Sales Hacker

NOVEMBER 22, 2024

Defining sales enablement in 2025 Sales enablement remains a somewhat ambiguous concept. This is due to the fact that enablement spans a vast spectrum — from content and training to strategic adoption of tools like AI. This mindset is necessary for the changing landscape as we move towards 2025.

GTM 87

GTM Sales Represent Government 87

Heinz Marketing

SEPTEMBER 26, 2024

By Lisa Heay , Director of Business Operations at Heinz Marketing Planning for 2025 might be the last thing on your mind—we’re not even done with Q3! Strategic clarity and focus. Early planning ensures that financial decisions support the company’s strategic initiatives and growth objectives for the upcoming year.

Objectives and Key Results 92

Objectives and Key Results Strategize Growth Start-ups 92

Sales Hacker

NOVEMBER 15, 2024

With over 25 years of experience in the tech industry, Neal has a proven track record of executing progressive growth strategies, landing innovative partnerships, developing revenue streams, and building winning teams.

GTM 97

GTM Cold Call Strategic partnership Follow-up 97

Martech

DECEMBER 2, 2024

Scenarios where causal AI shines Causal AI can help marketers nail their 2025 planning. It transforms marketing from pattern-spotting into a strategic GTM engine that drives revenue, growth and loyalty. Causal AI shows you how to climb it. Predictive analytics shows us what may happen, but causal AI reveals why.

GTM 93

GTM Drivers/motivators Pipeline B2B 93

Salesforce

NOVEMBER 12, 2024

IMPORTANT: Starting May 1, 2025, Salesforce will phase out RSA Key Exchanges for TLS connections. Starting May 1, 2025 , Salesforce will no longer support RSA key exchanges for all incoming TLS connections. Starting on May 1, 2025, Salesforce plans to only support cipher suites with SHA-2 signatures, either 256 bits or 384 bits.

Transportation 52

Transportation Government Networking User Experience 52

Martech

AUGUST 14, 2024

But even if you don’t rely on Q4 to hit your numbers, you’re likely getting ready to assemble your budget and strategic plan for 2025. So, put this on your 2025 action plan. Bring in strategic resources from outside agencies that can help you organize a priority for growth based upon a solid ROI.

Strategic planning 117

Strategic planning Strategize Campaign Up-sell 117

Martech

NOVEMBER 1, 2024

This is a huge opportunity for 2025 and marketers looking to increase their worth to the GTM. Why traditional account management falls short The conventional customer success model, while valuable for retention, often lacks the sophisticated orchestration needed for strategic growth. Industry-specific growth potential.

Growth 113

Growth GTM B2B Strategize 113

Martech

APRIL 18, 2023

Forrester predicts that, by 2025, account-based marketing will become the main way most B2B companies identify, plan, manage, and measure buying and post-sale activity. What goes into a successful ABM strategy? Visit Digital Marketing Depot to get your copy now.

B2B 95

B2B Strategize Growth Sales 95

Sales Hacker

OCTOBER 2, 2024

The Next Generation of Sales AI in 2025: A Guide for Go-to-Market Leaders The sales world is buzzing with change, and at the center of it all is one unstoppable force: AI. As we move toward 2025, the next phase of this market evolution is clear: AI-driven sales and marketing tools are taking the spotlight. Check out Attention.

GTM 97

GTM Sales Pipeline Growth 97

Martech

SEPTEMBER 24, 2024

Much of this goes back to the conversation I began in my previous MarTech column, “ How to gear up email for a strong finish to 2024 ,” in which I gave several tactics for increasing or at least preserving, budget for 2025 email marketing programs.

Promote 101

Promote Represent Technology Technology 101

Sales Pop!

NOVEMBER 30, 2024

As we march towards the end of 2024 and another selling year, we work to close deals and position ourselves for a strong start to 2025. For strategizing about market changes will not only help future planning but create competitive advantage to serve your accounts to help win deals in your Q4 pipeline.

Transportation 52

Transportation Real Estate Construction Government 52

Partners in Excellence

MARCH 6, 2019

Hmmm, sounds familiar… An EY study states, “By 2025, the leading procurement organizations will serve as a primary change for driving innovation ideas to/from a global supply base… ” In doing this, we see huge shifts in behaviors and priorities in procurement organizations.

Strategize 78

Strategize Drivers/motivators Sales Trust 78

Martech

NOVEMBER 21, 2024

From demand gen to brand trust: A strategic shift In another part of the interview, I asked the CEO how he thinks about brand in the context of customer decision risk. They literally can’t afford it, given the shareholder scrutiny in many companies. Dig deeper: What are marketers’ investment priorities as 2024 winds down?

GTM 76

GTM Drivers/motivators Legal Finance 76

Martech

NOVEMBER 21, 2024

From demand gen to brand trust: A strategic shift In another part of the interview, I asked the CEO how he thinks about brand in the context of customer decision risk. They literally can’t afford it, given the shareholder scrutiny in many companies. Dig deeper: What are marketers’ investment priorities as 2024 winds down?

GTM 61

GTM Drivers/motivators Legal Finance 61

Martech

FEBRUARY 16, 2024

By maximizing existing content assets, securing customer validation and participating strategically in events buyers already attend, marketing can raise awareness and shape decisions early. In 2025, it’s expected that 375 billion emails will be sent a day per Statista. Spoiler: I’m still stateside.

B2B 94

B2B Education Pitch Sports 94

Martech

FEBRUARY 19, 2024

By maximizing existing content assets, securing customer validation and participating strategically in events buyers already attend, marketing can raise awareness and shape decisions early. In 2025, it’s expected that 375 billion emails will be sent a day per Statista. Spoiler: I’m still stateside.

B2B 92

B2B Education Pitch Sports 92

SaaStr

DECEMBER 25, 2023

The panelists painted a cautiously optimistic forecasting of IPOs, suggesting potential challenges and muted IPO activity in 2024 but promising a stronger year in 2025. Turning toward the topic of IPOs, Jason highlighted the feats exhibited by companies like Canva and Atlassian in their successful scaling and growth journeys.

B2B 90

B2B Strategize Technology Technology 90

Martech

FEBRUARY 12, 2024

By maximizing existing content assets, securing customer validation, and participating strategically in events buyers already attend, marketing can raise awareness and shape decisions early. In 2025, it’s expected that 375 billion emails will be sent a day per Statista. Spoiler: I’m still stateside.

B2B 85

B2B Education Pitch Sports 85

Martech

APRIL 18, 2024

We have a target of 90% by 2025 which is challenging, but we’re well on our way to achieving that.” Going into the building in which you have a strategic meeting, lighting that building and that specific room, has a carbon footprint. Fifty percent of our energy now comes from renewables. Curbing marketing emissions.

Transportation 97

Transportation Finance Strategize Promote 97

Martech

DECEMBER 21, 2021

While advertising will continue to be one of the most effective ways to get in front of an audience quickly, it needs to be strategically aligned with other parts of the marketing mix to drive true impact. billion in 2025. According to Statisa , global digital advertising spend will rise to $645.8

Education 138

Education Strategize Technology Technology 138

Salesforce

JANUARY 27, 2022

This three-step guide will help you evaluate and prep your data for strategic results. IDC estimates that 40% of the top 2000 public companies in the world will need to reinvent their strategies for responsible AI by 2025. Streamline workflows with AI and automation. Learn more.

Education 98

Education Trust Strategize Presentation 98

Salesforce

MARCH 14, 2024

Retail executives estimate 36% of their employees are already using generative AI and expect that to grow to 45% by the end of 2025. Additionally, AI can take care of rote tasks and busywork to free up employees for more strategic and value-added work, empowering them to do more at scale. That’s anything but efficient.

Retail 111

Retail Objectives and Key Results Trust Start-ups 111

Search Engine Land

JULY 22, 2024

The previous election was during the pandemic, so shopping habits and promotions are not comparable The shorter shopping period means the last shipping day deadline is earlier, there’s less time to clear inventory for 2025 and fewe ad space and promotions available will increase costs.

Niche 98

Niche Retail Promote Follow-up 98

Martech

MARCH 14, 2023

As basic creative tasks become operationalized, marketing teams can shift resources to more strategic work. Gartner expects 70% of enterprise CMOs will identify accountability for the ethical use of AI among their top concerns by 2025. Ideation ChatGPT and its visual counterparts are powerful tools for creative brainstorming.

Government 121

Government Strategize Start-ups Engineering 121

Highspot

JANUARY 27, 2021

80 percent of business-to-business sales will happen digitally through 2025 (Gartner, “The Future of Sales”, M. In 2020, Highspot’s accelerating customer adoption underscored the critical role enablement plays in strategic growth for enterprise companies worldwide. According to Gartner, Inc., Buckley, T.

Growth 98

Growth Customers Territory Strategize 98

Veloxy

JULY 23, 2024

Enhance Customer Relationships By 2025, as much as 95% of customer interactions will be powered by AI. Implementing Predictive Sales AI: Best Practices Successfully implementing Predictive Sales AI requires a strategic approach. Accurate sales forecasting tools allow you to plan resources, budgets, and strategies more effectively.

Technology 130

Technology Technology Sales Healthcare 130

Martech

NOVEMBER 6, 2024

This automation improves cash flow management and streamlines the collection process, allowing managers to focus on other strategic tasks without worrying about overdue invoices. Merchants can ensure timely payments and minimize outstanding balances with minimal effort.

Objectives and Key Results 88

Objectives and Key Results CRM Pipeline Contact 88

Salesforce

JANUARY 29, 2024

are projected to see a dramatic decline in enrollment starting in 2025. According to Tom Green, industry advisor for strategic enrollment management at Salesforce, many are looking at key enrollment indicators (KEI). workers have one.

Education 59

Education Government Strategize Technology 59

PandaDoc

AUGUST 22, 2024

Businesses worldwide seek to overcome the limitations of on-premise software and plan to transfer over 60% of their workflows to the cloud by 2025. Understand the SaaS sales process and lifecycle Selling SaaS products, your sales team blends strategic actions with tools to enhance engagement and retention.

Contract 52

Contract Cross-sell Legal CRM 52

Salesforce

SEPTEMBER 10, 2021

It’s time to focus on strategic revenue growth management, here’s how to get started. Walmart, for instance, is projected to earn $4 billion in advertising revenues by 2025 according to Morgan Stanley. But, with a connected digital platform, teams have more time for strategic planning. Strategically fund trade.

Promote 98

Promote Retail Government Strategize 98

SaaStr

JANUARY 3, 2023

Gartner predicts that 75% of the highest growth companies will need to deploy revenue operations by 2025.” . Achieving alignment requires a strategic and cultural shift that starts at the top. How to make RevOps work for you. Here’s a quick framework on how to deploy revenue operations: 1. Achieving alignment .

Growth 91

Growth Drivers/motivators Go To Market Sales 91

Highspot

AUGUST 26, 2024

According to Gartner, 75% of the highest-growth companies will deploy a RevOps model by 2025. It then integrates data from various sources to provide visibility throughout the customer lifecycle, which helps teams make strategic decisions and forecast more accurately. Finally, a commitment to continuous learning helps you stay ahead.

Objectives and Key Results 52

Objectives and Key Results CRM Growth Strategize 52

SaaStr

APRIL 3, 2024

Experimentation and learning still have to happen, and there is a need for smart, strategic employees to monitor how AI is working to improve the product market fit, application, and safety for their customers. Will Humans Be in the Loop in 2025, ‘26, and ‘27? Can You Be Competitive as a Vendor Without AI?

Trust 98

Trust Healthcare Drivers/motivators Start-ups 98

Heinz Marketing

SEPTEMBER 10, 2020

as senior leaders elevate digital as a strategic priority, they can look to B2C companies and industries for inspiration.” But the playfulness that we desperately need to stay sane in our personal lives can also help B2B brands stay close to their prospects and customers. “…as

B2B 103

B2B B2C Gaming Campaign 103

Salesforce

AUGUST 15, 2023

Data is expanding at a breakneck pace — in fact, by 2025, the volume of data generated and consumed is expected to exceed 180 zettabytes (that’s 180 trillion gigabytes!). In a digital landscape fraught with data-related risks, investing in a dependable backup and restore product is a strategic move for businesses.

E-commerce 52

E-commerce Legal CRM Represent 52

Hubspot

FEBRUARY 2, 2017

An analysis from Oxford researchers reported than 47% of jobs are at risk , while a more recent Forrester report predicts that 7% of jobs may be eliminated by 2025. The increasing sophistication of AI is also predicted to change the work force.

Product 77

Product Strategize Technology Technology 77

Martech

SEPTEMBER 28, 2021

Through two strategic acquisitions — Teemo in November 2020 and UberMedia in April this year — it acquired extensive location intelligence capabilities, resulting in the people-and-places intelligence proffer. Beyond that we don’t actually know what people are doing when they get here.”

Launch 73

Launch Assembly Line CRM Conversion 73