2028 Product Strategize 
Martech
MARCH 18, 2025
By 2028, traditional B2B marketing and sales tactics from demand generation to outbound prospecting will be nearly unrecognizable or extinct. But by 2028, most of these disciplines will be unrecognizable or obsolete. Which GTM sub-disciplines will disappear by 2028? The time to adapt is now. The reason? What replaces it?
Sales Hacker
OCTOBER 2, 2024
Product : Attention At Attention, call recordings and CRM auto-fill are just the beginning. Gartner predicts that by 2028, 60% of seller work will be executed by Generative AI technologies. The adoption of sales and GenAI products Key insights below, including an important reminder on AI’s role in enhancing human potential.
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Martech
SEPTEMBER 8, 2023
Event sessions are cornerstone content that can drive activations year-round in account-based marketing outreach, sales outreach and even in-product. trillion by 2028 , per Verified Market Research’s estimates. But one team alone can’t achieve it. The global event industry will be valued at $2.19
Martech
FEBRUARY 8, 2023
Offering a competitively priced product that customers want to purchase is a huge piece of the puzzle. The global market for loyalty is worth billions, forecast to explode to $24 billion by the end of 2028. But how do you convince those customers to stay with you? How do you get them to buy, not once, but many times over?
Highspot
SEPTEMBER 13, 2022
13, 2022 /PRNewswire/ — Highspot , the sales enablement platform that increases sales team productivity, today announced perennial recognition across various publications for its business growth and culture. Sales enablement is critical for increasing sales productivity, which is required in today’s market. SEATTLE, Sept.
Lead Fuze
OCTOBER 11, 2023
This revolutionary tool can take over numerous tedious tasks such as email scheduling or social media posts creation based on customer behavior analysis, allowing marketers to focus on strategic planning instead of getting bogged down with manual work. billion by 2028, there’s no doubt about its rising popularity.
Salesforce
JUNE 5, 2023
And, even if your organization doesn’t need to worry about these regulations today, beginning in 2028, any non-EU companies over a certain size will fall into scope for CSRD, regardless of whether or not they have direct entities in Europe. This may seem daunting, but this transparency can help your business grow.
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