Sales Hacker

OCTOBER 2, 2024

This is a special Wednesday edition of The GTM Newsletter by GTMnow – read by over 52,000 revenue professionals weekly to stay up-to-date on go-to-market and scale their companies and careers. Product : Attention At Attention, call recordings and CRM auto-fill are just the beginning. Help your team close more deals.

GTM 97

GTM Sales Pipeline Growth 97

SaaStr

DECEMBER 5, 2024

Sydney Sloan, CMO at G2 and SaaStr fan favorite, shares insights from G2’s annual buyer behavior report to help prep you for the 2025 buying cycles. T he good news is that G2’s data shows that more people are going to be buying software in 2025 than in 2024 , with only 6% saying they are going to buy less.

GTM 87

GTM Cold Call Follow-up Technology 87

Sales Hacker

JANUARY 7, 2025

It helps me and the team be so much more productive. New year, time to take back control – 2025 is the year of inbox zero. Fred Viet: The mental model we had, and we are doing expansion as well in other markets currently, is, Always trying to have some early signal. Okay, let’s go on invest.

GTM 92

GTM Sell Customers Cold Call 92

Highspot

JANUARY 27, 2021

The remote reality has accelerated the pace of digital transformation and changed the way go-to-market teams engage buyers. 80 percent of business-to-business sales will happen digitally through 2025 (Gartner, “The Future of Sales”, M. According to Gartner, Inc., Buckley, T. Travis, 8 September 2020).

Growth 98

Growth Customers Territory Strategize 98

Sales Hacker

JANUARY 14, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube There’s a ton of talk about what isn’t working today in go-to-market. In this special episode, Scott Barker is looking at some of the big themes he’s seen in how the top go-to-market leaders are driving growth today.

GTM 56

GTM Growth B2B Pipeline 56

Martech

NOVEMBER 21, 2024

In a candid conversation, he shared why traditional metrics fail to address the critical uncertainties of marketing spend and how a shift in mindset is essential for navigating today’s volatile landscape. A CEO’s perspective on investment effectiveness Risk on marketing investment. Can they have confidence in us and our products?

GTM 95

GTM Drivers/motivators Legal Finance 95

Martech

FEBRUARY 19, 2024

So, adding more to your marketing mix is easy, right? Building a robust pipeline of customer stories takes skillful go-to-market coordination. Marketing cannot be on the receiving end, waiting to execute on promotion. Marketers are competing for eyeballs every single minute. Spoiler: I’m still stateside.

B2B 112

B2B Education Pitch Sports 112

Martech

FEBRUARY 16, 2024

So, adding more to your marketing mix is easy, right? Building a robust pipeline of customer stories takes skillful go-to-market coordination. Marketing cannot be on the receiving end, waiting to execute on promotion. Marketers are competing for eyeballs every single minute. Spoiler: I’m still stateside.

B2B 109

B2B Education Pitch Sports 109

SaaStr

JANUARY 3, 2023

If you’re a go-to-market operator, you know this new imperative is not an either/or. Product-led growth (PLG) is taking center stage in response to these changing buying patterns and flipped the sales funnel we’ve come to know. RevOps as a unifying force in go-to-market strategy. Not anymore.

Growth 88

Growth Drivers/motivators Go To Market Sales 88

Martech

APRIL 3, 2023

Did you know that 91% of business buyers and 86% of consumers consider the company’s experience as important as its products and services? Fortunately, conversational marketing can help you create the kind of experience that modern buyers expect.

GTM 127

GTM B2B Conversion Objectives and Key Results 127

Martech

FEBRUARY 12, 2024

So, adding more to your marketing mix is easy, right? Building a robust pipeline of customer stories takes skillful go-to-market coordination. Marketing cannot be on the receiving end, waiting to execute on promotion. Marketers are competing for eyeballs every single minute. Spoiler: I’m still stateside.

B2B 99

B2B Education Pitch Sports 99

Sales Hacker

NOVEMBER 8, 2024

GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies. Product : Vanta Your deal is almost closed, and all that’s left is the security review.

GTM 91

GTM Customers Hospitality UX 91

SaaStr

NOVEMBER 24, 2024

How to Successfully Bring AI Products to Market at Scale with GitHub’s CRO” # 2. Samsara’s Rise to Vertical SaaS Leader and $1B+ ARR with Samsara’s CEO and Co-Founder” #3 What Really Matters in SaaS in 2025 with Jason Lemkin and Dave Kellogg # 4. Carta: 43.6% appeared first on SaaStr.

Growth 83

Growth Go To Market Product Sales 83

Salesforce

JANUARY 3, 2022

We’ve learned that sometimes, in order to increase revenue, you need to pause, slow down, and reevaluate your business to really understand and explore new opportunities, new products, new platforms. Create a single source of truth to empower go-to-market teams. Read on: Sales Quotas Won’t Exist in 2025 — Here’s Why.

Growth 98

Growth Quota Intrinsic Cross-sell 98

Martech

MARCH 17, 2022

Knowing your company’s pricing history can help you understand how customers view your product. It may be the case that you have a solid selling strategy, but your product just isn’t good enough. If that is the case, it makes sense to invest time in improving your product before trying to sell more. Competitor analysis.

Profit margin 119

Profit margin Price Teamwork Growth 119

Martech

NOVEMBER 21, 2024

In a candid conversation, he shared why traditional metrics fail to address the critical uncertainties of marketing spend and how a shift in mindset is essential for navigating today’s volatile landscape. A CEO’s perspective on investment effectiveness Risk on marketing investment. Can they have confidence in us and our products?

GTM 69

GTM Drivers/motivators Legal Finance 69

Sales Hacker

DECEMBER 31, 2024

Featuring hot takes from leaders at HubSpot, Brex, GitHub, and more, this compilation challenges the status quo and might just change how you think about volume vs. value, outbound sales, and hiring in 2025. It helps me and the team be so much more productive. New year, time to take back control – 2025 is the year of inbox zero.

GTM 84

GTM B2B Growth Start-ups 84

Heinz Marketing

NOVEMBER 22, 2024

By Lisa Heay , Director of Business Operations at Heinz Marketing We’re nearing the end of 2024, and planning for 2025 is in full swing. If you want to elevate your B2B marketing game, dive into a recent conversation with Matt Heinz , Heinz Marketing’s President and Founder, and Katie Hollar , VP of Marketing at Clutch.

B2B 52

B2B Objectives and Key Results Niche Gaming 52

Sales Hacker

DECEMBER 17, 2024

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Guy Yalif is a seasoned B2B SaaS executive with over 20 years of go-to-market experience. Highlights: (5:22) The power of customer intimacy in product development. (15:41) 26:54) The existential dread of being a startup founder. (37:56)

GTM 79

GTM Engineering Electricity X-functional 79

InsightSquared

JULY 1, 2021

In fact, according to Gartner , by 2025, 75% of the highest growth companies in the world will deploy a revenue operations (RevOps) model. A sales leader’s persona is going to be very different from a CRO’s, for example. . The action of selling an additional product or service to an existing customer. Go-To-Market Strategy.

Cross-sell 62

Cross-sell Contract Objectives and Key Results Quota 62

Sales Hacker

SEPTEMBER 27, 2022

Increasing productivity by lowering the bar for success [14:42]. It’s a great conversation about driving the right behaviors with your sales team and getting more productivity from your team by lowering the goal. Gartner predicts that by 2025, 50% of all enterprise B2B sales technology will include digital sales rooms.

Quota 81

Quota Growth Commission Territory 81

Highspot

AUGUST 26, 2024

According to Gartner, 75% of the highest-growth companies will deploy a RevOps model by 2025. Meanwhile, RevOps takes a broader view, overseeing the entire customer journey, managing sales funnels, guiding go-to-market (GTM) execution, and enhancing the overall customer experience.

Objectives and Key Results 52

Objectives and Key Results CRM Growth Strategize 52

SBI

SEPTEMBER 12, 2018

Booth 2025. The plugin helps companies to improve CRM adoption, drive sales productivity, and bridge integration gaps between CRM, Line-of-Business, and email systems. This year’s Ops-Stars will be the place to be for ops, sales and marketing pros who want to cash in on the secrets to ops success.

Territory 42

Territory Appointment Manufacturing CRM 42

Sales Hacker

NOVEMBER 1, 2024

GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies. Product : Attention At Attention, call recordings and CRM auto-fill are just the beginning.

Product 81

Product Growth GTM Hospitality 81

Sales Hacker

JANUARY 13, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. Their primary responsibility is selling and generating revenue without worrying about other aspects like product meetings or board discussions. New year, time to take back control – 2025 is the year of inbox zero!

GTM 66

GTM Cross-sell Pipeline Strategize 66

Sales Hacker

DECEMBER 6, 2024

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. Special thanks to Jason Saltzman and Live Data Technologies for sharing access to real-time job change data for over 88 million professionals, revealing critical trends across customer success and go-to-market teams.

GTM 95

GTM Customers Non-Profits Growth 95

Sales Hacker

NOVEMBER 29, 2024

GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies. Product : HG Insights. Feeling that AI FOMO? You’re not alone.

GTM 95

GTM Real Estate Represent Territory 95

Sales Hacker

SEPTEMBER 18, 2024

This is a special edition of The GTM Newsletter by GTMnow – read by over 52,000 revenue professionals weekly to stay up-to-date on go-to-market and scale their companies and careers. Product : Attention At Attention, call recordings and CRM auto-fill are just the beginning. We’ll see how this sticks through to 2025.

GTM 106

GTM Sales Growth Represent 106

Sales Hacker

DECEMBER 10, 2024

Martin brings a wealth of experience in building and scaling sales teams, developing effective go-to-market strategies, and navigating the challenges of startup growth. Highlights: (08:58) Building the first SaaS product and transitioning to recurring revenue. (14:58) 35:30) Optimal team structures for SMB sales organizations.

GTM 92

GTM Construction Up-sell Cross-sell 92