Remove 2025 Remove Represent Remove Trust
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AI agents: 2025 predictions

Martech

2025 will be the year of the AI agent Marketers looking to integrate AI agents into customer experience now have several options. Salesforce introduced Agentforce in September 2024, and most recently, SAP announced shopping assistant agents for later in 2025. According to Adobe, chatbot use peaked on Cyber Monday, up 1,950% YoY.

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Retail media networks continue to grow: 2025 predictions

Martech

Improving this experience, especially for non-endemic brands, will continue to be a priority for 2025. The store represents significant reach and opportunity to introduce ads at the point of customer purchase decision. In 2025, look for AI to help automate the processes and workflows behind these experiences.

Retail 114
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How wisdom makes AI more effective in marketing

Martech

If this trend continues, we might navigate through the trough of disillusionment by the end of 2025. He recommends a standard press release announcement for the other two groups, inviting them to schedule appointments with a customer sales representative to review their options. This represents an opportunity and a challenge to us.

Consult 125
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The Future of Sales Enablement

Sales Hacker

HG Insights has been writing market reports for years as the pioneer of tech adoption and market insights and is trusted by GTM leaders at the likes of Snowflake Five9 and Google Cloud to improve GTM efficiency. Defining sales enablement in 2025 Sales enablement remains a somewhat ambiguous concept. Hottest GTM jobs of the week Sr.

GTM 107
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The 5-phase framework that grew Outreach from $0 to $230M ARR

Sales Hacker

Key characteristics: They should be capable of hiring and leading a cohesive team, ideally from their existing network, to ensure trust and alignment. Example: Outreachs first sales team comprised Marks trusted friends and acquaintances who stayed for years and contributed significantly to the companys early success.

GTM 108
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GTMfund’s 3 Areas of Focus for Investing

Sales Hacker

HG Insights has been writing market reports for years as the pioneer of tech adoption and market insights and is trusted by GTM leaders at the likes of Snowflake Five9 and Google Cloud to improve GTM efficiency. A common misconception is that the name is representative of the type of software we invest in.

GTM 112
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The Playbook for Going Upmarket with Stripe’s CRO and Checkr’s COO

SaaStr

You’re winning true enterprise workloads, not just “fins” (side projects or experimental business lines that don’t represent real adoption). Jean Dwit (Chief Business Officer at Stripe) and Lindsay Scrace (COO at Checker) have done it multiple times at companies like Google Cloud, Stripe, and Checker.