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Will traffic from search engines fall 25% by 2026?

Search Engine Land

Will traffic from search engines to your website drop 25% by 2026 as a result of the rise of generative AI answer engines? That’s what Gartner, a technological research and consulting firm, is predicting. Many also believe that ChatGPT is already stealing market share from Google. Why we care. The prediction.

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What Is Ecommerce and How Is It Changing (Waves Hand) Everything?

Salesforce

And ecommerce is big business: This year, the global ecommerce market exceeded $16 trillion. How did the market get this massive and what changes are in store as technology and customer expectations evolve? trillion by 2026 Here’s how to get your products in front of billions of shoppers. Sell on social What is ecommerce?

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The Ultimate Guide to Website Development (for Marketers)

Hubspot

You might be a business owner hiring a freelance developer to build your website, a marketer pitching a vision to your development team, or a student learning about development as a career. Between now and 2026, the employment of web developers is expected to grow by 15%. That’s much faster than most other technology careers.

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Nicole Greene: Looking forward with AI

Martech

She expects this and other genAI search innovations will mean huge changes in digital marketing. By 2026, search marketing will lose market share to AI chatbots and other virtual agents, with traditional search engine volume dropping 25%. It’s a really fascinating space. Q: To use a technical term, “Huh?”

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Are marketers trusting AI too much? How to avoid the strategic pitfall

Martech

Dig deeper: Googles search market share falls below 90% for first time since 2015 How AI tools are changing user behavior The new capabilities and changing user behaviors create a potential warning about the risk of relying on AI. This year it will be 14%; by 2026, its estimated to become over 17%.

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Customer experience tools and strategies: 2025 Predictions

Martech

Compliance deadlines for both of these updated accessibility guidelines begin as early as April 2026. In live event production, AI will automate captioning, analyse video in real time, and engage viewers, said Sujatha Gopal, Chief Technology Officer of the Communications, Media and Information Services Business Unit at TCS.

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