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The Channel Maturity Scale: How Do You Measure Up?

SaaStr

But, with up to 1 million ISVs crowding the $528 billion cloud services market by 2027 , vying for the most strategic route to meet your customers’ demand depends entirely on how well an ISV navigates the ins and outs of channel sales. Diminishing profit margins. appeared first on SaaStr.

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How AI is reshaping the content creator industry

Search Engine Land

Goldman Sachs predicts that the content creator industry will reach half a trillion dollars by 2027. Advertising networks have also been impacted by revenue reduction, and as a reaction, they are restricting the ability of AI-generated mass content sites to monetize with ads.

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All Types of Payment Methods Business Owners Need to Know [+Data]

Hubspot

Some prefer to pay via credit card, while others can set up ACH payments for direct deposit. If your payment processor can accept credit card payments, it should also be set up to accept debit cards. For instance, if you sell services to another business like I do as a freelancer, ACH payments are convenient and easy to set up.

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Taking a Deep Dive into Payment Processing Companies, Here’s What I Found

Hubspot

Not to mention how much tap-to-pay transactions have sped up my coffee runs. These processors make it easy for businesses of all sizes to accept payments from customers globally and in person, making them a critical component for anyone who sells goods or services. PayPal is easy to set up, but a potential downside is its fees.

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What Is B2B Sales: Strategies & Best Practices

Salesforce

About $3 trillion — that’s Forrester’s estimate for B2B sales by 2027, almost double what it was in 2021. In B2B (business-to-business) sales, one business sells goods or services to another. They stretch from mid-level managers all the way up to the C-suite. Learn more What is B2B sales? Longer close time.

B2B 59
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In-game ads: why brands should be excited

Search Engine Land

With game revenues projected to reach $285 billion by 2027, it’s no surprise that this is a huge opportunity for advertisers. In addition to brands being able to reach new audiences, grow their community, and sell more products or services, game publishers like ads because it allows them to monetize their content.

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Where and How Often Do Consumers Watch Live Video? [New Data]

Hubspot

By 2027, the live video market is expected to surpass $184 billion. Or, if you're selling a B2C product, you might want to focus on the bigger, broader networks like Facebook or YouTube since they have a large range of audience demographics. And brands are taking notice. Other Platforms for Live Video Streaming.