Iannarino

AUGUST 27, 2023

One salesperson wins a client’s business. All the other salespeople competing for the client lose the opportunity. In a contest that ends in winner-takes-all, it’s important to come out on top.

Strategize 214

Strategize B2B Clients Sales 214

Iannarino

AUGUST 2, 2023

Theodore Levitt, a marketing professor at Harvard Business School taught his students that people don’t buy drills; they buy quarter-inch holes. No one wants to buy a drill , they buy the outcome the drill provides them. Too many salespeople have been convinced that their solution is superior to that of their competition.

Strategize 214

Strategize Clients Sales 214

Martech

DECEMBER 13, 2023

Well, friends, we have reached the end of 2023. I want you take a little time to look back at three of the big lessons we learned in 2023 and how they could affect your planning for 2024. I learned along the way that for many of these brands, 2023 was a rebuilding year, a time to reflect and rethink their business.

A/B testing 130

A/B testing Strategize Retail Clients 130

SaaStr

JANUARY 9, 2023

The Strategic Retreat actually usually works really well in the short term. — Jason Be Kind Lemkin  (@jasonlk) January 6, 2023. Well at a practical level, many SaaS companies are doing a Strategic Sales & Marketing Retreat. What’s a Strategic Sales & Marketing Retreat? Not for all of us, but most.

Strategize 133

Strategize Territory Referrals Quota 133

Martech

NOVEMBER 14, 2023

Holiday spending will rise 3% to 4% in 2023 , the National Retail Federation predicts. In 2022 and 2023, we witnessed first the rollout of AI-driven bots like ChatGPT , DALL-E, Bard and Bing Chat and then a host of proprietary vendor tools that businesses of all sizes and capabilities could use. Fast-forward to October 2023.

Retail 137

Retail Niche Objectives and Key Results Technology 137

Martech

DECEMBER 30, 2022

No time for strategizing. I did things to fill my time, but in the last six weeks of the year, nobody called on me for strategic thinking. The advice I shared in 2022 can guide you through 2023. of strategic and tactical approaches that can make a real difference in your email program. ‘Tis the season! Make money.

Retail 26

Retail Strategize Clients Launch 26

Martech

DECEMBER 27, 2023

So we’re putting together 10 of the most popular articles by our SMEs from 2023 on different topics. Learn about a strategic approach to using AI and ML in your marketing analytics. The post 2023 in review: Our top 10 articles on CRM appeared first on MarTech. Today: CRM. Michael Baumgaertner. Get MarTech! In your inbox.

CRM 115

CRM Strategize Technology Technology 115

Search Engine Land

SEPTEMBER 6, 2023

These are the trends shaping the 2023 season – with best practices for search-optimized content marketing, technical SEO and more. Understanding the 2023 holiday landscape Start strategizing by researching and understanding the consumer trends shaping the 2023 holiday landscape, especially as they relate to your customer and product.

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Click Through Rate A/B testing Retail Promote 126

Veloxy

OCTOBER 5, 2023

By utilizing InMail strategically, you can expand your network and make meaningful connections with industry professionals that may not have been reachable through regular messages. Strategizing when sending InMails can be beneficial for optimal response rates. Avoid sending InMails on weekends. What is the purpose of LinkedIn InMail?

Objectives and Key Results 162

Objectives and Key Results Technique Networking Cold Call 162

Martech

JANUARY 5, 2023

2023 is upon us, and with a new year comes the opportunity for a fresh start. For 2023, my new year’s resolution is to get my Marketing Operations team in better shape by changing the internal perception of the team. Objective: To have marketing leadership view the Marketing Ops team as a strategic partner. Sales Managers.

Strategize 116

Strategize Objectives and Key Results Campaign Promote 116

Smarter With Gartner

JULY 8, 2021

Gartner segments key trends and disruptions into seven major categories, so you can begin to build strategic assumptions most relevant for your strategic plans. Ignoring or devaluing non-technology trends will only result in gaps in the strategic planning process because your inputs are incomplete. Gartner strategic assumption.

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Drivers/motivators Strategize Strategic planning Government 116

Search Engine Land

OCTOBER 23, 2023

Select winners of the 2023 Search Engine Land Awards will be invited to speak live at SMX Next during our two ask-me-anything-style sessions. And huge thank yous to everyone who entered the 2023 Search Engine Land Awards and our fantastic panel of judges for this year’s awards. Register here for SMX Next (it’s free) if you haven’t yet.

Engineering 115

Engineering B2B Pipeline Strategize 115

Martech

DECEMBER 22, 2023

So we’re putting together 10 of the most popular articles by our subject matter experts from 2023 on different topics. Brands in every vertical can benefit from strategic automation. The post 2023 in review: Our 10 top articles on email appeared first on MarTech. First up: Email Marketing. Get MarTech! In your inbox.

Campaign 116

Campaign Strategize Conversion Growth 116

Martech

DECEMBER 28, 2022

So, in the spirit of the holidays, I have crafted this — if not optimistic, then entertaining — list of immersive marketing trends to look forward to in 2023. So, without further ado, here’s your countdown of the “Top 10 reasons marketers can be optimistic in 2023” à la David Letterman. (If None of us are too cool for school in 2023.

Entertainment 126

Entertainment B2B Education Campaign 126

Heinz Marketing

JANUARY 25, 2023

By Cameron Katoozi , Marketing Consultant at Heinz Marketing 2023 is already hitting companies pretty hard – specifically bringing several challenges for B2B marketers, one of which is budget cuts. Emphasizing Partnerships Another strategy is to focus on building strategic partnerships.

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Strategic partnership Tradeshows B2B Strategize 108

SaaStr

AUGUST 31, 2023

We have 250+ Braindates already for SaaStrAnnual.com 2023 next week!! The Most Popular 2023 Annual Braindates So Far: #1. See you at Annual 2023!! The post 250+ Braindates Already for SaaStr Annual 2023!! Amazing smaller, deep dive sessions with top leaders in SaaS and Cloud. That now you can have IRL! Sep 6-8 in SF Bay!!

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Strategize Growth Conversion Product 111

Gong.io

FEBRUARY 23, 2023

With budgets tightening and increased scrutiny on purchases from finance, it is critical that reps master pricing discussions in order to be successful in 2023. There is no doubt your typical buyer’s journey will continue to change in 2023. Including real examples from our RVP of Strategic Sales, Kara Kayrouz. But how critical?

Closing 121

Closing Price Finance Negotiate 121

Search Engine Land

SEPTEMBER 20, 2023

So, what makes link building feel like such a colossal challenge in 2023? This strategic approach allows you to identify valuable link prospects that align with your industry and niche, boosting link-building endeavors. Conclusion White hat link building in 2023 is a journey of authenticity and value. backlinks from 1.4K

Niche 117

Niche Engineering Finance Strategize 117

Salesforce

MAY 5, 2023

We’re thrilled to officially announce the 2023 class of Marketing Champions. With this knowledge, they lead the way in their departments, bringing strategic marketing wisdom to their businesses. See a marketer you know in our 2023 class of Marketing Champions? Want to become a Marketing Champion?

Territory 98

Territory Strategize Campaign Education 98

Search Engine Land

DECEMBER 28, 2023

The PPC community had a rollercoaster year in 2023. As we approach the end of 2023, let’s reflect on some of the most headline-worthy, controversial, and impactful changes that significantly influenced the PPC world over the past 12 months. It’s fair to say that GA4 did not receive the warmest welcome. billion in the U.S.,

Retail 116

Retail X-functional Launch Non-Profits 116

Veloxy

AUGUST 16, 2023

Armed with this knowledge, you’ll be well-prepared to unlock the full potential of your Salesforce investment and drive your business to new heights Short Summary Maximizing Salesforce ROI in 2023 requires understanding user adoption, data quality and customization strategies.

Objectives and Key Results 130

Objectives and Key Results CRM Profit margin Consult 130

Iannarino

DECEMBER 17, 2023

You need to capture the client's interest and position yourself as someone with the knowledge and experience to lead them to the better results they need.

Strategize 193

Strategize Meeting Clients Sales 193

Search Engine Land

DECEMBER 29, 2023

What follows are links to the 10 most-read, must-read Search Engine Land SEO columns of 2023 that were contributed by our fantastic group of Subject Matter Experts. No surprise, Generative AI was the hottest topic in 2023 and dominates our list – 80% of the columns were either about ChatGPT, Bard or SGE. By Tom Demers. By Lauren Busby.

Engineering 99

Engineering Strategize Launch Process 99

SaaStr

JANUARY 31, 2023

As a result, startups trying to determine how to approach fundraising efforts may want to consider strategic partnerships with existing company funds. In this edition of SaaStr Workshop Wednesdays, Brandon Greer, Head of HubSpot Ventures, shares tips on fundraising and working with strategic VCs. Sign up for free.

Strategize 105

Strategize Strategic partnership GTM Legal 105

Search Engine Land

DECEMBER 29, 2023

What follows are links to the 10 most-read, must-read Search Engine Land PPC columns of 2023 that were contributed by our fantastic group of Subject Matter Experts. By Frederick Vallaeys. Published April 13.) By Amy Hebdon. Published Feb.

Engineering 105

Engineering Lead generation Retail Campaign 105

SaaStr

MARCH 30, 2023

In June 2023, we’re heading back to London for SaaStr Europa and we wanted to give a special shout-out to some of the companies that will be there with us! The post Thanks to PSG Equity, Rapid, Vertice, and Vitally for Sponsoring SaaStr Europa 2023! At SaaStr, our partners are an integral part of our events. Grab tickets here.

Negotiate 110

Negotiate Contract Price Strategize 110

Martech

DECEMBER 19, 2022

Bombora’s Burton cites two areas in his work across more than 650 customers: “The first is using intent for strategic planning. The post The state of intent data in 2023 and beyond appeared first on MarTech. Collapse data and functional silos that leave big gaps. ” Get MarTech! In your inbox. Processing.

GTM 128

GTM B2B Strategic planning Drivers/motivators 128

Highspot

MARCH 24, 2023

Financial services firms need to be able to organize and quickly pivot around new strategic initiatives and plans such as mergers and acquisitions, reorganizations, and other changes to corporate structures. With that as a backdrop, we’re seeing some common themes in 2023.

Service 93

Service Strategize Clients Technology 93

Search Engine Land

DECEMBER 15, 2022

As we prepare to say goodbye to 2022 and welcome 2023, it’s a great time to review notable changes to search and consumer behaviors and plan our key digital marketing initiatives for next year. . Next, let’s dive into five key marketing trends and then how to leverage these trends in 2023. . Top 5 search trends for 2023 .

Objectives and Key Results 20

Objectives and Key Results Drivers/motivators User Experience Retail 20

Martech

APRIL 26, 2023

Reduce manual data cleanup using expanded property validation If you want your team to spend less time on manual data cleanup and more time on strategic projects that achieve your department goals, property validation now includes custom text, number and date picker properties to help ensure the necessary data is entered correctly the first time.

A/B testing 105

A/B testing X-functional Campaign Contact 105

SaaStr

JULY 27, 2023

So know your numbers, get your lucky pen ready, and come join the ranks of Founders & CEOs who will be signing term sheets during or shortly after the Annual in Q3 2023! Get 20% OFF your tickets to SaaStr Annual 2023! → The post Over 600 VCs Already Coming to 2023 SaaStr Annual! Zelekova Ventures Phew.

Pitch 98

Pitch Meeting Presentation Strategize 98

SaaStr

OCTOBER 13, 2022

In June 2023, we’re heading back to London for SaaStr Europa and we wanted to give a special shout-out to some of the companies that will be there with us! Our best-in-class app tools, automation, dashboards and reporting help you drive strategic customer conversations, boost productivity and scale effectively.

CRM 104

CRM Strategize Growth Presentation 104

SaaStr

JUNE 17, 2023

In this post, we’ll share the learnings from SaaStr CEO and Founder Jason Lemkin’s frontline analysis of the current state of the market in 2023, and distill down into why we’re now in the era of efficient growth in SaaS. Innovation is often born out of necessity – this couldn’t be truer than in 2023.

Growth 111

Growth E-commerce Profit margin Strategize 111

Sales Hacker

OCTOBER 19, 2022

Read on, take notes, and avoid these roadblocks as you get 2023 comp planning underway. Bigger strategic lifts require more intention. It’s extremely rare that the strategic context of the Head of Sales’ last company is the same at the new company.”. Related: New to sales compensation planning? Strategy is the engine.

Commission 106

Commission Finance Quota Strategize 106

Veloxy

AUGUST 23, 2023

Understanding AI Sales Tools AI sales tools are designed to automate tasks, provide data-driven insights, and optimize efficiency throughout the sales process, thus enabling sales teams to dedicate their time to more strategic activities. The post 10 Best AI Sales Tools for 2023 to Maximize Your Revenue appeared first on Veloxy.

E-commerce 130

E-commerce Represent CRM Customer Relationship Management 130

Sales Hacker

DECEMBER 22, 2022

Related: Strategic Sales Enablement: Uplevel Your Program & Drive Real Results. A strategic, data-driven sales enablement program can prepare more sellers to hit their goals. Here’s where you can get your full copy of the Mindtickle 2022-2023 Sales Enablement Outlook Report. Adoption metrics do matter. In fact, it’s proven.

Quota 98

Quota Strategize Cross-sell Commission 98

Search Engine Land

DECEMBER 12, 2023

This article dives into nine interesting Google patents from 2023, analyzing their potential implications for the future of SEO. China, Europe, Russia Publication date : October 2023 Google Search is getting even smarter with more filters to refine searches. Do the patents reflect Google’s actual practices?

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Objectives and Key Results Engineering Presentation User Experience 115