Martech

OCTOBER 22, 2024

As we approach 2025, B2B marketers increasingly adopt data-driven strategies to refine their lead management processes and ensure they deliver sales-ready leads optimally. Here are some best practices to ensure your lead scoring model is both impactful and adaptable for 2025. Demographic profiles. Persona insights. Processing.

Cross-sell 110

Cross-sell Lead generation GTM Territory 110

Martech

DECEMBER 26, 2024

Digital, in-store, mixed phygital journeys theyre all on the table in 2025. Expect more sophisticated in-store media networks that allow for cross-channel campaigns, with personalized offers appearing on digital screens as a customer walks through a store, said Megan Harbold, VP strategy and growth for omnichannel marketing platform Skai.

Customers 97

Customers Government Healthcare Hospitality 97

Martech

NOVEMBER 8, 2024

Buying committee exploration: Are your marketing campaigns targeting the right people? A few other tactics to better understand your audience include: LinkedIn groups: There’s a LinkedIn group for whatever you’re selling. This can offer valuable insights into their priorities for you to cross-reference. in 2024.

B2B 119

B2B Objectives and Key Results Cross-sell CRM 119

ConversionXL

OCTOBER 16, 2022

A direct-to-customer haircare brand runs an email marketing campaign with a coupon for 10% off for new customers. One month later, sales are up by $38,500, and the business owner deems the campaign a success. The marketing cost for the campaign totaled $122.50. Data-driven targeting.

Customers 129

Customers Retail Cross-sell Follow-up 129

Salesforce

JANUARY 3, 2022

As our recent Sales Summit revealed, the old ways of selling — aggressive quotas, in-person sales calls, nagging pipeline reviews — just don’t work anymore. Learn more: “Diversity Sells”. Learn more: “Unlock Team Selling with Strategic Account Planning”. It’s time to #ThinkOutsidetheQuota. Sign up now. Read on: Dear Wiz: Help!

Growth 98

Growth Quota Intrinsic Cross-sell 98

Cience

DECEMBER 1, 2020

Not only do special offers and perks show the value of being your client, but they also increase the scope for cross-selling and up-selling. In fact, chatbots, voice assistants, and interactive voice response (IVR) will power around 95% of customer interactions by 2025, therefore reducing the workload on your reps.

CRM 96

CRM Technique Customers Campaign 96

InsightSquared

JULY 1, 2021

In fact, according to Gartner , by 2025, 75% of the highest growth companies in the world will deploy a revenue operations (RevOps) model. Revenue operations is a methodology that drives cross-functional collaboration in order to close gaps in the customer experience and maximize revenue for the business. Guided Selling.

Cross-sell 62

Cross-sell Contract Objectives and Key Results Quota 62