Anthony Cole Training
OCTOBER 4, 2024
In order for salespeople to truly engage, build value, and develop long-lasting relationships, they must compliment their selling approach with sales enablement tools and technology. Listening with the intent to learn, asking questions that are not product-based, and understanding the nuances, trends, and challenges of a company and industry are required in today’s environment.
Iannarino
OCTOBER 3, 2024
Unlock the hidden advantages of reading, writing, and speaking to elevate your B2B sales game and stay ahead of your competitors.
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Iannarino
SEPTEMBER 30, 2024
I want to tell you an old story that you need to know. For 14 years I've been writing a blog post every day, minus 13 days when I was in the Himalayas and I went to Mount Everest. When I started, I thought there was no possible way I would be able to write and post every day, but it turns out I have done both of those things.
Force Management
OCTOBER 3, 2024
Last month, the Revenue Builders Podcast shared stories from the sales world and beyond of leaders who built, coached and motivated elite teams. From Bowling Green University football coach Brian White to accomplished Human Resources expert Hollie Castro, these leaders have some wisdom to impart on building great relationships and coaching greatness out of the individual.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
Martech
OCTOBER 4, 2024
Google’s pivot on deprecating third-party cookies has caused uncertainty in the digital advertising industry. Originally set for 2022, the plan faced multiple delays since its announcement in January 2020, leading to doubts about Google’s commitment. The move has sparked speculation about the future of privacy-focused advertising and the impact on businesses that have been preparing for a cookieless future.
Search Engine Land
OCTOBER 1, 2024
We all know there have been many changes in the search results during the last year. AI Overviews. Reddit increases in visibility. Google’s site reputation abuse policy. And the list goes on and on. However, one key topic has been overlooked: Google’s major updates to ecommerce search results, which deserve more attention. March 2022 : They launched product grids that show products directly.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
SaaStr
SEPTEMBER 29, 2024
So I’m back full time-ish to the SF Bay Area. As, often quietly, are so many leaders and execs I’ve known for years. I spent about 60% of my time since lockdown in SoCal, 30% in Palo Alto, and the rest in Misc. It wasn’t to work at the beach, it was for family reasons. But still, I like many of us went from someone who never felt they could leave the SF Bay, to someone who well, did.
Martech
SEPTEMBER 30, 2024
Let’s face it: the marketing world is already complicated. Agile marketing isn’t easy to implement or continuously manage, and the promise of helping teams prioritize work — and say no to some things — remains elusive. But now, marketing processes are shifting even more rapidly, with generative AI emerging as the top catalyst. How do you combine agile marketing and generative AI?
Search Engine Land
OCTOBER 1, 2024
Phase two of Google’s mobile-first indexing – rendering – is Chrome and has been since 2018, according to SEO expert Cindy Krum. In a newly released video presentation, Krum said: “What I believe is happening here is that Google failed to tell us at this time in 2018, when it launched, that what they were using for the second phase of indexing was not a bot, per se.
Salesforce
OCTOBER 1, 2024
What’s the scariest thing about Halloween? Some retailers may be missing out on opportunities to rev up sales through the end of October. After some years of declining sales, retail’s Halloween season is now the industry’s second biggest retail holiday. A few years before the pandemic, Halloween spending was down in the U.S. from $9.1 billion in 2017 to $8 billion in 2020.
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Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority. Organizations with a standard onboarding process boost employee retention by 58% and increase productivity by 50%. Unfortunately, many companies struggle with inefficient processes that lead to high turnover and missed revenue opportunities.
Iannarino
OCTOBER 1, 2024
Discover how shifting from traditional sales tactics to a consultative approach can help you win large, enterprise-level clients.
SaaStr
OCTOBER 2, 2024
Dear SaaStr: Why Do Founders Hire So Many Terrible VPs that Mislead Them? I think it’s a combination of three factors: Trusting your team. It’s hard to scale if you don’t. Needing a team. You can’t do it all yourself. And Hiring folks to do something you don’t know yourself and/or haven’t done yourself. Because … then you don’t know. If you hire a VP of Sales and have never done sales yourself, you won’t really know.
Martech
OCTOBER 2, 2024
As September drew to a close, so did Oracle Advertising. The withdrawal from the ad business had been abruptly announced during an earnings call in June this year. Since then, Oracle’s premium customer base has been looking for new ad platforms while talented staff members have been looking for new opportunities. The history of Oracle advertising goes back 10 years, beginning with the acquisition of cloud DMP BlueKai and consumer data platform Datalogix.
Search Engine Land
OCTOBER 3, 2024
The long-awaited and much-anticipated Google AI Overview Ads are going live and will begin showing to mobile U.S. users, Google announced today. We first learned Google would start testing this new AI Overview ad format five months ago (it was one of the big announcements at Google Marketing Live 2024 in May). However, we’ve yet to see the ads in the wild between then and today (as far as I know).
Speaker: Evelyn Chou
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
Sales Hacker
OCTOBER 2, 2024
This is a special Wednesday edition of The GTM Newsletter by GTMnow – read by over 52,000 revenue professionals weekly to stay up-to-date on go-to-market and scale their companies and careers. GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies.
Iannarino
OCTOBER 2, 2024
In a rapidly evolving sales landscape, the question remains: Will AI replace human relationships, or will human interaction continue to dominate?
SaaStr
OCTOBER 3, 2024
We’re excited to have Rippling as a first-time Diamond Sponsor for 2025 SaaStr Annual, May 13-15 in SF Bay! ! We’ve had so many great times with Rippling execs over the years, from CEO Parker Conrad joining us for the first SaaStr Annual waaay back in 2015 (!), to helping kick off SaaStr Europa 2023. And for CRO Matt Plank supporting us on our #1 ranked CRO Confidential podcast, and Live at SaaStr Annual 2024!
Martech
OCTOBER 1, 2024
My two previous articles on personalized customer experiences focused on the need to embrace AI and the goal of AI that truly understands customer data. I’m going to continue to explore the framework I introduced in those articles here, moving to the lower-right quadrant: Agency. I’m not talking about AI’s impact on marketing and advertising agencies , though that’s a topic getting attention in many circles.
Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions
Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!
Search Engine Land
SEPTEMBER 30, 2024
Keyword research is a cornerstone of SEO success, but many SEOs do it incorrectly. Instead of focusing on keywords that drive revenue, they only chase traffic volume. Instead of focusing on keywords that generate revenue, they often prioritize traffic volume alone. This guide tackles a new approach to keyword research that boosts your online presence and directly contributes to your bottom line.
Partners in Excellence
OCTOBER 2, 2024
O Meetings are critical to achieving our performance goals! It is through these meeting, whether F2F, virtual, phone, that we engage our customers, helping them navigate their buying/problem solving process. So it stands to reason, that more meetings would drive higher levels of performance. To increase our attainment, we just need to conduct more meetings.
Iannarino
OCTOBER 4, 2024
In the competitive world of B2B sales, the difference between hunters and non-hunters can determine who wins the deal—and who gets left in the cold.
SaaStr
SEPTEMBER 30, 2024
So is AI taking over everything? Will $1B SaaS companies be run by 1 person teams? I mean … maybe. Across the SaaStr Fund portfolio, I’ve seen multiple portfolio companies lost $1m customers to new, in-house AI initiatives. But I’ve also seen others grow even faster as AI rebooted and enhanced their products. What I do know is many of the billion+ SaaS companies I invested in a decade ago would not be remotely competitive today.
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
Martech
OCTOBER 1, 2024
In recent years, tech giants like Meta, Google and Amazon tightened their grip on digital media while facing increased scrutiny from consumers and regulators. Beneath the headlines, a key shift is reshaping how brands interact with ad platforms: the growing tension between consolidation and transparency. How consolidation and transparency are redefining digital advertising Consolidation is growing due to several factors.
Search Engine Land
OCTOBER 3, 2024
Google is starting to roll out AI-organized search results today, as well as the new links and citations format in the Google AI Overviews. AI-organized search results. The new AI-organized search results, as we covered in May , are now rolling out in the U.S. Google wrote : “We’re rolling out search results pages organized with AI in the U.S. — beginning with recipes and meal inspiration on mobile.” This includes search results organized by web, including articles, videos, forums an
Sales Hacker
OCTOBER 1, 2024
A transformational leader who specializes in data driven GTM, Allison Metcalfe has had a non-traditional path to the C Suite – starting in Account Management, and being a leader in the evolution of Customer Success, Allison has held a variety of leadership roles across sales and operations in some of Silicon Valley’s most successful companies including Jigsaw (acquired by Salesforce), Demandbase, Quotient (NYSE: QUOT) and Liveramp (NYSE: RAMP), which went from $30M to $500M in revenue and
The Advantexe Advisor
OCTOBER 1, 2024
I had the opportunity to spend some great time with one of our manufacturing clients at a General Manager Business Acumen training program in Shanghai last week. The purpose of the program was to develop their strategic leadership and business acumen skills further so that they could address another challenging year in 2025. In our program, we utilize a highly customized business simulation to present the participants with the chance to learn by doing and take their key learnings right back to t
Speaker: Brendan Sweeney, VP of Sales at Allego
Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.
SaaStr
OCTOBER 4, 2024
Dear SaaStr: I’m Now in My 30s. What’s Your Advice For a Great 4th Decade of Work Life? #1. Only work with truly great executives going forward It’s time to work with fewer, better executives. Now you know who’s great and who isn’t. Don’t settle again. #2. Try to move on from grudges, folks that weren’t fair to you, etc.
Martech
OCTOBER 1, 2024
Salesforce suffered an outage across a number of instances Tuesday, making some features of its platform unavailable to users, while others reported they could not log into Salesforce at all. Salesforce referred to the incident as a “degradation of service” and issued a number of updates throughout the day on Tuesday. As is often the case with SaaS outages (and crises in general), the initial communications to the public weren’t always accurate.
Search Engine Land
OCTOBER 3, 2024
These days, I’m looking at SEO research a little differently. Most of the data that’s been most valuable for developing SEO-friendly content isn’t from Google, Bing or even third-party SEO tools. Platforms like TikTok, YouTube and Reddit act like search engines, and they’re rich with data about markets, audiences and what engages them. In a world where creating strong SEO content means creating user-first content , this type of data is immensely valuable: It’s rapid consumer intelligence using w
G2
OCTOBER 3, 2024
We often think of artificial intelligence (AI) as a tool for automating tasks or crunching numbers. But the truth is AI is reshaping businesses in ways we couldn’t have imagined.
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Are your sellers unsure about using AI in their day-to-day workflows? Or are they eager to try but uncertain where to start? They might be asking: Which tasks are best suited for AI? How will using AI affect my relationship with my customers? With so many tools available, which ones are the most useful to me? To help answer these and other common questions about using AI during the sales cycle, we surveyed B2B sellers who were early adopters to get their insight and advice about how to use gen A
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