Martech
MARCH 18, 2025
By 2028, traditional B2B marketing and sales tactics from demand generation to outbound prospecting will be nearly unrecognizable or extinct. But by 2028, most of these disciplines will be unrecognizable or obsolete. Which GTM sub-disciplines will disappear by 2028? The time to adapt is now. The reason?
Martech
APRIL 18, 2022
The global social media advertising market is expected to reach $262 billion by 2028, up from $103 billion in 2020, according to a new report by Million Insights. from 2021 to 2028 owing to the increased spending on advertising. from 2021 to 2028. This would give it a CAGR of 12.4% for that period. What’s driving it.
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Sales Pop!
FEBRUARY 16, 2023
billion by 2028. Arbitrage opportunities – Arbitrage means capitalizing on price differences across various markets to make money. If a security, commodity, or currency is priced differently in two different markets, traders will purchase the cheaper version and then sell it at a higher price to make money.
Martech
APRIL 8, 2024
By 2028, brands’ organic search traffic will decrease by 50% or more as consumers embrace generative AI-powered search. No one is giving 20% off coupons when the price tag is many tens of thousands of dollars. Gartner’s research has found that: By 2025, GenAI will be embedded in 80% of conversational AI offerings, up from 20% in 2023.
Martech
FEBRUARY 8, 2023
Offering a competitively priced product that customers want to purchase is a huge piece of the puzzle. The global market for loyalty is worth billions, forecast to explode to $24 billion by the end of 2028. But how do you convince those customers to stay with you? How do you get them to buy, not once, but many times over?
Highspot
MARCH 13, 2024
In the same vein, buyers are becoming increasingly AI-savvy, with projections suggesting that by 2028, 70% of B2B buyers in the U.S. They can provide updates on competitors’ activities, including product launches, pricing changes, and marketing campaigns. will rely on AI to aid in their purchasing process.
Salesforce
JUNE 5, 2023
And, even if your organization doesn’t need to worry about these regulations today, beginning in 2028, any non-EU companies over a certain size will fall into scope for CSRD, regardless of whether or not they have direct entities in Europe. Finding high-quality credits will get more challenging, and prices likely will rise.
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