2028, Meeting and Relationship building

How to unlock more value from your event content

Martech

SEPTEMBER 8, 2023

The event was incredibly successful: Sales booked dozens of on-site meetings, NPS scores were high and brand awareness skyrocketed. To get the most value, you’ll need to focus on building relationships across event marketing, content marketing and brand marketing. trillion by 2028 , per Verified Market Research’s estimates.

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What is CRM and how does it support marketing?

Martech

JANUARY 25, 2022

CRM systems are often confused with customer data platforms (CDPs) because they both store customer data, but the two are designed to meet different challenges. billion by 2028, according to Grand View Research, Inc. This is perhaps why so many marketers replaced their CRM systems in 2021, opting for new versions to meet their needs.

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How to unlock more value from your event content

What is CRM and how does it support marketing?

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