Remove 2027 Remove Objectives and Key Results Remove Trust
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How AI will affect the future of search

Search Engine Land

This is a leap from simple keyword matching to predictive, context-aware results. With search engines like Google and Bing employing AI to enhance result accuracy, marketers must understand AI’s impact to remain competitive. It starts with AI drafting content, embedding keywords, and aligning with search engine results pages.

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How to Use AI to Meet Your ESG Goals Faster

Salesforce

The result is additional pulls on time, money, and energy on the various tasks needed to document ESG progress. billion in 2023 to nearly $65 billion in 2027. We found that 95% of knowledge workers surveyed said easier-to-understand ESG reporting would build trust in companies’ commitments. G AI can help.

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LinkedIn: The marketer’s guide

Martech

billion by 2027. As a result, many posts have all the liveliness and personality of a press release. New campaign objectives are being added — including brand awareness, engagement, website conversions and video views. They must be doing something right: LinkedIn’s 2022 ad revenue was $5.91 billion, It is projected to reach $10.35