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AI-powered martech news and releases: July 18

Martech

Reality bites the dust: Some 80% say that by 2030 (six years from now!) Now, here are this week’s AI-powered martech releases: SugarCRM added generative AI features to enhance customer intelligence and boost productivity for sales and service teams. And 68% believe they’ll be able to include “AI characters based on their friends.”

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3 actions to prepare for machine customers in service organizations

Martech

Many customer service organizations believe “machine customers” are but a distant trend, yet they’re already here and impacting our daily lives. Maybe you’ve recently asked Siri, Alexa or some other smart product to call customer service or wait on hold for you. Reporting them to customer service.

Service 98
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Humans and Technology Must Win Together, Too

Sales Pop!

I predict that by the year 2030, innovations and advancements will be growing so fast we won’t be able to comprehend them. As an example, Pipeliner is hosted in the cloud on Amazon Web Services (AWS). There will be many more to come. Technology proliferation will only increase over time. Technology Merges With Humans.

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Marketing to the 50+ crowd: A booming opportunity

Martech

Ogilvy’s 2030 Forecast asserts 60+ is the fastest-growing and wealthiest consumer class, representing a lucrative “silver economy” for product and service brands. My boomer colleague is part of an adaptable, active, tech-forward cohort who cannot be overlooked, largely because they also hold more than half of America’s wealth.

Represent 126
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How Large Corps Build Sustainable Business Models To Combat Climate Change

Salesforce

The first step toward honoring the United Nations’ Sustainable Development Goals (SDGs) , the North Star to-do list for people and the planet by 2030, is to create sustainable products. In 2020, CEO Marc Benioff led a consortium of companies in an initiative to plant one trillion trees by 2030. Build a sustainable business model.

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Building Strategic Assumptions? Don’t Ignore These 7 Drivers of Change

Smarter With Gartner

Wearables and mobile devices with AI-powered services provide fitness and healthcare monitoring and analytics today. By 2030, digital information and technology can help reduce global greenhouse gas (GHG) by 15%. The Royal Society estimates that digital can account for one-third of GHG reduction in the UK by 2030. Opportunities.

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Catch Up on the Top Sessions from SaaStr Money 2021!!

SaaStr

The financial services industry – banking, lending, insurance – has long benefited from deep competitive moats that limited competition and stifled innovation. Explore how fintechs and other companies embedding banking services can leverage their bank and tech partner relationships to build thriving, compliant businesses fast.

Finance 111