Martech

NOVEMBER 6, 2024

billion by 2026. TikTok: An essential advertising platform TikTok is quietly revolutionizing the way that brands connect with people. The social platform has now become a valuable advertising hub, with ad revenues set to hit $43.96 With over 1.9

Campaign 131

Campaign Launch Growth Strategize 131

SaaStr

OCTOBER 25, 2023

Predicting $1 Billion in ARR in 2026 The power of > 100% NRR. Freshworks clearly sees $1B in ARR bu 2026. Just a year later, they are at +10%. That’s radically more efficient. #8. You can pretty reliably predict revenue over the coming years. That’s just math, really. And a ton of really hard work ? Wow what a run!

Cross-sell 119

Cross-sell Contract Price Growth 119

SaaStr

OCTOBER 12, 2022

If Figma does say $1B ARR by 2026, it could be the key to maintaining growth in Adobe's largest segment. If Figma grows to $1B in ARR by, say, 2026, it will be the future engine of growth for $133B+ Adobe. Adobe's Creative Cloud has slowed to 10% growth. It could double the net new revenue in Creative Cloud.

Growth 24

Growth Engineering Product 24

Martech

MARCH 17, 2022

That said, this growth will not be enough to offset the decline of pay TV. In 2022, 63.2% of all households will have either pay TV or a vMVPD, but this figure will decline to 54.8% Why we care: Getting your marketing mix right is always a challenge. While TV is still big, it continues to shrink.

Represent 128

Represent Campaign Growth B2C 128

SaaStr

DECEMBER 9, 2024

There have only been 3 SaaS IPOs since 2021, but ServiceTitan is the next one, and the pipeline looks strong for the back half of 2025 and into 2026, from Canva to Databricks to Stripe to Wiz to Snyk and on and on. IPOs are restarting — and really good ones are coming. More liquidity makes everyone feel better, for many reasons.

Growth 121

Growth Up-sell Pipeline Start-ups 121

Martech

AUGUST 3, 2022

Furthermore, the retail media market will grow by 25% per year to $100 billion over the next five years and will account for over 25% of total digital media spending by 2026, according to BCG. Per BCG: 60% to 70% of the projected $100 billion in 2026 retail media revenue will be net new spending over and above historical trade dollars.

Retail 123

Retail Networking Profit margin Technology 123

Martech

MAY 10, 2024

billion by 2026. Podcast Advertising Revenue Study: 2023 Revenue & 2024-2026 Growth Projects.” podcast revenue is expected to grow 12% to reach $2 billion — up from 5% growth last year — according to a new IAB/PwC study. Podcasts are projected to reach $2.6 Monthly U.S. podcast listeners now number 135 million, averaging 8.3

Sports 114

Sports Strategic partnership Networking Entertainment 114

Highspot

AUGUST 13, 2024

By 2026, 65% of B2B organizations will transition from intuition-based to data-driven decision-making, using conversational intelligence and AI technology In the show Ted Lasso, Richmond Football Club fans adopted the phrase “It’s the hope that kills you” – of course, Ted countered this with his intrepid “I believe in belief.”

GTM 105

GTM Sales Pipeline Quota 105

Martech

OCTOBER 19, 2022

The world-wide spending on programmatic advertising is projected to hit $314 billion by 2026, per Technavio. By 2026, 86% of overall digital advertising revenue will come from programmatic ads (Statista). In the U.S., programmatic digital display ad spending is projected to account for $115.23

Retail 130

Retail CTR Networking Campaign 130

SaaStr

DECEMBER 9, 2020

But if you just go heads down, and keep it up: 2020: $10m 2021: $14m 2022: $20m 2023: $28m 2024: $38m 2025: $53m 2026: $75m 2027: $105m 2028: $148m 2029: $206m 2030: $290m. " Years you'll hear this: 2020 2021 2022 2023 2024 2025 2026 2027 2… — Jason BeKind Lemkin (@jasonlk) February 19, 2020.

Niche 122

Niche Start-ups Up-sell Gaming 122

SaaStr

MAY 31, 2021

And $50B ARR by 2026. Salesforce continues to see Cloud and its own products grow at an incredible rate. in cash flow — up 74%. It can take a long time for SaaS to get profitable. But when it does — wow. Projecting 22% growth going forward. Not long ago, it seemed Salesforce might slow down as growth slowed to 20%.

CRM 120

CRM Growth Trust Pipeline 120

Martech

JULY 29, 2024

In 2023, IDC estimated AI spending to be $150 billion, with projections to exceed $300 billion by 2026. A McKinsey study went further, with 75% of respondents predicting generative AI would soon disrupt their industry.

Technology 140

Technology Technology Education Follow-up 140

Martech

AUGUST 9, 2024

The National Archives and Records Administration (NARA) aims to digitize 500 million pages of records by September 30, 2026. Companies like IBM can digitize 730 pages per minute, making massive archival and digitization projects possible in a way they have never been before. In the United States, similar efforts are underway.

Territory 121

Territory Transportation Electricity Government 121

Martech

SEPTEMBER 12, 2024

AI is expected to produce 48% of social media marketing content by 2026, according to a Capterra study. Market research analysts have the lowest unemployment rate, 3.2%, according to the same study.

Cross-sell 122

Cross-sell Construction Legal Contract 122

Martech

JUNE 3, 2024

States with data privacy laws not yet in effect STATE LAW TAKES EFFECT Oregon Oregon Consumer Data Protection Act 7/1/2024 Montana Montana Consumer Data Privacy Act 10/1/2024 Iowa Iowa Consumer Data Protection Act 1/1/2025 Delaware Delaware Personal Data Privacy Act 1/1/2025 New Hampshire New Hampshire Consumer Data Protection Act 1/1/2025 Texas Texas (..)

Contract 138

Contract Up-sell Service Process 138

Martech

MAY 2, 2022

At current growth levels it will expand to more than one-fourth by 2026, for a total of 84.2 This comes at a key moment for Peacock, which is expected to hit 64.3 million US viewers this year, up 25% from 51.5 million the year before, according to eMarketer. That viewership will mean it is reaching one-fifth of all internet users.

Launch 111

Launch Growth Service Conversion 111

Martech

MAY 10, 2024

AI and crypto mining are expected to double that consumption by 2026. In 2022, data centers used 460 terawatt-hours 2% of all global electricity usage, mostly driven by data centers and data center cooling, according to a new report from the International Energy Agency.

Electricity 130

Electricity Campaign Process Conversion 130

Martech

OCTOBER 3, 2024

Navigating the future of digital advertising is no easy feat – especially with programmatic ads set to capture 86% of ad revenue by 2026. Top brands are already seizing the opportunity by investing in smart programmatic strategies and seeing massive returns. Join Agital and StackAdapt for a live webinar on Oct. 9 at 1 p.m.

Campaign 81

Campaign Customers 81

Martech

JUNE 3, 2022

billion by 2026. Billion in 2026. In fact, global digital advertising and marketing are predicted to reach $786.2 The current U.S. market is estimated at US$179.4 Billion for 2022, accounting for a 38.6 percent share of the world market.

Networking 122

Networking Retail Education Consult 122

Martech

DECEMBER 12, 2024

Half of all governments worldwide will regulate the use of AI by 2026, per Gartner’s prediction , so make sure you have a compliance framework in place. You may need to acquire data management technology that provides a means to manage the integrity and governance of your data.

Government 119

Government Technology Technology B2C 119

Sales Hacker

SEPTEMBER 15, 2022

65% of B2B sales organizations are predicted to transition from intuition-based to data-driven decision making by 2026. . 65% of B2B sales organizations are predicted to transition from intuition-based to data-driven decision making by 2026. .

B2B 107

B2B Pitch Cold Call Commission 107

Martech

JULY 30, 2024

Gartner predicts a significant drop in traditional search volume by 25% by 2026 , with organic search traffic expected to decrease by over 50% as consumers embrace AI-powered search. Impact on organic search AI is reshaping organic search, forcing businesses to rethink their marketing strategies.

Engineering 119

Engineering Objectives and Key Results User Experience Trust 119

Search Engine Land

OCTOBER 3, 2024

Navigating the future of digital advertising is no easy feat – especially with programmatic ads set to capture 86% of ad revenue by 2026. Top brands are already seizing the opportunity by investing in smart programmatic strategies and seeing massive returns. Join Agital and StackAdapt for a live webinar on Oct. 9 at 1 p.m.

Campaign 79

Campaign Customers 79

Search Engine Land

OCTOBER 2, 2023

That number is expected to quadruple by 2026. . “> “> “> “> “> “> Processing…Please wait. SUBSCRIBE See terms. TikTok generates most of its profits from ad revenue – which came to $9.4 billion in 2022.

Campaign 91

Campaign Engineering Service Process 91

Martech

AUGUST 3, 2023

20% to 30% of customer service and support agents will be replaced with generative AI by 2026, according to Gartner. Before this week’s AI-powered marketing technology releases, here are some interesting and related statistics. Marketers will be keenly observing the impact of AI on marketing-adjacent functions like customer service.

Product 98

Product Niche Customer Relationship Management Relationship Management 98

Salesforce

JULY 6, 2021

billion by 2026. billion by 2026. They’d get randomly paired up with a more established person and would shadow them and/or have regular check-ins. The global market for mentoring software is expected to grow from $377 million in 2020 to $1.1 360iresearch. “It

High impact 98

High impact Technology Technology Growth 98

Search Engine Land

MAY 16, 2024

Publishers who weren’t already freaking out about losing traffic from Google’s helpful content or core updates – or Gartner’s prediction that traffic from search engines fall 25% by 2026 – are definitely starting to freak out now as AI Overviews start rolling out.

Gambling 121

Gambling Launch Follow-up Engineering 121

Salesforce

OCTOBER 14, 2021

trillion in new business revenues worldwide by 2026. new jobs by 2026. The customers, partners, and technology professionals that make up the Salesforce ecosystem are seeing endless growth and opportunity. According to a recent IDC report , the Salesforce ecosystem will create 9.3 million new jobs and 1.6 So what is a Trailblazer?

Retail 98

Retail Technology Technology Follow-up 98

Salesforce

JULY 1, 2022

trillion in new business revenues worldwide by 2026. And IDC forecasts that cloud-related technologies will account for over a third—37%—of digital transformation IT spending by 2026. A 2021 study from IDC found that the Salesforce ecosystem will create 9.3 million new jobs and $1.6

CRM 98

CRM Follow-up Customer Relationship Management Start-ups 98

Salesforce

DECEMBER 14, 2022

Yet, this becomes more challenging as the amount of data created, captured, replicated, and consumed each year is expected to more than double by 2026. trillion in new business revenues worldwide by 2026. Responding to customer needs in real time is more critical than ever. million new jobs and $1.6

CRM 98

CRM Start-ups Technology Technology 98

Martech

MAY 23, 2023

Nevertheless, Frank is bold enough to posit that custom training of AI by brands will be mainstream by 2026. Also, once one starts introducing an IT team (with time on its hands) and data scientists, one begins to think this is primarily an enterprise project. Get MarTech! In your inbox. Business email address Subscribe Processing.

Represent 105

Represent Presentation Process Closing 105

Salesforce

OCTOBER 2, 2024

According to Gartner, companies will go “all in” on AI-enabled PCs by 2026. Examples include PCs that feature neural processing units (NPUs) and applications capable of carrying out large-scale AI processes on local devices without the need for cloud connectivity.

Customer Relationship Management 122

Customer Relationship Management Education CRM Relationship Management 122

Martech

AUGUST 10, 2022

What if, a year from now, Google punts it back to 2026? That is what I think we ultimately will need.” ” Get the daily newsletter digital marketers rely on. Processing.Please wait. See terms. A year from now. “It’s the Chicken Little story,” said Frank.

Government 122

Government Drivers/motivators Represent Launch 122

Salesforce

APRIL 24, 2024

After all, larger enterprises have an average of 976 different applications running their business, and the amount of data created, captured, copied, and consumed is expected to more than double by 2026. Thanks to the power of zero copy data sharing, the looming data explosion will be a lot easier to enjoy.

Customers 124

Customers Transportation Government UX 124

Martech

DECEMBER 17, 2024

By the end of 2026, however, many B2B GTM teams will be in their strongest position ever. This means that a top-notch marketing effort is probably the most cost-effective function in many B2B businesses, particularly on a rolling three-year basis. The first half of 2025 is likely to be very tough.

GTM 89

GTM B2B X-functional Up-sell 89

Salesforce

MARCH 23, 2023

In tech, specifically, women have largely been left out of opportunities and conversations.That reality, paired with our core value of Equality, has encouraged Salesforce’s work to change that — from our commitment to equal pay to our goal to reach 40% women-identifying and non-binary employees globally by the end of 2026.

Engineering 98

Engineering Pitch Represent Promote 98

Salesforce

OCTOBER 26, 2022

million new Salesforce jobs to be created by 2026 , and the demand for digital skills is expected to rise by more than 50 percent by 2025. Create and foster a culture of inclusion Discover the Salesforce Training Provider Program See how hiring diverse talent makes a significant business impact. The Salesforce ecosystem is growing, with 9.3

Represent 98

Represent Education Pipeline Technology 98