Sales Hacker

JANUARY 14, 2025

In this special episode, Scott Barker is looking at some of the big themes he’s seen in how the top go-to-market leaders are driving growth today. You’ll walk away from this episode with some great ideas from top operators on how to increase revenue, align your teams, and make a huge impact for your company in 2025.

GTM 108

GTM Growth B2B Pipeline 108

SaaStr

MARCH 28, 2025

CFOs, VP Finance and Finance Leaders: Be Our VIP Guest at the 2nd Annual CFO Summit at 2025 SaaStrAnnual on May 13 with top speakers from: Andreessen Horowitz Emergence Capital OpenAI SnapLogic and more! Agentic AI is not just streamlining workflowsits transforming finance into a lean, intelligent, and deeply strategic function.

Finance 98

Finance Strategize Consult Growth 98

Sales Hacker

JANUARY 13, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. The 5-phase framework that grew Outreach from $0 to $230M ARR Outreachs first salesperson, Mark Kosoglow , played a pivotal role in driving the companys growth from $0 to $230 million in ARR.

GTM 108

GTM Cross-sell Pipeline Strategize 108

Sales Hacker

MARCH 21, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. Every great Product-Led Growth (PLG) company eventually faces a crossroads: When and how to introduce a Sales-Led Growth (SLG) motion. Many make this shift reactively rather than strategically.

Growth 79

Growth GTM Product Government 79

Heinz Marketing

SEPTEMBER 26, 2024

By Lisa Heay , Director of Business Operations at Heinz Marketing Planning for 2025 might be the last thing on your mind—we’re not even done with Q3! Strategic clarity and focus. Early planning ensures that financial decisions support the company’s strategic initiatives and growth objectives for the upcoming year.

Objectives and Key Results 98

Objectives and Key Results Strategize Growth Start-ups 98

Martech

AUGUST 14, 2024

But even if you don’t rely on Q4 to hit your numbers, you’re likely getting ready to assemble your budget and strategic plan for 2025. So, put this on your 2025 action plan. Bring in strategic resources from outside agencies that can help you organize a priority for growth based upon a solid ROI.

Strategic planning 125

Strategic planning Strategize Campaign Up-sell 125

Sales Hacker

NOVEMBER 15, 2024

Balance automation with human growth Use AI to enhance efficiency but ensure it complements human skills rather than replacing them. Neal is also an active board member, advisor, and investor in several high-growth startups, where he leverages his expertise and network to help them scale and succeed. Three frameworks to consider.

GTM 112

GTM Cold Call Strategic partnership Follow-up 112

Sales Hacker

JANUARY 24, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. But sustainable growth requires a cohesive approach, where every decision about the product is made with its market fit, buyer journey, and expansion potential in mind. If not, a product-led growth (PLG) strategy may not be the right fit.

GTM 102

GTM Cross-sell Finance Price 102

Martech

FEBRUARY 21, 2025

With the integration of genAI and a focus on cross-functional collaboration, MMM is set to become an essential tool in the marketing arsenal, driving strategic growth and success in 2025 and beyond. Processing. See terms.

Finance 113

Finance Drivers/motivators Technique Contract 113

Martech

FEBRUARY 20, 2025

A lack of resources in several key areas is hindering the ability of marketing teams to drive revenue, growth and customer acquisition, according to a new report from the CMO Council. The report suggests that the marketing’s rising influence in the enterprise should continue in 2025, with high-profile CMOs becoming CEOs.

Growth 60

Growth Campaign Presentation Trust 60

Martech

JANUARY 7, 2025

For B2B, this content should be strategically distributed across all stages of the buyer journey: awareness, education, technical understanding of solutions, and ultimately purchase intent. For example, a cybersecurity firm can enhance blogs with: Infographics summarizing 5 types of cyberattacks businesses should watch for in 2025.

B2B 108

B2B Engineering Education Trust 108

SaaStr

FEBRUARY 9, 2025

As we gear up for 2025 SaaStrAnnual.com, May 13-15 in SF Bay , we wanted to take a quick look back at some of our very top speakers from last year. Most importantly, they’ve proven that word-of-mouth growth driven by product excellence can build a more sustainable business than traditional enterprise sales approaches.

E-commerce 97

E-commerce SQL Retail Click Through Rate 97

Martech

DECEMBER 18, 2024

zettabytes in 2020 to 181 zettabytes by 2025. This approach transforms marketing analytics from a reactive reporting function into a proactive driver of business growth. People remain responsible for strategic decision-making. Which markets offer untapped growth potential? trillion USB sticks.

Objectives and Key Results 101

Objectives and Key Results CRM Drivers/motivators Campaign 101

Martech

NOVEMBER 21, 2024

From demand gen to brand trust: A strategic shift In another part of the interview, I asked the CEO how he thinks about brand in the context of customer decision risk. They literally can’t afford it, given the shareholder scrutiny in many companies. Dig deeper: What are marketers’ investment priorities as 2024 winds down?

GTM 102

GTM Drivers/motivators Legal Finance 102

SaaStr

JANUARY 18, 2023

The decision may be made strategically in a big company, or sort of by the seat of the pants in a small one … but still, it’s an initiative. It can’t strategically improve sales software, financial software, quoting software, recruiting software, QA processes, call center software, etc. And these are made on an annual basis.

Contract 126

Contract Strategize Prospecting Up-sell 126

Search Engine Land

JULY 22, 2024

The previous election was during the pandemic, so shopping habits and promotions are not comparable The shorter shopping period means the last shipping day deadline is earlier, there’s less time to clear inventory for 2025 and fewe ad space and promotions available will increase costs.

Niche 98

Niche Retail Promote Follow-up 98

Martech

FEBRUARY 3, 2025

What started as 150 martech solutions in 2011 has exploded into a 9,304% growth over 13 years, with a relentless 41.8% compound annual growth rate. This strategic foresight can spark transformation. What do you mean youre not considering agentic AI as part of your 2025 strategic roadmap? The human impact cuts deep.

Finance 97

Finance Technology Technology Drivers/motivators 97

SaaStr

FEBRUARY 7, 2025

In the latest episode of SaaStr’s CRO Confidential Series, our host Sam Blond sits down with Ron Gabrisko, CRO of Databricks , to unpack the journey from $1M in ARR to crossing $3B ARR at the end of January 2025. Leveraging Investors for Growth Another underutilized growth channel?

Technical Sales 72

Technical Sales Inside sales Cross-sell Account management 72

Martech

NOVEMBER 6, 2024

By reducing friction and ensuring seamless future transactions, businesses can enhance customer convenience, improve conversion rates, and drive revenue growth. This automation improves cash flow management and streamlines the collection process, allowing managers to focus on other strategic tasks without worrying about overdue invoices.

Objectives and Key Results 111

Objectives and Key Results CRM Contact Pipeline 111

Martech

NOVEMBER 21, 2024

From demand gen to brand trust: A strategic shift In another part of the interview, I asked the CEO how he thinks about brand in the context of customer decision risk. They literally can’t afford it, given the shareholder scrutiny in many companies. Dig deeper: What are marketers’ investment priorities as 2024 winds down?

GTM 89

GTM Drivers/motivators Legal Finance 89

Highspot

JANUARY 27, 2021

80 percent of business-to-business sales will happen digitally through 2025 (Gartner, “The Future of Sales”, M. In 2020, Highspot’s accelerating customer adoption underscored the critical role enablement plays in strategic growth for enterprise companies worldwide. SEATTLE, Jan. According to Gartner, Inc.,

Growth 98

Growth Customers Territory Strategize 98

Martech

FEBRUARY 24, 2025

However, this rapid growth has introduced significant complexity, turning many martech stacks into unwieldy systems. It might seem that complexity is an unavoidable byproduct of martech’s continued growth. Dig deeper: Will AI agents conduct the martech orchestra in 2025?

Objectives and Key Results 94

Objectives and Key Results Government Technology Technology 94

Sales Hacker

FEBRUARY 14, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. I compare this to a Strategic Account Executive at a tech company: They will often connect with other Strategic AEs at non-competing companies with an overlapping ICP. Relationship Selling 101). appeared first on GTMnow.

GTM 79

GTM Sell Pipeline Networking 79

SaaStr

JANUARY 3, 2023

In the current economic climate, investors weigh profitability over growth. There’s a trend toward transitioning from growth at all costs to paths to profitability. Kate Ahlering, CRO at Calendly, shares how revenue operations are every CRO’s secret weapon to revolutionizing enterprise sales growth. .

Growth 105

Growth Drivers/motivators Go To Market Sales 105

Martech

APRIL 18, 2023

B2B marketers have employed account-based marketing (ABM) for well over a decade, but the approach has quickly begun gaining currency over the past few years and that growth is expected to continue. What goes into a successful ABM strategy? Visit Digital Marketing Depot to get your copy now.

B2B 110

B2B Strategize Growth Sales 110

Salesforce

JANUARY 3, 2022

Predictable growth is the name of the game in the new year, and you need the right tools, tips, and techniques to make it happen. This is a year for growth, and it starts with these tactical insights. Learn more: “Unlock Team Selling with Strategic Account Planning”. Nikki Ivey, Head of Growth Development, Cultured Perspective.

Growth 98

Growth Quota Intrinsic Cross-sell 98

Martech

DECEMBER 21, 2021

Today’s hype in B2B focuses on topics like ABM, community-building, and product-led growth. While advertising will continue to be one of the most effective ways to get in front of an audience quickly, it needs to be strategically aligned with other parts of the marketing mix to drive true impact. billion in 2025.

Education 139

Education Strategize Technology Technology 139

Sales Hacker

OCTOBER 2, 2024

The Next Generation of Sales AI in 2025: A Guide for Go-to-Market Leaders The sales world is buzzing with change, and at the center of it all is one unstoppable force: AI. As we move toward 2025, the next phase of this market evolution is clear: AI-driven sales and marketing tools are taking the spotlight. Check out Attention.

GTM 115

GTM Sales Pipeline Growth 115

Sales Hacker

SEPTEMBER 18, 2024

SDR hiring is declining, while AE hiring remains steady and shows gradual growth. Subscribe now Sales role growth Sales roles were broken out by seniority and accompanying title variations. Last year through to March of this year saw negative growth in sales roles, with more companies shedding employees than adding. to 3 years.

GTM 123

GTM Sales Growth Represent 123

Sales Hacker

DECEMBER 17, 2024

15:41) Scaling Twitter’s ad business and managing hyper-growth. (26:54) Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. Scott Barker: [26:06] I have never been part of growth like that. So you are number one.

GTM 102

GTM Engineering Electricity X-functional 102

SaaStr

DECEMBER 25, 2023

Turning toward the topic of IPOs, Jason highlighted the feats exhibited by companies like Canva and Atlassian in their successful scaling and growth journeys. The panelists painted a cautiously optimistic forecasting of IPOs, suggesting potential challenges and muted IPO activity in 2024 but promising a stronger year in 2025.

B2B 115

B2B Strategize Technology Technology 115

Veloxy

JULY 23, 2024

This remarkable growth underscores the critical role of AI in driving innovation and efficiency across industries. Enhance Customer Relationships By 2025, as much as 95% of customer interactions will be powered by AI. This helps increase satisfaction and loyalty which can lead to greater sales growth long-term.

Technology 130

Technology Technology Sales Healthcare 130

Salesforce

SEPTEMBER 10, 2021

You won’t want to miss our keynote: Drive Revenue Growth in Consumer Goods With a Connected Platform. It’s time to focus on strategic revenue growth management, here’s how to get started. Walmart, for instance, is projected to earn $4 billion in advertising revenues by 2025 according to Morgan Stanley.

Promote 98

Promote Retail Government Strategize 98

Salesforce

DECEMBER 18, 2024

Imagine this: its 2025, and youre sitting in your office, reviewing your latest quarterly results. Your AI assistant is telling you which market trends are emerging, why your top product is outperforming in Europe, and even suggesting strategies to maximize next quarters growth. Its not just numbers on a screen.

Retail 52

Retail Territory Strategize Service 52

Martech

MARCH 17, 2022

It can do this by strategizing actionable, well-defined plans that are also goal-oriented and effectively communicated throughout the organization. More strategic use of technology : RevOps can help a company make better use of its technological resources. Maintain consistency with your RevOps growth strategy.

Profit margin 117

Profit margin Teamwork Price Growth 117

Martech

MARCH 22, 2022

However, companies will make more money and use email to serve their entire organizations more effectively when they use a strategic approach that harnesses and respects the channel’s power simultaneously. Continued growth predicted. billion in 2025. billion in 2025. billion users as of 2021 to 4.5

B2C 117

B2C Drivers/motivators Objectives and Key Results B2B 117

Lead Fuze

NOVEMBER 10, 2023

A Quick Glance at Some Numbers… $126 billion: That’s what the entire AI industry is projected to reach by 2025. 1200%: The impressive five-year search growth achieved by Eightfold.ai, an AI startup focusing on recruitment and HR solutions. screens job candidates with AI, boasting a massive 1200% growth. applications.

Growth 52

Growth Agriculture Strategic planning Technology 52