A/B testing, Cold Call and Target audience/market

7 (and a half) Dos and Don’ts for Creating Winning Sales Campaigns

Sales Hacker

SEPTEMBER 25, 2020

1: Know Your Audience. By now, we all know the importance of directing our sales campaigns towards a targeted audience. Marketers who use segmented campaigns note as much as a 760% increase in revenue. If you’re targeting restaurant owners, for example, you might not have the best luck on LinkedIn.

Campaign

Campaign A/B testing Follow-up Angle

How to Start a Lead Management Program in 9 Easy Steps

Hubspot

MARCH 12, 2012

It's clear from the beginning of your lead management planning how customers don't want to be marketed to today, but the success of your lead management program hinges on understanding how your customers do want to be marketed to. 8) Refine Your Plan, Develop More-Targeted Communications, Repeat.

A/B testing

A/B testing Lead generation Follow-up Cold Call

Technology Sales Today

7 (and a half) Dos and Don’ts for Creating Winning Sales Campaigns

How to Start a Lead Management Program in 9 Easy Steps

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