2032 Customer Relationship Management Drivers/motivators 
Hubspot
AUGUST 7, 2024
CRM stands for “customer relationship management” system. An effective CRM is make-or-break for SaaS companies because of: Customer Retention. 47% of polled businesses said that the use of CRM software had a significant impact on their customer retention. billion by 2032 , a 12.6% User Experience.
PandaDoc
SEPTEMBER 19, 2023
billion in 2032, with a CAGR of 12.6% Referral programs Encourage satisfied customers within each vertical market to refer your products or services to others in their industry. Implement referral programs or incentives to motivate and reward customers for their referrals. billion in 2022 to $402.4 year-over-year.
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