ConversionXL

JANUARY 22, 2015

Better to find C which beats both A and B! A while ago I was working on a major CRO project for a large e-commerce client. If you run solid A/B tests that yield real lifts ( not imaginary ones ), you should be able to track these lifts down the road.

A/B testing 120

A/B testing Objectives and Key Results CTR E-commerce 120

Hubspot

APRIL 8, 2014

What a great way to do A/B testing on your blog post titles!). Variation A: What Does Google''s Hummingbird Update Mean For E-Commerce Business? Variation B: What the New Hummingbird SEO Algorithm Means for Your Ecommerce Business. 07% vs.01% CTR, statistically significant). The Winner: Variation B (.05%

CTR 78

CTR A/B testing E-commerce Construction 78

Heinz Marketing

MAY 14, 2024

For example, if optimizing campaign performance is a priority, KPIs like return on ad spend (ROAS), click-through rates (CTR), or cost per acquisition (CPA) can provide valuable insights into the effectiveness of your marketing efforts. Lastly, select metrics that can be accurately measured and reliably tracked over time.

Customers 114

Customers E-commerce Campaign Drivers/motivators 114

ConversionXL

APRIL 14, 2016

Not only do they retain the site’s overall navigation bar, but all told there are 15 separate options to click (not counting the footer): Now compare that to E-file’s landing page for the search term “free online taxes.” Trust is a big deal online and extends way beyond e-commerce. Singularity. Simplicity. Identification.

Conversion 90

Conversion E-commerce Objectives and Key Results Trust 90

Salesmate

JUNE 11, 2021

CTR is the ratio of the total number of users that click on a specific link in an email to the total number of total users who view that email. You can A/B test these opt-ins to see which ones gain you better results! E-commerce . These emails are those which are rejected by your customer’s email server.

Real Estate 52

Real Estate E-commerce Campaign A/B testing 52

ConversionXL

AUGUST 17, 2016

As of Q4 2015, 37% of all eCommerce transactions involved multiple devices and mobile commerce now represents 35% of total eCommerce transactions globally. We ran an A/B test inside a client’s account to show how session regeneration impacts a cart abandonment campaigns performance. We’ve found the latter isn’t as common.

Campaign 74

Campaign Process A/B testing Follow-up 74

ConversionXL

APRIL 13, 2015

As the study points out: 91% of all US consumers still use e-mail daily, and the rate at which e-mails prompt purchases is not only estimated to be at least 3 times that of social media, but the average order value is also 17% higher. And just A/B testing isn’t enough. Email is anything but dead. So, what does work?

E-commerce 130

E-commerce CTR Price Retail 130