ClickFunnels

AUGUST 16, 2021

What Should You Split Test? (A/B A/B Testing Ideas) How To Conduct a Proper Split Test Common Split Testing Mistakes That You Need To Avoid Want Russell To Show You How To Build a Sales Funnel? What Is Split Testing? shared Joshua Porter, then VP of Product and Community at Performable.

A/B testing 246

A/B testing Conversion Technique Follow-up 246

Search Engine Land

MARCH 4, 2024

A/B testing can be a great tool for enhancing website functionality, user experience and conversions. However, when done at an enterprise scale, A/B testing poses unique challenges that can inadvertently undermine a site’s SEO performance.

A/B testing 114

A/B testing UX User Experience Engineering 114

Martech

AUGUST 12, 2024

Prompt: How might a marketer for a large B2C company incorporate a CDP into their martech stack to improve the customer experience, increase customer engagement, and increase conversion rates? cart abandonment, product views) to re-engage customers at critical moments in their journey.

Customers 111

Customers A/B testing B2C Cross-sell 111

Martech

OCTOBER 9, 2023

Persuasion principles and cognitive biases In my last MarTech post, I showed you how to combine email design with several of Robert Cialdini’s seven persuasion principles, such as loss aversion and social proof, to make your emails more click- and conversion friendly. You also can use GenAI in your A/B testing. Get MarTech!

A/B testing 135

A/B testing Retail Campaign Price 135

Hubspot

APRIL 9, 2021

Choosing the right pricing for your product is a little bit like Goldilocks. Plus, consumers might not value your product or brand as highly if they see a much lower cost than competitors'. Let's dive into the pros and cons of A/B testing your pricing — and how to do it. This is where A/B testing comes into play.

A/B testing 100

A/B testing Price Conversion Prospecting 100

Martech

FEBRUARY 24, 2025

Campaign performance analysis: R can be employed to analyze the effectiveness of marketing campaigns by measuring key performance indicators (KPIs) such as conversion rates, return on investment (ROI), and customer engagement metrics. This helps in making informed decisions about resource allocation and marketing strategies.

A/B testing 118

A/B testing Campaign Technique Presentation 118

Martech

NOVEMBER 11, 2024

Each role is key in engaging customers, boosting conversions and supporting broader business goals. Regularly testing usability to inform design improvements. Their work amplifies user engagement and boosts conversions by making every interaction count. Conducting A/B tests to refine open rates, engagement and conversions.

A/B testing 110

A/B testing UX CRM Strategize 110

Search Engine Land

JULY 22, 2024

Conversion rate (CVR) is one of the top performance drivers when it comes to PPC campaigns. This article outlines key factors that can influence PPC conversion rates so you can squeeze as much revenue from your paid campaigns as possible. CRO is mainly about A/B testing, but most tests focus only on landing pages.

A/B testing 96

A/B testing UX Campaign Conversion 96

Search Engine Land

JANUARY 22, 2024

Have you ever implemented the top-performing variation from a PPC ad copy A/B test but don’t actually see any improvement? A/B testing works – you just need to avoid some common pitfalls. Not running tests long enough to get sufficient data. And you also want to design your A/B tests differently.

A/B testing 96

A/B testing CTR Conversion Clients 96

ConversionXL

JUNE 14, 2022

And you can’t trust the outcomes of your tests if you don’t know you’re looking at accurate metrics. That’s why you need to build your testing program around a Single Source of Truth (SSOT) dataset. If you can’t, even the simplest A/B test will lack value. What is A/B testing. Why would you want to do this?

A/B testing 92

A/B testing E-commerce Campaign Strategic planning 92

ClickFunnels

SEPTEMBER 17, 2021

It enables you to conduct sales funnel analysis for the purpose of conversion rate optimization: You identify the weak spots in your funnel. That should lead to an increase in the overall conversion rate of your sales funnel, meaning more sales, more revenue, and more profit. Conversion Rates. Visitor to lead conversion rate.

A/B testing 235

A/B testing Sales Conversion Price 235

Sales Pop!

MARCH 12, 2025

Besides generating leads, eLearning also helps businesses establish meaningful relationships with likely customers, resulting in increased engagement and higher conversion rates. Conduct Assessment & Continuous Optimization Analyzing user engagement, course completion, and lead conversions sheds light on what is working.

Lead generation 130

Lead generation Process Education A/B testing 130

Martech

NOVEMBER 10, 2023

This article shares the results that ChatGPT delivered using my extensive prompt, which I wrote to align with the hypothesis we used to set up our A/B testing program. Some notes before we dive in: We wanted to learn how ChatGPT could factor into our campaign process at all stages to help us set up, test and launch campaigns faster.

A/B testing 113

A/B testing Campaign Retail Angle 113

ClickFunnels

NOVEMBER 22, 2022

Want to create and sell info products like online courses? you can build complete beautiful websites in a jiffy… not to mention storefronts, product pages, landing pages, sales funnels, and everything else that a website needs to be effective and persuasive. Many ClickFunnels users sell high-ticket services or products.

A/B testing 52

A/B testing Niche CRM Up-sell 52

Sales Pop!

JANUARY 27, 2022

You can also use Small Business CRM Software to increase productivity. Video marketing has the potential to help educate your customers, build awareness, and increase conversions. Always A/B test your videos before making them live. Nothing kills conversions and sales as much as lack of personalization.

Technique 230

Technique A/B testing Campaign Promote 230

ClickFunnels

DECEMBER 18, 2022

You may have the best product or service in the world, but if your landing page doesn’t convert well, you’re not going to make any money. But first, a few important tips about measuring conversion rate…. Important Tips For Measuring Conversion Rate (Accurately). What exactly is a “conversion” and what are you trying to measure?

A/B testing 246

A/B testing Angle Conversion Cross-sell 246

ClickFunnels

NOVEMBER 25, 2022

The post Is A Landing Page Agency Needed For Killer Conversions? Are you considering hiring a landing page agency to create a landing page for your product or service? A landing page is a web page that is designed with a single conversion goal in mind. appeared first on ClickFunnels. What Is a Landing Page?

Conversion 130

Conversion A/B testing Cross-sell Lead generation 130

ConversionXL

JULY 8, 2021

Conversions are crucial to your business. But a good conversion rate doesn’t always mean more sales. The magic of a conversion rate formula lies in gleaning marketing insights. It’s a window into what’s working and what isn’t so you can test, optimize, and improve. How to calculate conversion rate.

Conversion 156

Conversion Growth Gambling A/B testing 156

Search Engine Land

JULY 23, 2024

Social media platforms are then explored for additional information about the company, products, services and reviews. Higher quality leads: SEO targets users actively searching for related content or products, resulting in more qualified leads. Increased conversion rates: Content guiding users through the buyer’s journey.

Click Through Rate 93

Click Through Rate Commission Promote Lead generation 93

ClickFunnels

AUGUST 16, 2021

They’re looking to see if your company is trustworthy… or if your products/services fit their needs. your email list) about your brand, your products/services, to build trust, and to ultimately make sales. That sequence ends with a relevant product/service offer based on the lead magnet they opted into. They’re browsing.

Campaign 242

Campaign A/B testing Trust Click Through Rate 242

ClickFunnels

DECEMBER 19, 2021

You get them interested in your product. You persuade them to buy your product. You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product. You offer the customer your most expensive and most valuable product. leads per day).

Lead generation 263

Lead generation Cross-sell Non-Profits A/B testing 263

ClickFunnels

AUGUST 8, 2021

A lead is a potential customer who has: Expressed an interest in your product or service. Alternatively, a lead can be someone who has not given you their contact information but has expressed an interest in your product or service once you reached out to them. A/B testing. Drag-and-drop page editor. 2 Convertri.

Lead generation 246

Lead generation A/B testing X-functional Price 246

Sales Pop!

NOVEMBER 18, 2021

In this article, we will take a look at the features of both paid and free lead generation tools that will help increase the conversion rate of website visitors into potential customers. Our product approach has so revolutionized backend administration that a full-time administrator is no longer required. Lead Capture Tools.

Lead generation 245

Lead generation A/B testing Referrals CRM 245

ClickFunnels

AUGUST 5, 2021

The post Lead Generation Vs Conversion – Here’s What You Need To Know appeared first on ClickFunnels. Everyone is talking about “conversions”… But is that the same thing as “lead generation”? Today we are going to discuss: What is conversion? Conversion vs. lead generation. Table of Contents What Is Conversion?

Lead generation 130

Lead generation Conversion A/B testing Promote 130

Sales Pop!

NOVEMBER 9, 2021

From reconnecting with shoppers who have abandoned their cart, to promoting new deals and discounts, to upselling additional products and services to existing customers, there is no shortage of ways that you can leverage email marketing for increased revenue. Creating a Sales Funnel. Quality Reporting.

A/B testing 213

A/B testing Campaign Education Presentation 213

Martech

SEPTEMBER 20, 2021

eBike manufacturer Serial 1 had lots of gorgeous product and lifestyle imagery at their disposal, but they didn’t know what specific shots would resonate with their customers. They also had limited time to wait for results from a traditional A/B testing approach. . A vision of product accessibility.

Conversion 115

Conversion A/B testing Objectives and Key Results Manufacturing 115

Salesforce

NOVEMBER 5, 2024

These journeys can lead to higher conversion rates since nurtured leads often make larger purchases. You can include offers like webinars that explore trending topics in your industry, or content that shows how others are using your product. The goal is to balance them out so that they don’t feel overwhelmed.

Campaign 99

Campaign Cross-sell Click Through Rate CRM 99

Search Engine Land

SEPTEMBER 20, 2024

While user-friendliness and innovation remain crucial, the end product must boost sales and ROI. I’ve evaluated over 15 leading AI ad creation tools and identified the top seven platforms for producing effective image and video ads that drive conversions. AI has revolutionized the once-tedious PPC ad creation process. AdCreative.ai

A/B testing 85

A/B testing Price Retail Product 85

Martech

OCTOBER 4, 2024

Bluecore, the retail and D2C omnichannel personalization platform, is adding experimentation to its suite of products. Bluecore’s new Experimentation Hub will enable the testing of campaigns against specific audiences like new buyers or re-activated buyers.

A/B testing 66

A/B testing Retail Campaign Growth 66

Martech

OCTOBER 23, 2024

With over 75% of consumers more likely to consider buying products from brands that personalize (and an equal number of consumers who admit to becoming frustrated when they’re not greeted with a personalized experience), personalization strategies have never been more prescient. What could go wrong?

A/B testing 116

A/B testing Engineering Campaign Start-ups 116

ClickFunnels

OCTOBER 26, 2021

Middle of the funnel (potential customers): You get them interested in your product. Bottom of the funnel (existing customers): You persuade them to buy your product. You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product.

Consult 201

Consult A/B testing Cross-sell Sales 201

Martech

JANUARY 31, 2023

Conversion optimization platforms (COPs) address this by enabling marketers to systematically test and personalize websites, mobile apps and other touch points to provide each user with a satisfying experience. Conversion optimization platform functionality typically includes: A/B and multivariate testing.

Conversion 104

Conversion A/B testing B2B Campaign 104

Search Engine Land

SEPTEMBER 17, 2024

Sales : Drive conversions and revenue through your video content. Education : Inform your audience about your products, services or industry. Visibility : Gain presence on a social-SERP for relevant topic/conversation. Video creation essentials Creating compelling social videos involves three key stages: Pre-production.

Objectives and Key Results 87

Objectives and Key Results Click Through Rate A/B testing Education 87

ClickFunnels

NOVEMBER 18, 2021

You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product. You offer the customer your most expensive and most valuable product. Here’s how Russell explains it: Note that you only need a lead magnet + a frontend product to get started.

Price 241

Price Sales A/B testing Pitch 241

ClickFunnels

JUNE 22, 2021

How to improve the lead generation funnel conversion rate. A lead is a potential customer who: Has expressed an interest in your product or service. You also want to set up a conversion goal to track the sign ups. Evaluate the conversion rate of your lead generation funnel. How to to analyze Google Analytics data.

Lead generation 230

Lead generation A/B testing Contact Conversion 230

ClickFunnels

DECEMBER 5, 2022

A landing page is a web page designed with a single conversion goal in mind. It’s probably safe to say that the vast majority of landing pages fall into one of these two categories: Lead generation landing pages where the conversion goal is to get the potential customer’s contact details – typically their email address.

A/B testing 148

A/B testing Objectives and Key Results Lead generation Conversion 148

ClickFunnels

JANUARY 1, 2023

The post 10 Conversion Copywriting Tips That Can Explode Your Business appeared first on ClickFunnels. Conversion copywriting is a powerful tool that can help. If done correctly, it can be incredibly effective in boosting sales and conversions. If done correctly, it can be incredibly effective in boosting sales and conversions.

Conversion 130

Conversion Objectives and Key Results A/B testing Drivers/motivators 130