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We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO. I’m a non-traditional marketer in that I actually started in electrical engineering. He’s also spoken at The MarTech Conference.
Sales Training and Assessments : He offers tailored sales training programs and supports clients with new salesperson hiring, including interviews and pre-hire assessments. His success includes training salespeople in the electric sign industry, leading to substantial new business generation.
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