Highspot

MAY 30, 2024

Whether it’s sales and marketing not syncing up, using outdated tools, or outdated processes, these problems can slow progress. In fact, Gartner predicts that around 60% of enablement functions will focus on empowering these teams by 2026. You’re not alone. Many teams face challenges that keep them from hitting their targets.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Education Objection handling 52

Gong.io

APRIL 15, 2022

David Ellis, Sales Director at LinkedIn , summed it up nicely — “Revenue Intelligence enables us to go from hypothesis to data to actionable insights. New reps are ramping up faster and getting over 100% quota within the first few months of their ramp.” . Selling is a team sport. Next up: AI and “exciting automation stuff.”.

CRM 62

CRM Pitch Up-sell GTM 62

SaaStr

MARCH 31, 2025

SaaStr AI is the theme (not that original I know but), and roughly half our content will be on the intersection of B2B and AI, and half on GTM in today’s world. So this year’s SaaStr Annual May 13-15 in SF Bay is going to be bigger, better and even more AI than last year.

GTM 104

GTM B2B Networking Price 104

Martech

DECEMBER 17, 2024

The grey swans are gathering, and when that happens, the likelihood of one or more black swans showing up increases dramatically. And what great GTM impact they’d be losing if they bet the money on something else. If were all honest for a moment, what we think we know about how marketing powers GTM is meagre and often mistaken.

GTM 101

GTM B2B X-functional Up-sell 101

Martech

JANUARY 27, 2025

Over the past 22 months, Ive spoken with several hundred Fortune 2000 CEOs and CFOs about GTM for a book Im finishing. At this point, its clear to many that GTM is not the deterministic, coin-operated machine that many founders and VCs thought it would be almost two decades ago. Critical facts for your 2025 GTM strategy 1.

GTM 99

GTM Non-Profits Networking B2B 99

SaaStr

APRIL 14, 2025

SaaStr Annual has always been the go-to event for SaaS founders, executives, and investors, but 2025 is shaping up to be the best one yet. It’s 50% about the intersection of AI + B2B, 50% about GTM in 2025+, and … 50% about helping you meet the best of the best! With a New, AI Demo Stage from 100+ Top AI Start-Ups!

GTM 81

GTM Networking B2B Meeting 81