Martech

OCTOBER 31, 2024

Instead of sifting through long forms, the bot interacts using a conversational format, guiding users step by step. Prohibiting it from engaging in conversations outside the context of a pre-approval application. Testing of the pre-approval bot is currently underway in select markets, with plans for a nationwide launch in 2025.

Objectives and Key Results 131

Objectives and Key Results Retail Finance Launch 131

Sales Hacker

NOVEMBER 15, 2024

Reflection exercises: After every call, have reps summarize the conversation and identify key takeaways without relying solely on AI-generated notes. Pocus – launched their AI Strategy tool to the general public. Maintain accountability loops Automation can lead to complacency if not paired with accountability.

GTM 113

GTM Cold Call Strategic partnership Follow-up 113

Martech

DECEMBER 5, 2024

Here are the latest AI-powered martech news and releases: Shameless plug for this holiday-themed reason to play with AI that helps charity : The Food Group, a food and beverage marketing firm, launched the Holiday GiftWraptor , a tool that wraps anything you can think of in customized food and beverage wrapping paper. ( AdCreative.ai

Launch 114

Launch Campaign Trust Technology 114

Martech

JANUARY 14, 2025

HubSpot launched 97 updates in December 2024. Because you’re busy getting down to business in 2025, weve identified the 13 most impactful updates to elevate your teams performance and strategy. With these insights, you can identify what drives conversions and refine your marketing strategies.

Objectives and Key Results 63

Objectives and Key Results CRM Campaign Pipeline 63

Sales Hacker

APRIL 4, 2025

Get the top takeaways from the conversation, including how incentives need to be reworked to scale enterprise, in this post. Paid – Manny Medina officially launched his new company, a business engine for AI agents, along with 10M raised. You can also check out one of the agents that supports The GTM Podcast in my post here.

GTM 108

GTM X-functional Engineering Government 108

Martech

AUGUST 20, 2024

If this trend continues, we might navigate through the trough of disillusionment by the end of 2025. for five years, has deep knowledge of the company’s customers through trade show conversations, small business marketing classes and her work experience. While one can know without wisdom, wisdom cannot exist without knowledge.

Consult 128

Consult Technology Technology Represent 128

Martech

APRIL 6, 2022

MobileFuse, an adtech platform for in-app, CTV and digital out-of-home (DOOH), has launched Fusion Video, which provides unique ad units for CTV campaigns. This proprietary stack is designed to drive conversions and target audiences via custom data sets. billion by 2025, more than double the 2021 total of $14.44 What they do.

Launch 110

Launch Campaign Service Conversion 110

Salesforce

JANUARY 9, 2025

In 2025, merchandisers find themselves at a crossroads between building commerce experiences of the past and creating deeply connected customer interactions of the future. Keep up with commerce trends with conversational insights. (GA Who wouldve thought just a few short years ago that retailers would be embarking on an AI revolution

Retail 59

Retail Promote Government Trust 59

SaaStr

MARCH 26, 2025

The conversation explored Google Clouds rapid growth, its AI-first approach, and what the future holds for the cloud ecosystem. While AI is at the forefront of every conversation, Google Clouds growth extends beyond that. In the last three to four years, we won a lot of business through single workloads, Sarah shared. The next step?

Growth 59

Growth Drivers/motivators Government Finance 59

SaaStr

APRIL 13, 2025

As we gear up for 2025 SaaStr Annual, May 13-15 in SF Bay , we wanted to take a look back at one of your favorite SaaStr conversations with Parker Conrad at SaaStr. And come meet Rippling and learn its secrets to building compound products when their VP of Product Anique Drumright joins us on-stage at 2025 Annual !

Cross-sell 63

Cross-sell Launch UX Up-sell 63

Martech

SEPTEMBER 28, 2021

About the last thing I did before I signed off was catch the live presentation by Larry Ellison explaining the Oracle Fusion Marketing launch. In a move away from last-click, data-driven attribution [DDA] will soon be the default attribution model for all new Google Ads conversion actions,” tweeted Ads Liaison Ginny Marvin on Monday morning.

Launch 97

Launch Assembly Line CRM Conversion 97

Martech

FEBRUARY 3, 2025

Maybe it’s leads vanishing into a black hole between marketing and sales or conversion rates stuck in single digits. With a clear problem, a targeted solution and measurable metrics, the integration succeeded because the use case was well-defined and the ROI was measurable from launch. They start with the wound.

Finance 103

Finance Technology Technology Drivers/motivators 103

Highspot

FEBRUARY 20, 2025

SEATTLE, February 20, 2025 – Highspot , the highest customer-rated GTM enablement platform, today launched a new Slack integration available now on Slack Marketplace. Also, your chat history is maintained, allowing you to continue the conversation based on previous prompts and outputs.

Product 52

Product GTM Sales Launch 52

Martech

JUNE 22, 2023

While Artificial intelligence (AI) has been a part of marketing technology for some time, ChatGPT’s launch made the topic white-hot. Thirty-five percent of chief revenue officers plan to establish a generative AI operations team in their go-to-market organization by 2025, according to Gartner. And businesses are eager to get them.

Launch 107

Launch Pitch Technology Technology 107

Martech

OCTOBER 10, 2024

Raptive launched Raptive Intelligence, a suite of groundbreaking data and targeting solutions for advertisers. It will be available to all advertisers by early 2025. The “Animate All” feature allows users to add motion to static images and text in one click. The AI emphasizes key information like calls to action and headlines.

Retail 106

Retail Launch B2B Engineering 106

Sales Hacker

OCTOBER 2, 2024

Attention’s conversational intelligence platform not only delivers key insights based on what your customers are saying, but allows you to automate actions using our AI-powered workflows. As we move toward 2025, the next phase of this market evolution is clear: AI-driven sales and marketing tools are taking the spotlight.

GTM 117

GTM Sales Pipeline Growth 117

Hubspot

DECEMBER 14, 2022

In PwC's 2025 & Beyond: Navigating the Payments Matrix , PwC explored the ongoing transition from cash-based to cashless payment methods, the development of digital economies, and the impact of new payment trends. Global cashless payment volumes are set to increase by more than 80% from 2020 to 2025, and to almost triple by 2030.

E-commerce 92

E-commerce Retail CRM Launch 92

ClickFunnels

JULY 28, 2021

billion users by 2025. And launch your funnel! …in Marketing Idea #4: YouTube. YouTube is the largest video hosting platform in the world. It has over 2.2 billion users at the moment. It is projected to reach 2.8 It’s probably safe to say that no matter who your dream customers are, they are watching YouTube. in just five days.

Niche 246

Niche Promote Pitch Follow-up 246

Martech

MARCH 22, 2022

Dashboards control nearly every process relating to email, from acquisition to message creation, launch timing and optimization, and from list management and quality enhancement to reporting. Daily email volume, both individual and commercial, will grow an estimated 4% a year through 2025. billion in 2025.

B2C 120

B2C Objectives and Key Results Drivers/motivators B2B 120

Martech

AUGUST 10, 2022

Google blindsided the marketing and advertising industry last month by pushing back third-party cookie deprecation in Chrome until at least late 2025. The reason? Feedback on the Privacy Sandbox initiative suggested much more testing was needed. ” This, he admitted, was “sort of a non-answer.”

Government 113

Government Drivers/motivators Represent Launch 113

SaaStr

APRIL 3, 2024

Eventually, it will build its own code, repair its own code, and manage customer conversations in a way that the customers might not be able to tell if it’s a human or intelligence. PagerDuty just launched a survey to Fortune 100 CIOs, and 100% of them said they have concerns about the security, privacy, and data risk of the technology.

Healthcare 120

Healthcare Trust Drivers/motivators Start-ups 120

Sales Hacker

DECEMBER 17, 2024

Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. I’ve really, really enjoyed this conversation. So yeah, definitely bake that into your 2025 marketing strategy if it’s not already. It’s an awesome conversation.

GTM 103

GTM Engineering Electricity X-functional 103

InsightSquared

NOVEMBER 18, 2020

When you launch a product, there’s always a bit of hold your breath, wait and see. It’s been just over a month since launch and, here’s what we’ve seen: Already more than 100 customers have signed up for the InsightSquared Revenue Intelligence Platform. That’s why we launched Advanced Sales Math.

Launch 62

Launch Conversion Pipeline CRM 62

Salesmate

MARCH 24, 2021

Launching a startup is tough. A business cannot be just launched by creating a website and taking it online, be it an online or an offline one. A business cannot be just launched by creating a website and taking it online, be it an online or an offline one. Launch tools. 2 Launch Tools for your Startup.

Launch 76

Launch Price CRM Campaign 76

Salesforce

JUNE 4, 2024

While shoppers split their purchases nearly evenly between stores and online in 2023, by the end of 2025, shoppers expect they’ll complete only 44% of transactions in the store. Already, 75% of retailers offer a loyalty program, with another 22% planning to introduce one by the end of 2025. Where will they go instead?

Retail 64

Retail Service Appointment Promote 64

Hubspot

FEBRUARY 26, 2018

And to cap it off, GSMA -- the organization behind MWC -- noted in its annual Mobile Economy Report that by 2025, 5G networks will account for 14% of global connections (for context, 4G accounted for 23% in 2017). If you thought the world was already connected, sit tight," says Connor Cirillo, HubSpot's conversational marketing manager. "5G

Territory 78

Territory Transportation Networking Represent 78

Hubspot

FEBRUARY 6, 2017

jobs by 2025 , which understandably freaks some people out. Dbot was made for seamless security, and automatically monitors Slack conversations -- quietly, in the background -- for instances when users need to be warned about malicious content. That usually comes down to two functions: Scanning files shared within these conversations.

Product 78

Product Appointment Meeting Follow-up 78

SalesLoft

SEPTEMBER 7, 2021

Customers helped us see that capturing crucial meeting interactions – not just emails – was essential, so we added Conversation Intelligence to our platform. … by 2025, 80% of B2B sales interactions between suppliers and buyers will occur in digital channels. P.S. Check out the updates in our Fall ‘21 launch.

Quota 52

Quota Pipeline Up-sell Prospecting 52

Salesforce

JUNE 5, 2023

That’s especially true for TikTok, which launched its game-changing Shop feature — a “Buy Now” button that lets you purchase directly in the app — in March. By 2025, that number is expected to jump to 80%. Creating shoppable moments that resonate is more important than ever.

Sports 52

Sports Gaming Retail Follow-up 52

Spiro Technologies

SEPTEMBER 9, 2022

Jordan Nollman: No, just tweaked around the edges and some product launches too are being pushed back. And then a lot of people are shooting for that third quarter launching holiday, things like that. So stuff is being completely redesigned or just kind of tweaked around the edges, what’d you say? podcast at Spiro.ai/podcast.

Sell 89

Sell Manufacturing Electricity Start-ups 89

Sales Hacker

NOVEMBER 22, 2024

Defining sales enablement in 2025 Sales enablement remains a somewhat ambiguous concept. Tips to adapt : Shift conversations from latent to active needs : Understand the prospect’s organizational goals before pitching a solution. This mindset is necessary for the changing landscape as we move towards 2025. Why anything?

GTM 109

GTM Sales Represent Government 109

Hubspot

SEPTEMBER 1, 2024

They’re extremely clear about this, and it permeates every level of their organization: Supply Lines : They’re ending the use of virgin polyester in products, switching to 100% recycled or renewable fabrics by 2025. A better lead-in to that conversation is to get them to think about other people who are like them.

Up-sell 36

Up-sell Follow-up Represent Start-ups 36

SaaStr

FEBRUARY 3, 2025

You need: Detailed funnel math (leads opportunities wins) Conversion rates by stage Average opportunity size assumptions Revenue ramp time models Cost breakdowns by function Build this model by segment. Use it as a diagnostic tool. Update it constantly.

Hospitality 110

Hospitality Price Manufacturing Engineering 110

Sales Hacker

FEBRUARY 14, 2025

While it wasnt easy, many conversations moved quickly because tthey were primarily evaluating us based on: Our past accomplishments, Maxs angel investing track record, and their personal experiences with us. Since, we couldnt openly say we were fundraising, the CTA had to be vague, which led to very low conversion rates. Be curious.

GTM 80

GTM Sell Pipeline Networking 80

Sales Hacker

FEBRUARY 24, 2025

In 2025, getting pushed through YouTube recommendation system is crucial for long-term growth, engagement, and lead generation, while keyword search optimization is useful for initial traction and credibility in topics very relevant to your audience. Superhuman – announced the launch of some big exciting updates to Superhuman AI.

B2B 84

B2B GTM Cross-sell Education 84

SaaStr

MARCH 2, 2025

And see everyone for 200+ more sessions, workshops, 1-on-1s and more like this at 2025 SaaStrAnnual.com! Matt shared the three core growth tactics that transformed Rippling from cold calls in Parker Conrad’s basement to 1,500+ revenue professionals driving massive scale. May 13-15 in SF Bay!! “Cold calling is almost a lost art.

Growth 79

Growth Cold Call Cross-sell Account management 79

ClickFunnels

AUGUST 11, 2021

While squeeze pages are typically more basic than that, you still want to include all five elements in your squeeze page in order to maximize the conversion rate. billion by 2025. E.g. instead of launching an online marketing podcast, start an SEO one. And launch your funnel! …in instead of “Download Here” ).

Lead generation 246

Lead generation Niche Price Promote 246