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The customer data platform market

Martech

Market to triple by 2028 The global market for customer data platforms is expected to triple in size by 2028, according to a recent report by Mordor Research (See Figure 1). billion in 2028. ActionIQ CX Hub offers modular and scalable solutions that can be customized to meet the needs of enterprise clients.

Customers 114
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10 Fast Tips to Winning More Consulting Clients

Hubspot

The job outlook for consultants is expected to increase by 14% through 2028 , proving there is plenty of opportunity in this growing field. While there are increasing opportunities for consultants, you’ll need a steady stream of clients to sustain a consulting business. Identify your ideal client. What is your ideal project?

Consult 87
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How Can Financial Services Firms Grow Business With Agentforce?

Salesforce

Between 2024 and 2028, IDC forecasts that financial services will account for 20% of a worldwide AI spending surge to $632 billion. This would save investment managers time analyzing data and free them up to focus on delivering high-value client service and bringing in new accounts. Agentforce is now generally available. Back to top.

Service 52
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The never-ending war against ad fraud

Martech

The projection is that, by 2028, the percentage remains fairly level (23%), but because media spend is climbing rapidly, that means a loss of $172 billion. Perhaps brands are willing to overlook the waste of ad dollars as long as campaigns are generating lift? ” What is to be done?

Represent 112
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What is CRM and how does it support marketing?

Martech

billion by 2028, according to Grand View Research, Inc. CRM systems help these companies establish consistent processes, all the while helping them keep up with increasing quantities of client work. To infuse their campaigns with the personalization consumers demand, more sales and marketing departments are turning to CRM solutions.

CRM 98
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The Impact of AI on Sales Strategies and Performance

Highspot

In the same vein, buyers are becoming increasingly AI-savvy, with projections suggesting that by 2028, 70% of B2B buyers in the U.S. This signifies a shift in how products and services are discovered, evaluated, and chosen, emphasizing the necessity for sales reps to use AI to meet client needs.

Sales 52
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Partner Ecosystems: How Partnerships Can Help You Expand Your Offerings and Retain Business

Hubspot

For partners looking to scale, this means a huge opportunity to specialize in areas like AI model training, data optimization, and cross-platform automation, offering deeper value to clients while increasing profitability. Meanwhile, teams created campaigns 80% faster and reduced repetitive tasks by 20%. That comes with a dollar value.