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10 Ecommerce Trends That Will Influence Online Shopping in 2024

Salesforce

Need to build a landing page for a new promotion? In fact, more than half of consumers (52%) have purchased an item secondhand in the last year, and the resale market is expected to reach $70 billion by 2027. Do you need to optimize product detail pages ? Secondhand purchases that were once viewed as stigma are now seen as status.

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How digital natives changed the game on legacy media

Martech

By 2027, 60% of Netflix subscribers will be watching commercials again. Every swipe, comment and like influences what gets promoted. Look at Netflix. Once the streamer was revolutionary, now it’s just another ad-supported network. In Q1 2024, 22% of U.S. subscribers watched ads a 65% jump in a quarter.

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