Martech

JANUARY 25, 2022

Customer relationship management (CRM) is the technology brands use to nurture relationships with their customers. These solutions are designed to help sales and service agents communicate with customers more effectively. Customer segmentation. billion by 2028, according to Grand View Research, Inc.

CRM 98

CRM Agriculture Hospitality Healthcare 98

Salesforce

NOVEMBER 18, 2024

Between 2024 and 2028, IDC forecasts that financial services will account for 20% of a worldwide AI spending surge to $632 billion. Agents use LLMs to analyze and understand the full context of customer interactions or an automated trigger, then reason through decisions on the next steps autonomously.

Service 52

Service Non-Profits Territory Trust 52

Highspot

MARCH 13, 2024

In the same vein, buyers are becoming increasingly AI-savvy, with projections suggesting that by 2028, 70% of B2B buyers in the U.S. Furthermore, AI considers a wide range of variables such as seasonality, economic indicators, and the impact of marketing campaigns to provide a holistic view of the sales landscape.

Cross-sell 52

Cross-sell Sales Pipeline Follow-up 52