2026 Customer Relationship Management Trust 
Martech
AUGUST 3, 2023
20% to 30% of customer service and support agents will be replaced with generative AI by 2026, according to Gartner. Uma Challa, Gartner’s customer service expert, says this is shortsighted because the technology isn’t yet up to the task. That puts the US in seventh place in that category.
Salesforce
OCTOBER 2, 2024
For instance, with the right customer relationship management (CRM) you can install a free chatbot to respond to customers. The more data used, the better the initial outcome, but these tools can also learn as they interact with customers over time. Many small businesses have a small IT team, or none at all.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Highspot
MAY 30, 2024
It ensures all customer-facing teams are equipped to provide a cohesive, consistent customer experience that maximizes growth. In fact, Gartner predicts that around 60% of enablement functions will focus on empowering these teams by 2026. This includes templates, scripts, presentations, and objection-handling guides.
Salesforce
JANUARY 8, 2024
Businesses collect a lot of it, but they don’t always know how to manage it. That’s where data management and harmonization come in. They bring together data from multiple sources — think your customer relationship management ( CRM ) and order management system s — to provide a holistic view of all your business activities.
Salesforce
MAY 16, 2023
Studies show that 77% of Gen Z value customized interactions, and 76% want digital communications they can customize based on their preferences. By 2026, Gen Z will comprise the largest share of the U.S. In other words, “In three years, you won’t have a customer base without customer intimacy,” said Sumner.
Expert insights. Personalized for you.
95 
Let's personalize your content