is a practical framework for producing content with an excellent user experience. Take our brief 2023 MarTech Replacement Survey All the information was probably accurate, but only some were usable.

UX 76

UX User Experience Construction Entertainment 76

Search Engine Land

NOVEMBER 16, 2022

Rather than trying to solely get links from other life insurance websites, you could search for websites in supplementary niches like healthy living and family planning, which are generally more resource-heavy. If you provide a poor user-experience, you’ll unlikely remain there for long. Pretend you sell life insurance.

E-commerce 87

E-commerce Real Estate User Experience Engineering 87

Search Engine Land

JUNE 28, 2023

They do not know the nuances of your particular industry niche. You can tackle things like: Website speed Core web vitals Mobile-friendliness Code optimization Website speed Website speed can impact many things: The user experience, your website rankings and conversions … so this is something to take seriously.

User Experience 92

User Experience Electricity Engineering UX 92

Search Engine Land

JULY 25, 2023

To improve your chances of being featured in snippets, consider the following steps: Identify common user queries in your industry or niche and create dedicated content to address them comprehensively. Perhaps the biggest change coming to Google is the May 2023 introduction of the new Search Generative Experience (SGE).

Engineering 97

Engineering Click Through Rate Territory Niche 97

Search Engine Land

MAY 7, 2024

Organic traffic grew from under 40,000 to over 210,000 clicks from January 2022 to March 2023 (Figure 2). Branded keyword “Lectric eBike” has only 40,500 searches but generates 32,400 in traffic (Figure 1), with all branded keywords generating over 150,000 organic clicks (Figure 3).

CTR 83

CTR Electricity Real Estate X-functional 83

ConversionXL

JULY 28, 2021

Its features and capabilities are built to help you not only better understand users, but predict behavior to improve user experience. With the introduction of GDPR laws in Europe and enhanced privacy online, it’s becoming more difficult to track users with cookies. By 2023, Google plans to do the same.

GTM 146

GTM Follow-up Technique Campaign 146

Hubspot

MAY 6, 2024

While almost no product will serve literally everyone (even Google has boycotters), a large target audience can create more opportunities than a small niche. From 2013 (when Aileen Lee coined the term) to 2023, the unicorn club grew 3,026% in size, from 39 unicorn companies to a reported 1,219 unicorns.

Manufacturing 72

Manufacturing Pharmaceutical Technology Technology 72

Search Engine Land

NOVEMBER 17, 2023

A screenshot of the Kalyna Marketing Stripe dashboard as of Nov 14, 2023. Technical SEO : Ensuring that sites load well, are correctly parsed by search engines, and provide a good user experience. What if we actually try to salvage what has been great about niching down, marketing, and the internet itself?

Engineering 121

Engineering Niche Promote Up-sell 121

SaaStr

AUGUST 10, 2023

So the not-so-simple answer here is if you’re starting from scratch in 2023… You should only ever consider doing both open-source and cloud services simultaneously. You’ll rarely be the first product in any category, so you need to define a niche in your category where you can dominate.

Growth 70

Growth Engineering Meeting Appointment 70

Lead Fuze

JULY 24, 2023

trillion by 2023, presenting a unique opportunity for businesses to capitalize on this rapidly growing market. By optimizing website content around relevant keywords related products/services offered industry niche helps land store first page search results where majority user clicks happen.

Lead generation 52

Lead generation Contact Pitch Drivers/motivators 52