Remove 2024 Remove Strategic planning Remove Strategize
article thumbnail

How to gear up email for a strong finish to 2024

Martech

This was a refreshing change from the air of pessimism that settled over the entire email marketplace in 2024. But even if you don’t rely on Q4 to hit your numbers, you’re likely getting ready to assemble your budget and strategic plan for 2025. You might be nervous if you will be asking for more money.

article thumbnail

HubSpot’s February 2024 releases include advanced forecasting with AI, new integrations and more

Martech

HubSpot’s February 2024 releases are paving the way for a transformative leap in digital marketing, sales efficiency and customer service excellence. It’s a strategic move to enhance both the effectiveness of your sales and service emails and the integrity of your brand’s email practices.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Decoding generative AI: How to build a basic genAI strategy for your marketing organization

Martech

The most basic building blocks of an effective strategy are an overall objective; a target audience and audience profiles; budget; and KPI’s to help you measure the outcome of your strategic planning. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year.

article thumbnail

How to structure digital asset management governance

Martech

The executives] are focused on long-term strategic planning alignment to any sort of DAM program goal, as well as monitoring the system,” said Horodyski. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. We’d like to know how it’s been for you.

article thumbnail

Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

We’ll explore how recent developments are impacting strategic planning and decision-making processes, as well as practical strategies to leverage these trends to the benefit of your organization. 📅 December 5, 2024 at 9:30am PT, 12:30pm ET, 5:30pm GT Use this publication’s webinars to earn professional development hours!

article thumbnail

Marketers must adapt to a changing world

Martech

As a result, marketing roles emphasizing strategic planning are being reduced or eliminated. Take our brief 2024 MarTech Replacement Survey Email: Business email address Sign me up! .” The pandemic and subsequent economic challenges forced many companies to focus on short-term survival rather than long-term growth.

article thumbnail

HubSpot’s March 2024 release includes AI management, enhanced CRM features and more

Martech

The March 2024 HubSpot updates include tools that will help your team leverage AI for better email marketing, along with better ways to visualize and understand your data. All told, the March 2024 update aims to make your interactions more insightful and your strategies more impactful. But that’s just the beginning.

CRM 58