Hubspot

APRIL 9, 2021

Choosing the right pricing for your product is a little bit like Goldilocks. Plus, consumers might not value your product or brand as highly if they see a much lower cost than competitors'. Let's dive into the pros and cons of A/B testing your pricing — and how to do it. This is where A/B testing comes into play.

A/B testing 100

A/B testing Price Conversion Prospecting 100

Martech

NOVEMBER 10, 2023

This article shares the results that ChatGPT delivered using my extensive prompt, which I wrote to align with the hypothesis we used to set up our A/B testing program. Some notes before we dive in: We wanted to learn how ChatGPT could factor into our campaign process at all stages to help us set up, test and launch campaigns faster.

A/B testing 124

A/B testing Campaign Retail Angle 124

ConversionXL

JUNE 14, 2022

And you can’t trust the outcomes of your tests if you don’t know you’re looking at accurate metrics. That’s why you need to build your testing program around a Single Source of Truth (SSOT) dataset. If you can’t, even the simplest A/B test will lack value. What is A/B testing. Why would you want to do this?

A/B testing 92

A/B testing E-commerce Campaign Strategic planning 92

ClickFunnels

SEPTEMBER 17, 2021

It enables you to conduct sales funnel analysis for the purpose of conversion rate optimization: You identify the weak spots in your funnel. That should lead to an increase in the overall conversion rate of your sales funnel, meaning more sales, more revenue, and more profit. Conversion Rates. Visitor to lead conversion rate.

A/B testing 235

A/B testing Sales Conversion Price 235

ClickFunnels

NOVEMBER 22, 2022

Want to create and sell info products like online courses? you can build complete beautiful websites in a jiffy… not to mention storefronts, product pages, landing pages, sales funnels, and everything else that a website needs to be effective and persuasive. Many ClickFunnels users sell high-ticket services or products.

A/B testing 52

A/B testing Niche CRM Up-sell 52

Martech

SEPTEMBER 13, 2024

August has no holidays, so use this gap in the calendar to your advantage, like getting rid of surplus stock with a clearance sale or A/B testing discounts vs. free items on your email pop-ups to acquire new contacts. Conversely, if you’re sending one per day, make sure your content is super relevant each time. The big bonus?

A/B testing 137

A/B testing Strategic planning Campaign Strategize 137

ClickFunnels

DECEMBER 18, 2022

You may have the best product or service in the world, but if your landing page doesn’t convert well, you’re not going to make any money. But first, a few important tips about measuring conversion rate…. Important Tips For Measuring Conversion Rate (Accurately). What exactly is a “conversion” and what are you trying to measure?

A/B testing 246

A/B testing Angle Conversion Cross-sell 246

ClickFunnels

NOVEMBER 25, 2022

The post Is A Landing Page Agency Needed For Killer Conversions? Are you considering hiring a landing page agency to create a landing page for your product or service? A landing page is a web page that is designed with a single conversion goal in mind. appeared first on ClickFunnels. What Is a Landing Page?

Conversion 130

Conversion A/B testing Cross-sell Lead generation 130

ConversionXL

JULY 8, 2021

Conversions are crucial to your business. But a good conversion rate doesn’t always mean more sales. The magic of a conversion rate formula lies in gleaning marketing insights. It’s a window into what’s working and what isn’t so you can test, optimize, and improve. How to calculate conversion rate.

Conversion 156

Conversion Growth Gambling A/B testing 156

Martech

SEPTEMBER 20, 2021

eBike manufacturer Serial 1 had lots of gorgeous product and lifestyle imagery at their disposal, but they didn’t know what specific shots would resonate with their customers. They also had limited time to wait for results from a traditional A/B testing approach. . A vision of product accessibility.

Conversion 126

Conversion A/B testing Objectives and Key Results Manufacturing 126

ClickFunnels

AUGUST 16, 2021

They’re looking to see if your company is trustworthy… or if your products/services fit their needs. your email list) about your brand, your products/services, to build trust, and to ultimately make sales. That sequence ends with a relevant product/service offer based on the lead magnet they opted into. They’re browsing.

Campaign 242

Campaign A/B testing Trust Click Through Rate 242

ClickFunnels

DECEMBER 19, 2021

You get them interested in your product. You persuade them to buy your product. You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product. You offer the customer your most expensive and most valuable product. leads per day).

Lead generation 263

Lead generation Cross-sell Non-Profits A/B testing 263

ClickFunnels

AUGUST 8, 2021

A lead is a potential customer who has: Expressed an interest in your product or service. Alternatively, a lead can be someone who has not given you their contact information but has expressed an interest in your product or service once you reached out to them. A/B testing. Drag-and-drop page editor. 2 Convertri.

Lead generation 246

Lead generation A/B testing X-functional Price 246

Martech

DECEMBER 2, 2024

A/B testing (split testing): This is one of the most straightforward and effective methods for measuring incrementality. Multi-touch attribution (MTA): While not as precise as A/B testing, MTA models can help allocate credit to various marketing channels based on their contribution to conversions.

A/B testing 123

A/B testing Territory Technique CTR 123

ClickFunnels

AUGUST 5, 2021

The post Lead Generation Vs Conversion – Here’s What You Need To Know appeared first on ClickFunnels. Everyone is talking about “conversions”… But is that the same thing as “lead generation”? Today we are going to discuss: What is conversion? Conversion vs. lead generation. Table of Contents What Is Conversion?

Lead generation 130

Lead generation Conversion A/B testing Promote 130

Martech

JANUARY 31, 2023

Conversion optimization platforms (COPs) address this by enabling marketers to systematically test and personalize websites, mobile apps and other touch points to provide each user with a satisfying experience. Conversion optimization platform functionality typically includes: A/B and multivariate testing.

Conversion 111

Conversion A/B testing B2B Campaign 111

ClickFunnels

OCTOBER 26, 2021

Middle of the funnel (potential customers): You get them interested in your product. Bottom of the funnel (existing customers): You persuade them to buy your product. You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product.

Consult 201

Consult A/B testing Cross-sell Sales 201

Veloxy

FEBRUARY 1, 2024

Measuring the right sales productivity metrics is crucial for any sales team looking to boost its performance. This guide unveils essential metrics such as lead response time, conversion rate, and quota attainment to help you understand where your team excels and where there’s room to grow.

Product 130

Product Quota Objectives and Key Results CRM 130

ClickFunnels

NOVEMBER 18, 2021

You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product. You offer the customer your most expensive and most valuable product. Here’s how Russell explains it: Note that you only need a lead magnet + a frontend product to get started.

Price 241

Price Sales A/B testing Pitch 241

ClickFunnels

JUNE 22, 2021

How to improve the lead generation funnel conversion rate. A lead is a potential customer who: Has expressed an interest in your product or service. You also want to set up a conversion goal to track the sign ups. Evaluate the conversion rate of your lead generation funnel. How to to analyze Google Analytics data.

Lead generation 230

Lead generation A/B testing Contact Conversion 230

ClickFunnels

DECEMBER 5, 2022

A landing page is a web page designed with a single conversion goal in mind. It’s probably safe to say that the vast majority of landing pages fall into one of these two categories: Lead generation landing pages where the conversion goal is to get the potential customer’s contact details – typically their email address.

A/B testing 148

A/B testing Objectives and Key Results Lead generation Conversion 148

ClickFunnels

JANUARY 1, 2023

The post 10 Conversion Copywriting Tips That Can Explode Your Business appeared first on ClickFunnels. Conversion copywriting is a powerful tool that can help. If done correctly, it can be incredibly effective in boosting sales and conversions. If done correctly, it can be incredibly effective in boosting sales and conversions.

Conversion 130

Conversion Objectives and Key Results A/B testing Drivers/motivators 130

ClickFunnels

JULY 2, 2021

When was the last time you bought a product immediately after hearing about it for the first time? Instead, you probably visit the company’s website, check out their content, subscribe to their email list… And only then consider purchasing one of their products. You offer the customer a more expensive and more valuable product.

Cross-sell 246

Cross-sell Sales Niche Price 246

ConversionXL

SEPTEMBER 10, 2019

It directly impacts the company, is fairly autonomous, works great with a few high-caliber folks, and involves a ton of A/B tests. I use a more restrictive definition: A growth team is a product tech team that’s focused on acquisition instead of core product features. Version B still has a decent chance of winning.

Growth 133

Growth A/B testing Non-Profits Engineering 133

ClickFunnels

NOVEMBER 21, 2021

You get the potential customer interested in your product. You persuade the potential customer to buy your product. You make them want your product. You ask them to buy your product. You offer the potential customer your least expensive and least valuable product. Your subscription product. Don’t do it!

Pitch 256

Pitch Sales Lead generation Niche 256

Martech

JUNE 18, 2024

Test variations: Employ A/B testing to find what works best. Provide clear solutions: Explain how your products help solve specific problems, such as “Our latest running shoes feature enhanced cushioning to minimize race-day fatigue.” This demonstrates your product in action and inspires your audience.

Campaign 126

Campaign A/B testing Sports Retail 126

ClickFunnels

DECEMBER 19, 2022

Landing pages are web pages designed around a single conversion goal. They have the best conversion rates of all types of web pages which is why they are heavily utilized in online marketing. 1 Choose a Conversion Goal for Your Landing Page. Here are the three most common landing page conversion goals: Lead generation.

Lead generation 209

Lead generation A/B testing Up-sell Conversion 209

SaaStr

NOVEMBER 2, 2022

The core product is very B2C, but the upgrade to paid has very SMB B2B metrics, and 80% of the revenue is subscription based. Everything is aggressively A/B tested, including new product development. A/B testing can be harder in lower volume B2B products, but it’s a reminder we all need to do more of it.

A/B testing 128

A/B testing B2C B2B Growth 128

ClickFunnels

JANUARY 26, 2022

A lead is a potential customer that has: Expressed an interest in your product. And neither is someone whose contact details you have somehow obtained but who has never shown any interest in your product. Lead to customer conversion rate. You offer the potential customer your least expensive and least valuable product.

Cross-sell 244

Cross-sell Lead generation Pitch Niche 244

ClickFunnels

DECEMBER 9, 2021

You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product. You offer the customer your most expensive and most valuable product. It should also give them a taste of the value that they can expect from your frontend product.

Lead generation 262

Lead generation Campaign Up-sell A/B testing 262

Martech

AUGUST 12, 2024

Prompt: How might a marketer for a large B2C company incorporate a CDP into their martech stack to improve the customer experience, increase customer engagement, and increase conversion rates? cart abandonment, product views) to re-engage customers at critical moments in their journey.

Customers 116

Customers A/B testing B2C Cross-sell 116

ClickFunnels

JANUARY 26, 2022

With so many potential options when it comes to putting your product out there, there’s no need to restrict yourself. Organic traffic, on the other hand, is usually a result of unpaid search results, like someone looking for a product or solution in a search engine like Google. Both types can be valuable forms of traffic. Email Lists.

Niche 246

Niche Click Through Rate Sales A/B testing 246

Search Engine Land

JANUARY 30, 2024

Test, refine and test again. Over time, you’ll need to revisit your tests as visitor behavior changes. Optimize for conversions You have traffic, and it’s time to make sales. What is your conversion rate (CVR)? Landing pages : If your landing pages aren’t converting, begin A/B testing them.

A/B testing 105

A/B testing UX Intrinsic Trust 105

ConversionXL

MARCH 3, 2021

In terms of the ideal length of a PPC campaign, I recommend you have enough monthly budget to acquire at least a few hundred clicks (you need enough conversions to calculate a statistically significant conversion rate.) 3) Write highly-targeted ad copy and utilize A/B testing. Example of Google Ads A/B testing feature.

Campaign 146

Campaign Prospecting A/B testing Conversion 146

ConversionXL

AUGUST 30, 2019

Most product descriptions are awful. Product copy and product descriptions seem like such minor parts of a website in the grand scheme of conversion optimization , so many brands brush it off. In fact, some companies do product copy so well that it’s almost a feature of the product itself. Substantially.

Product 127

Product Objectives and Key Results Pitch Non-Profits 127

Martech

MAY 16, 2024

Marketing automations can help you streamline processes, increase productivity, and yes, capture more leads. Since you’re creating micro-segments and adapting each engagement based on behavior, you can take the next step and tailor the conversation to the individual. Use A/B testing to assess the effectiveness of your workflows.

A/B testing 132

A/B testing Campaign Lead generation Prospecting 132

Martech

NOVEMBER 11, 2024

Each role is key in engaging customers, boosting conversions and supporting broader business goals. Regularly testing usability to inform design improvements. Their work amplifies user engagement and boosts conversions by making every interaction count. Conducting A/B tests to refine open rates, engagement and conversions.

A/B testing 121

A/B testing UX CRM Strategize 121